Cab over Audience in United States

Cab over logo

Cab over has an estimated audience of 359,538 people in United States. 14.1% are female, 85.9% are male, average age 45.2. Top regions: California, Texas, Florida. Top brand affinities: Turntablism, Love's Travel Stops & Country Stores, Estes Express Lines, Diesel engine, Chuck Norris.

The average Cab over fan in United States is 45.2 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Turntablism, Love's Travel Stops & Country Stores, Estes Express Lines, with strongest over-indexing on Turntablism (85.16× the country average). Demographically, the Cab over audience skews more male with an average age of 45.2, and over-indexes on personality traits such as Need for Security, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Cars & Mobility · Type: Topic

Demographics of Cab over fans

Demographic split for Cab over audience in United States
MetricValue
Female14.1%
Male85.9%
Average age45.2
Estimated audience size359,538

Audience persona

The typical Cab over fan in United States is more male, around 45.2 years old, with strong Need for Security tendencies and a notable affinity for Turntablism.

Top regions in United States

Top regions ranked by reach for Cab over in United States
RegionReachAffinity
California30,2150.76×
Texas27,0670.88×
Florida15,6710.64×
Pennsylvania10,6500.88×
Georgia10,2270.92×
Ohio9,7510.88×
New York9,6250.48×
North Carolina9,4440.87×
Illinois8,9900.75×
Tennessee7,8991.1×
Indiana7,6411.16×
Missouri7,4001.28×
Michigan7,1300.76×
Washington6,8600.95×
Arizona5,9250.81×
Virginia5,1140.58×
Colorado5,0750.9×
Alabama5,0561.01×
Kentucky4,8051.07×
Oklahoma4,6701.17×
Wisconsin4,6140.85×
Oregon4,5401.1×
Utah4,5131.4×
Minnesota4,4280.86×
South Carolina4,3990.81×
Iowa4,1571.4×
New Jersey3,9820.44×
Mississippi3,9091.32×
Massachusetts3,8540.54×
Arkansas3,7991.28×
Kansas3,4471.22×
Maryland3,4440.56×
Nebraska3,3361.85×
Louisiana3,2590.7×
Nevada2,9050.84×
Idaho2,3281.29×
Connecticut2,0310.56×
New Mexico1,7810.99×
Montana1,4921.5×
West Virginia1,4120.84×
South Dakota1,3861.67×
New Hampshire1,2470.88×
Alaska1,2081.57×
Maine1,1230.87×
Hawaii1,0680.69×
Vermont1,0261.63×
North Dakota1,0121.37×
Wyoming9791.84×
Rhode Island9630.84×
Delaware8620.87×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Cab over audience
BrandAffinityCategory
Turntablism85.16×Music & Radio
Love's Travel Stops & Country Stores22.59×Shopping
Estes Express Lines53.58×Cars & Mobility
Diesel engine7.97×Cars & Mobility
Chuck Norris5.57×Movies & TV
AutoZone3.51×Cars & Mobility
Volvo Trucks17.78×Cars & Mobility
Staples (Canada)4.35×Business & Career
TravelCenters of America17.68×Travel & Leisure
Tractor Supply Company5.17×Shopping
MSN3.05×News
Van6.54×Cars & Mobility
Discount Tire4.48×Shopping
Lawn mower5.43×Home & Garden
Septic tank16.91×Home & Garden
Škoda Auto15.26×Cars & Mobility
Kat Dennings9.26×Movies & TV
Custom motorcycle5.64×Cars & Mobility
Dump truck4.39×Cars & Mobility
Jennifer Love Hewitt7.35×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Cab over audience
TraitClusterScore
Need for SecurityCONSERVATISM2.32
PatriotismCONSERVATISM2.2
DIY MentalityTHRILL1.49
Quality AwarenessPREMIUM1.47
Career OrientationPOWER1.39
IndividualismJOY1.38

Worldwide distribution

Worldwide audience distribution share by country for Cab over
CountryShare
United States23.2%
United Kingdom17.5%
Australia8.2%

See Cab over audiences in other countries

More Cars & Mobility audiences in United States

Frequently asked questions

How many fans does Cab over have in United States?

Cab over has an estimated audience of 359,538 people in United States, concentrated in California and Texas.

What is the gender split and age of Cab over fans?

14.1% of Cab over fans are female, 85.9% are male, with an average age of 45.2 years.

Which brands do Cab over fans like most?

Cab over fans show strongest brand affinity for Turntablism (85.16×), Love's Travel Stops & Country Stores (22.59×), and Estes Express Lines (53.58×) over the country average.

Where do Cab over fans live in United States?

Cab over fans in United States are most concentrated in California (reach 30,215), Texas (reach 27,067), and Florida (reach 15,671). These three regions account for the largest share of the active audience.

What other brands do Cab over fans also like?

Beyond Cab over itself, the audience over-indexes on Love's Travel Stops & Country Stores (22.59×), Estes Express Lines (53.58×), Diesel engine (7.97×), and Chuck Norris (5.57×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Cab over. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.