Capital market Audience in United States

Capital market logo

Capital market has an estimated audience of 3,310,667 people in United States. 47.0% are female, 53.0% are male, average age 41.6. Top regions: New York, California, West Virginia. Top brand affinities: Kia Sportage, Honda HR-V, Pre-school playgroup, Jeep Grand Cherokee, Property finder.

The average Capital market fan in United States is 41.6 years old, balanced, and lives primarily in New York. The audience is concentrated in New York, California, West Virginia. Top brand affinities include Kia Sportage, Honda HR-V, Pre-school playgroup, with strongest over-indexing on Kia Sportage (45× the country average). Demographically, the Capital market audience skews balanced with an average age of 41.6, and over-indexes on personality traits such as Career Orientation, Quality Awareness. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Business & Career · Type: Topic

Demographics of Capital market fans

Demographic split for Capital market audience in United States
MetricValue
Female47.0%
Male53.0%
Average age41.6
Estimated audience size3,310,667

Audience persona

The typical Capital market fan in United States is balanced, around 41.6 years old, with strong Career Orientation tendencies and a notable affinity for Kia Sportage.

Top regions in United States

Top regions ranked by reach for Capital market in United States
RegionReachAffinity
New York345,1331.87×
California269,3270.74×
West Virginia214,56113.92×
Texas190,3690.67×
Florida134,2190.6×
New Jersey111,1921.32×
Illinois100,3850.91×
Pennsylvania100,0200.9×
Massachusetts100,0021.53×
Virginia94,1941.17×
Alabama93,6082.02×
North Carolina86,5140.87×
Georgia70,9290.7×
Washington62,2930.94×
Michigan60,9790.7×
Ohio55,5360.54×
Wisconsin49,6931×
Colorado46,7080.9×
Oregon43,0901.14×
Maryland41,5050.73×
Arizona40,8180.6×
Washington, District of Columbia36,8313.7×
Connecticut35,2661.06×
Indiana34,2680.57×
Tennessee31,9230.48×
Minnesota28,4020.6×
South Carolina23,5150.47×
Missouri22,9610.43×
Kentucky16,7510.4×
Utah14,8980.5×
Louisiana14,3990.34×
Oklahoma11,8010.32×
Idaho11,7490.71×
Iowa10,7780.4×
Kansas10,7560.41×
Hawaii10,4620.74×
Nevada9,3160.29×
Rhode Island8,7500.83×
New Hampshire8,1730.63×
Arkansas7,8900.29×
Nebraska6,9590.42×
Mississippi6,5300.24×
Maine5,4870.46×
Delaware4,6090.5×
Vermont3,2060.55×
New Mexico3,1150.19×
Alaska2,5820.36×
Montana2,4390.27×
South Dakota2,4070.31×
North Dakota2,3440.34×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Capital market audience
BrandAffinityCategory
Kia Sportage45×Cars & Mobility
Honda HR-V30×Cars & Mobility
Pre-school playgroup33.04×Kids & Family
Jeep Grand Cherokee8.26×Cars & Mobility
Property finder4.15×Home & Garden
Banking2.54×Business & Career
Financial services2.74×Business & Career
Outback Steakhouse4.13×Food & Beverages
Wells Fargo2.1×Business & Career
Credit (finance)3×Business & Career
Livemusic2.73×Music & Radio
GameStop2.91×Games
Bank of America1.96×Business & Career
Dentistry2.62×Business & Career
Dollar General1.85×Shopping
Real property2.53×Home & Garden
Android (operating system)1.57×Technology & Electronics
Chase (bank)2.19×Business & Career
Take-out2.21×Food & Beverages
American Express2.72×Business & Career

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Capital market audience
TraitClusterScore
Career OrientationPOWER2.02
Quality AwarenessPREMIUM1.86
Convenience OrientationPREMIUM1.59
Need for SecurityCONSERVATISM1.54
DIY MentalityTHRILL1.46
TravellingTHRILL1.26

Worldwide distribution

Worldwide audience distribution share by country for Capital market
CountryShare
United States20.9%
Brazil13.7%
India5.1%

See Capital market audiences in other countries

More Business & Career audiences in United States

Frequently asked questions

How many fans does Capital market have in United States?

Capital market has an estimated audience of 3,310,667 people in United States, concentrated in New York and California.

What is the gender split and age of Capital market fans?

47.0% of Capital market fans are female, 53.0% are male, with an average age of 41.6 years.

Which brands do Capital market fans like most?

Capital market fans show strongest brand affinity for Kia Sportage (45×), Honda HR-V (30×), and Pre-school playgroup (33.04×) over the country average.

Where do Capital market fans live in United States?

Capital market fans in United States are most concentrated in New York (reach 345,133), California (reach 269,327), and West Virginia (reach 214,561). These three regions account for the largest share of the active audience.

What other brands do Capital market fans also like?

Beyond Capital market itself, the audience over-indexes on Honda HR-V (30×), Pre-school playgroup (33.04×), Jeep Grand Cherokee (8.26×), and Property finder (4.15×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Capital market. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.