Car Toys Audience in United States

Car Toys logo

Car Toys has an estimated audience of 607,541 people in United States. 51.9% are female, 48.1% are male, average age 29.6. Top regions: Texas, Washington, Colorado. Top brand affinities: Baby toys, Dune buggy, MetaTrader 4, Snapped, Monster Jam.

The average Car Toys fan in United States is 29.6 years old, balanced, and lives primarily in Texas. The audience is concentrated in Texas, Washington, Colorado. Top brand affinities include Baby toys, Dune buggy, MetaTrader 4, with strongest over-indexing on Baby toys (76.62× the country average). Demographically, the Car Toys audience skews balanced with an average age of 29.6, and over-indexes on personality traits such as Luxury Orientation, Quality Awareness. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Shopping · Type: Brand

Demographics of Car Toys fans

Demographic split for Car Toys audience in United States
MetricValue
Female51.9%
Male48.1%
Average age29.6
Estimated audience size607,541

Audience persona

The typical Car Toys fan in United States is balanced, around 29.6 years old, with strong Luxury Orientation tendencies and a notable affinity for Baby toys.

Top regions in United States

Top regions ranked by reach for Car Toys in United States
RegionReachAffinity
Texas179,7213.44×
Washington106,2728.72×
Colorado98,26010.26×
Oregon44,1146.33×
California42,4190.63×
Florida17,0600.41×
New York13,2100.39×
Illinois10,3720.51×
New Jersey9,2510.6×
Pennsylvania8,7080.43×
Arizona8,0220.65×
Georgia7,9740.43×
Ohio7,8070.42×
North Carolina7,6920.42×
Michigan7,1100.45×
Virginia6,9540.47×
Oklahoma6,0340.89×
Tennessee5,5430.45×
Indiana4,9590.45×
Missouri4,5170.46×
Massachusetts4,2890.36×
Maryland4,2680.41×
South Carolina3,6000.39×
Alabama3,5950.42×
Minnesota3,5680.41×
Louisiana3,5610.45×
Kentucky3,5210.46×
Nevada3,4420.59×
Wisconsin3,2560.36×
Kansas3,2050.67×
Utah2,9320.54×
Idaho2,9170.96×
Mississippi2,7040.54×
Arkansas2,5870.52×
Connecticut2,2870.38×
Iowa2,1960.44×
New Mexico1,8290.6×
Nebraska1,5880.52×
Hawaii1,0090.39×
Wyoming1,0011.11×
West Virginia9800.35×
Montana7440.44×
New Hampshire6730.28×
Alaska6290.48×
Rhode Island5760.3×
Washington, District of Columbia5400.3×
North Dakota5400.43×
South Dakota5340.38×
Delaware5040.3×
Maine4890.22×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Car Toys audience
BrandAffinityCategory
Baby toys76.62×Kids & Family
Dune buggy68.47×Cars & Mobility
MetaTrader 439.07×Business & Career
Snapped15.26×Movies & TV
Monster Jam23.62×Sports
Flag football28.56×Sports
SeaWorld San Diego22.15×Travel & Leisure
Kia Sportage20.15×Cars & Mobility
Luxury Travel12.06×Travel & Leisure
Traxxas28.33×Kids & Family
Houston Astros7.93×Sports
Discount Tire5.7×Shopping
Emma Roberts14.28×Movies & TV
Baseball glove17.07×Sports
Lego City31.44×Kids & Family
Hyundai6.2×Cars & Mobility
JBL11.85×Technology & Electronics
Minibike30.36×Cars & Mobility
Private bank15.25×Business & Career
YouTube Music3.9×Internet & Social Media

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Car Toys audience
TraitClusterScore
Luxury OrientationPREMIUM3.38
Quality AwarenessPREMIUM1.72
Convenience OrientationPREMIUM1.42
Risk AppetiteTHRILL1.38
Need for SecurityCONSERVATISM1.27
Urban LifestyleOPEN1.15

Worldwide distribution

Worldwide audience distribution share by country for Car Toys
CountryShare
United States51.6%
India15.1%
Brazil6.2%

See Car Toys audiences in other countries

More Shopping audiences in United States

Frequently asked questions

How many fans does Car Toys have in United States?

Car Toys has an estimated audience of 607,541 people in United States, concentrated in Texas and Washington.

What is the gender split and age of Car Toys fans?

51.9% of Car Toys fans are female, 48.1% are male, with an average age of 29.6 years.

Which brands do Car Toys fans like most?

Car Toys fans show strongest brand affinity for Baby toys (76.62×), Dune buggy (68.47×), and MetaTrader 4 (39.07×) over the country average.

Where do Car Toys fans live in United States?

Car Toys fans in United States are most concentrated in Texas (reach 179,721), Washington (reach 106,272), and Colorado (reach 98,260). These three regions account for the largest share of the active audience.

What other brands do Car Toys fans also like?

Beyond Car Toys itself, the audience over-indexes on Dune buggy (68.47×), MetaTrader 4 (39.07×), Snapped (15.26×), and Monster Jam (23.62×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Car Toys. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.