Rascasse Audience Intelligence

Caribbean Sea Audience in United States

A data profile of the people who buy, follow and care about Caribbean Sea in United States — modelled from more than twelve digital signal sources. Caribbean Sea has an estimated audience of 7,395,732 people in United States.

#76among Region in United States#304among POI in United States#406in Travel & Leisure

The average Caribbean Sea fan in United States is 38.8 years old, balanced, and lives primarily in Texas.

The audience is concentrated in Texas, Florida, California.

Top brand affinities include FIFA World Cup, Las Vegas, Royal Caribbean Cruises Ltd., with strongest over-indexing on FIFA World Cup (3.46× the country average).

Demographically, the Caribbean Sea audience skews balanced with an average age of 38.8, and over-indexes on personality traits such as Patriotism, Indulgence.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Caribbean Sea fan in United States is balanced, around 38.8 years old, with strong Patriotism tendencies and a notable affinity for FIFA World Cup.

Category: Travel & Leisure · Type: POI · Subtype: Region

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Caribbean Sea profile in United States.

Audience size
7.4M
in United States
Gender
53.7%♀
46.3% male
Age
38.8
average years
Country rank
#4788
POI in United States
Fig. 01

Search interest · 12-month trend

-2%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Caribbean Sea fans

53.7% are female, 46.3% are male, average age 38.8.

Fig. 02

Gender split

53.7%
Female
46.3%
Male
Demographic split for Caribbean Sea audience in United States
MetricValue
Female53.7%
Male46.3%
Average age38.8
Estimated audience size7,395,732
Fig. 03

Age distribution

Ø 38.8
average years
Age distribution of the Caribbean Sea audience in United States
Age bracketShare%
16-1919%
20-2921%
30-3922%
40-4923%
50+17%
Fig. 04

Worldwide distribution

20.9%

of the worldwide Caribbean Sea audience comes from United States.

Worldwide audience distribution share by country for Caribbean Sea
CountryShare
United States20.9%
France8.1%
Mexico7.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Caribbean Sea audience in United States is strongest.

Fig. 05

Top regions by affinity

Caribbean Sea fans by region: top regions in United States
#RegionReachAffinity×
01Georgia~400K1.61×
02Texas~1M1.53×
03Florida~700K1.42×
04Virginia~200K1.36×
05South Dakota~20K1.30×
06Louisiana~100K1.29×
07Minnesota~100K1.24×
08Nebraska~50K1.24×
09North Dakota~20K1.18×
10South Carolina~100K1.15×
11Kansas~70K1.15×
12Alaska~20K1.12×
13Washington~200K1.07×
14Washington, District of Columbia~20K1.07×
15Pennsylvania~300K1.06×
16Mississippi~60K1.06×
17Tennessee~200K1.04×
18Wisconsin~100K1.04×
19Connecticut~80K1.03×
20Michigan~200K1.01×
21Indiana~100K1.00×
22Maryland~100K1.00×
23Kentucky~90K1.00×
24Missouri~100K0.99×
25Illinois~200K0.97×
26North Carolina~200K0.97×
27Colorado~100K0.97×
28Oklahoma~80K0.97×
29Utah~60K0.95×
30Iowa~60K0.95×
31Idaho~30K0.94×
32Montana~20K0.94×
33Delaware~20K0.94×
34Vermont~10K0.94×
35Oregon~80K0.93×
36New Hampshire~30K0.93×
37Maine~20K0.93×
38West Virginia~30K0.89×
39New York~400K0.88×
40New Jersey~200K0.88×
41Massachusetts~100K0.87×
42Alabama~90K0.87×
43Hawaii~30K0.85×
44Rhode Island~20K0.83×
45California~700K0.82×
46Ohio~200K0.81×
47Arkansas~50K0.81×
48New Mexico~30K0.80×
49Nevada~50K0.73×
50Arizona~100K0.68×
Fig. 06

Affinity by region

Affinity by region — Caribbean Sea, United States
0.68×1.00×1.61×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Caribbean Sea audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Caribbean Sea audience
#·InterestCategoryAffinity×
01Copa LibertadoresSports17.08×
02Akame ga Kill!Literature17.08×
03LG TVTechnology & Electronics17.08×
04American Cruise LinesTravel & Leisure12.15×
05RonaldinhoSports12.03×
06Oceania CruisesTravel & Leisure9.87×
07Ligue 1Sports9.26×
08TrivagoTravel & Leisure8.05×
09Michelle RodriguezMovies & TV7.87×
10BundesligaSports6.44×
11SkyscannerTravel & Leisure6.17×
12La LigaSports6.13×
13Royal Caribbean Cruises Ltd.Travel & Leisure5.86×
14UEFA Europa LeagueSports5.17×
15Serie ASports5.12×
16Las VegasTravel & Leisure3.75×
17CaribbeanTravel & Leisure3.51×
18FIFA World CupSports3.46×
19Google FlightsTravel & Leisure2.54×
20InnovationBusiness & Career2.42×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Caribbean Sea audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Caribbean Sea audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM1.70×
IndulgenceJOY1.43×
SpiritualityBALANCE1.38×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Caribbean Sea audience · Rather not
TraitClusterDeviationScore
CreativityOPEN0.84×
Early Adopter MentalityPOWER0.84×
TraditionCONSERVATISM0.84×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Caribbean Sea have in United States?

Caribbean Sea has an estimated audience of 7,395,732 people in United States, concentrated in Texas and Florida.

02

What is the gender split and age of Caribbean Sea fans?

53.7% of Caribbean Sea fans are female, 46.3% are male, with an average age of 38.8 years.

03

Which brands do Caribbean Sea fans like most?

Caribbean Sea fans show strongest brand affinity for FIFA World Cup (3.46×), Las Vegas (3.75×), and Royal Caribbean Cruises Ltd. (5.86×) over the country average.

04

Where do Caribbean Sea fans live in United States?

Caribbean Sea fans in United States are most concentrated in Texas (reach ~1M), Florida (reach ~700K), and California (reach ~700K). These three regions account for the largest share of the active audience.

05

What other brands do Caribbean Sea fans also like?

Beyond Caribbean Sea itself, the audience over-indexes on Las Vegas (3.75×), Royal Caribbean Cruises Ltd. (5.86×), Copa Libertadores (17.08×), and Trivago (8.05×) compared to the United States average.

Appendix

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Related profiles, rankings and the same audience in other markets.

More Region audiences in United States

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How to read this data

Audience size is the estimated number of people in United States who actively search for Caribbean Sea. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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