Rascasse Audience Intelligence

Carnivora Audience in United States

A data profile of the people who buy, follow and care about Carnivora in United States — modelled from more than twelve digital signal sources. Carnivora has an estimated audience of 20,434,664 people in United States.

#1101among Topic in United States#40in Pets & Animals

The average Carnivora fan in United States is 37.3 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Veterinary medicine, Britney Spears, Pet store, with strongest over-indexing on Veterinary medicine (1.92× the country average).

Demographically, the Carnivora audience skews more female with an average age of 37.3, and over-indexes on personality traits such as Community Orientation, Tradition.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Carnivora fan in United States is more female, around 37.3 years old, with strong Community Orientation tendencies and a notable affinity for Veterinary medicine.

Category: Pets & Animals · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Carnivora profile in United States.

Audience size
20.4M
in United States
Gender
63.3%♀
36.7% male
Age
37.3
average years
Country rank
#1606
Topic in United States
Fig. 01

Search interest · 12-month trend

+35%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Carnivora fans

63.3% are female, 36.7% are male, average age 37.3.

Fig. 02

Gender split

63.3%
Female
36.7%
Male
Demographic split for Carnivora audience in United States
MetricValue
Female63.3%
Male36.7%
Average age37.3
Estimated audience size20,434,664
Fig. 03

Age distribution

Ø 37.3
average years
Age distribution of the Carnivora audience in United States
Age bracketShare%
16-1926%
20-2920%
30-3917%
40-4920%
50+17%
Fig. 04

Worldwide distribution

29.9%

of the worldwide Carnivora audience comes from United States.

Worldwide audience distribution share by country for Carnivora
CountryShare
United States29.9%
Italy6.9%
Mexico5.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Carnivora audience in United States is strongest.

Fig. 05

Top regions by affinity

Carnivora fans by region: top regions in United States
#RegionReachAffinity×
01Washington~500K1.30×
02Oregon~300K1.25×
03Kansas~200K1.13×
04Montana~60K1.13×
05Alaska~50K1.12×
06Maine~80K1.11×
07Utah~200K1.08×
08Idaho~100K1.07×
09Indiana~400K1.06×
10Missouri~300K1.05×
11Georgia~700K1.04×
12Nebraska~100K1.04×
13Vermont~40K1.04×
14Colorado~300K1.03×
15Wisconsin~300K1.03×
16Oklahoma~200K1.03×
17Pennsylvania~700K1.02×
18North Dakota~40K1.02×
19California~2.5M1.01×
20Connecticut~200K1.00×
21Virginia~500K0.99×
22Minnesota~300K0.98×
23Iowa~200K0.98×
24Hawaii~90K0.98×
25New Hampshire~80K0.98×
26South Dakota~50K0.98×
27Ohio~600K0.97×
28North Carolina~600K0.97×
29Mississippi~200K0.97×
30Arkansas~200K0.97×
31Florida~1.5M0.96×
32Massachusetts~400K0.96×
33Alabama~300K0.96×
34Kentucky~200K0.96×
35New Mexico~100K0.96×
36Delaware~50K0.96×
37Arizona~400K0.95×
38West Virginia~90K0.95×
39Rhode Island~60K0.95×
40Louisiana~200K0.94×
41Texas~1.5M0.93×
42Illinois~600K0.92×
43Maryland~300K0.92×
44South Carolina~300K0.92×
45Washington, District of Columbia~60K0.91×
46Nevada~200K0.90×
47Michigan~500K0.88×
48New Jersey~500K0.88×
49Tennessee~400K0.87×
50New York~1M0.86×
Fig. 06

Affinity by region

Affinity by region — Carnivora, United States
0.86×1.00×1.30×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Carnivora audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Carnivora audience
#·InterestCategoryAffinity×
01Endangered speciesPets & Animals2.39×
02Non-alcoholic beverageFood & Beverages2.10×
03SuzukiCars & Mobility2.01×
04Veterinary medicineBusiness & Career1.92×
05Britney SpearsMusic & Radio1.85×
06Ryan ReynoldsMovies & TV1.71×
07FanaticsFashion & Accessoires1.69×
08CappuccinoFood & Beverages1.68×
09InnovationBusiness & Career1.62×
10Rail transportTravel & Leisure1.62×
11PetSmartShopping1.62×
12Pet storePets & Animals1.59×
13ZooKids & Family1.59×
14Jaguar CarsCars & Mobility1.58×
15Dog groomingPets & Animals1.58×
16Virtual realityTechnology & Electronics1.55×
17Anne HathawayMovies & TV1.54×
18Vintage clothingFashion & Accessoires1.53×
19Mineral waterFood & Beverages1.52×
20Keanu ReevesMovies & TV1.51×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Carnivora audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Carnivora audience · What stands out
TraitClusterDeviationScore
Community OrientationOPEN1.46×
TraditionCONSERVATISM1.32×
Pet OwnershipJOY1.29×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Carnivora audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.70×
TravellingTHRILL0.84×
MindfulnessBALANCE0.85×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Carnivora have in United States?

Carnivora has an estimated audience of 20,434,664 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Carnivora fans?

63.3% of Carnivora fans are female, 36.7% are male, with an average age of 37.3 years.

03

Which brands do Carnivora fans like most?

Carnivora fans show strongest brand affinity for Veterinary medicine (1.92×), Britney Spears (1.85×), and Pet store (1.59×) over the country average.

04

Where do Carnivora fans live in United States?

Carnivora fans in United States are most concentrated in California (reach ~2.5M), Texas (reach ~1.5M), and Florida (reach ~1.5M). These three regions account for the largest share of the active audience.

05

What other brands do Carnivora fans also like?

Beyond Carnivora itself, the audience over-indexes on Britney Spears (1.85×), Pet store (1.59×), Innovation (1.62×), and Vintage clothing (1.53×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Pets & Animals audiences in United States

See Carnivora audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Carnivora. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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