Rascasse Audience Intelligence

Castries Audience in United States

A data profile of the people who buy, follow and care about Castries in United States — modelled from more than twelve digital signal sources. Castries has an estimated audience of 375,047 people in United States.

#4828among POI in United States#3540in Travel & Leisure

The average Castries fan in United States is 46.8 years old, more female, and lives primarily in Florida.

The audience is concentrated in Florida, California, New York.

Top brand affinities include West Indies cricket team, George Michael, Deutsche Bank, with strongest over-indexing on West Indies cricket team (198.56× the country average).

Demographically, the Castries audience skews more female with an average age of 46.8, and over-indexes on personality traits such as Indulgence, Travelling.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Castries fan in United States is more female, around 46.8 years old, with strong Indulgence tendencies and a notable affinity for West Indies cricket team.

Category: Travel & Leisure · Type: POI

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Castries profile in United States.

Audience size
375K
in United States
Gender
59.0%♀
41.0% male
Age
46.8
average years
Country rank
#43042
POI in United States
Fig. 01

Search interest · 12-month trend

-10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Castries fans

59.0% are female, 41.0% are male, average age 46.8.

Fig. 02

Gender split

59.0%
Female
41.0%
Male
Demographic split for Castries audience in United States
MetricValue
Female59.0%
Male41.0%
Average age46.8
Estimated audience size375,047
Fig. 03

Age distribution

Ø 46.8
average years
Age distribution of the Castries audience in United States
Age bracketShare%
16-195%
20-2912%
30-3919%
40-4929%
50+35%
Fig. 04

Worldwide distribution

55.7%

of the worldwide Castries audience comes from United States.

Worldwide audience distribution share by country for Castries
CountryShare
United States55.7%
United Kingdom11.5%
Canada4.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Castries audience in United States is strongest.

Fig. 05

Top regions by affinity

Castries fans by region: top regions in United States
#RegionReachAffinity×
01Washington, District of Columbia~2K1.68×
02Florida~40K1.63×
03New York~30K1.46×
04Massachusetts~10K1.37×
05Connecticut~5K1.28×
06Maine~2K1.26×
07New Hampshire~2K1.24×
08New Jersey~10K1.23×
09Virginia~10K1.22×
10Georgia~10K1.20×
11Maryland~8K1.18×
12North Carolina~10K1.15×
13Vermont<1K1.14×
14Nebraska~2K1.09×
15Colorado~6K1.06×
16South Carolina~6K1.05×
17Delaware~1K1.05×
18Pennsylvania~10K1.02×
19Alaska<1K1.02×
20Minnesota~5K1.01×
21Rhode Island~1K1.01×
22Illinois~10K0.95×
23Washington~7K0.95×
24Wisconsin~5K0.95×
25Montana<1K0.95×
26Tennessee~7K0.94×
27Oregon~4K0.94×
28South Dakota<1K0.93×
29North Dakota<1K0.93×
30Michigan~9K0.92×
31Missouri~6K0.92×
32Utah~3K0.92×
33Iowa~3K0.92×
34Hawaii~1K0.91×
35Alabama~5K0.90×
36Louisiana~4K0.90×
37Ohio~10K0.89×
38Kansas~3K0.89×
39West Virginia~2K0.89×
40Kentucky~4K0.88×
41Idaho~2K0.88×
42Arkansas~3K0.87×
43Indiana~6K0.86×
44Oklahoma~4K0.85×
45Mississippi~3K0.85×
46New Mexico~2K0.85×
47Texas~30K0.84×
48Nevada~3K0.83×
49Arizona~6K0.81×
50California~30K0.76×
Fig. 06

Affinity by region

Affinity by region — Castries, United States
0.76×1.00×1.68×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Castries audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Castries audience
#·InterestCategoryAffinity×
01West Indies cricket teamSports198.56×
02Deutsche BankBusiness & Career67.50×
03George MichaelMusic & Radio23.46×
04The Wizard of OzMovies & TV20.00×
05Seth GreenMovies & TV15.56×
06Etihad AirwaysTravel & Leisure15.34×
07AmwayHealth14.81×
08ArubaTravel & Leisure10.38×
09IslandTravel & Leisure7.26×
10CitibankBusiness & Career5.31×
11CaribbeanTravel & Leisure3.90×
12Public transportCars & Mobility3.21×
13United AirlinesTravel & Leisure2.85×
14ExpediaTravel & Leisure2.68×
15Las VegasTravel & Leisure2.42×
16WineFood & Beverages1.83×
17CNNMovies & TV1.78×
18ReligionBusiness & Career1.68×
19Alcoholic beveragesFood & Beverages1.57×
20XInternet & Social Media1.54×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Castries audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Castries audience · What stands out
TraitClusterDeviationScore
IndulgenceJOY1.92×
TravellingTHRILL1.84×
SpiritualityBALANCE1.67×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Castries audience · Rather not
TraitClusterDeviationScore
ExtroversionTHRILL0.81×
Pet OwnershipJOY0.82×
SustainabilityBALANCE0.92×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Castries have in United States?

Castries has an estimated audience of 375,047 people in United States, concentrated in Florida and California.

02

What is the gender split and age of Castries fans?

59.0% of Castries fans are female, 41.0% are male, with an average age of 46.8 years.

03

Which brands do Castries fans like most?

Castries fans show strongest brand affinity for West Indies cricket team (198.56×), George Michael (23.46×), and Deutsche Bank (67.5×) over the country average.

04

Where do Castries fans live in United States?

Castries fans in United States are most concentrated in Florida (reach ~40K), California (reach ~30K), and New York (reach ~30K). These three regions account for the largest share of the active audience.

05

What other brands do Castries fans also like?

Beyond Castries itself, the audience over-indexes on George Michael (23.46×), Deutsche Bank (67.5×), Island (7.26×), and The Wizard of Oz (20×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Travel & Leisure audiences in United States

See Castries audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Castries. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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