Castries Audience in United States
Castries has an estimated audience of 375,047 people in United States. 59.0% are female, 41.0% are male, average age 46.8. Top regions: Florida, California, New York. Top brand affinities: Meals on Wheels, Mangaka, Peugeot 308, Elsword, Mount Kilimanjaro.
The average Castries fan in United States is 46.8 years old, more female, and lives primarily in Florida. The audience is concentrated in Florida, California, New York. Top brand affinities include Meals on Wheels, Mangaka, Peugeot 308, with strongest over-indexing on Meals on Wheels (18.08× the country average). Demographically, the Castries audience skews more female with an average age of 46.8, and over-indexes on personality traits such as Travelling, Indulgence. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Travel & Leisure · Type: POI
Demographics of Castries fans
| Metric | Value |
|---|---|
| Female | 59.0% |
| Male | 41.0% |
| Average age | 46.8 |
| Estimated audience size | 375,047 |
Audience persona
The typical Castries fan in United States is more female, around 46.8 years old, with strong Travelling tendencies and a notable affinity for Meals on Wheels.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| Florida | 43,197 | 1.7× |
| California | 31,990 | 0.78× |
| New York | 31,673 | 1.51× |
| Texas | 27,086 | 0.84× |
| Georgia | 13,819 | 1.2× |
| North Carolina | 13,658 | 1.21× |
| Pennsylvania | 13,018 | 1.03× |
| New Jersey | 12,556 | 1.32× |
| Illinois | 12,380 | 0.99× |
| Virginia | 11,457 | 1.25× |
| Massachusetts | 10,431 | 1.41× |
| Ohio | 10,141 | 0.88× |
| Michigan | 8,657 | 0.88× |
| Maryland | 8,086 | 1.25× |
| Washington | 7,922 | 1.05× |
| Tennessee | 7,181 | 0.95× |
| Colorado | 6,599 | 1.12× |
| Arizona | 5,927 | 0.77× |
| Minnesota | 5,885 | 1.1× |
| South Carolina | 5,831 | 1.03× |
| Indiana | 5,622 | 0.82× |
| Missouri | 5,588 | 0.92× |
| Connecticut | 5,339 | 1.42× |
| Wisconsin | 5,156 | 0.91× |
| Alabama | 4,440 | 0.85× |
| Oregon | 4,429 | 1.03× |
| Kentucky | 4,092 | 0.87× |
| Louisiana | 3,912 | 0.81× |
| Utah | 3,152 | 0.94× |
| Oklahoma | 2,783 | 0.67× |
| Iowa | 2,766 | 0.9× |
| Nevada | 2,549 | 0.7× |
| Nebraska | 2,365 | 1.26× |
| Washington, District of Columbia | 2,328 | 2.06× |
| Kansas | 2,295 | 0.78× |
| Arkansas | 2,160 | 0.7× |
| Maine | 2,001 | 1.49× |
| Mississippi | 1,968 | 0.64× |
| New Hampshire | 1,733 | 1.17× |
| New Mexico | 1,304 | 0.69× |
| Idaho | 1,265 | 0.67× |
| West Virginia | 1,179 | 0.67× |
| Rhode Island | 1,141 | 0.96× |
| Hawaii | 1,124 | 0.7× |
| Delaware | 999 | 0.97× |
| Vermont | 923 | 1.4× |
| Alaska | 795 | 0.99× |
| Montana | 748 | 0.72× |
| South Dakota | 574 | 0.66× |
| North Dakota | 506 | 0.66× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Meals on Wheels | 18.08× | Food & Beverages |
| Mangaka | 7.79× | Literature |
| Peugeot 308 | 33.23× | Cars & Mobility |
| Elsword | 20× | Games |
| Mount Kilimanjaro | 20× | Travel & Leisure |
| University of Colorado Denver | 16.93× | Business & Career |
| Nebraska Cornhuskers football | 3.41× | Sports |
| Mothercare | 2.94× | Kids & Family |
| Nationality | 1.75× | Politics & Society |
| Cincinnati Bearcats | 7.82× | Sports |
| Natural rubber | 1.55× | Cars & Mobility |
| Bank account | 1.8× | Business & Career |
| Kansas | 1.78× | Travel & Leisure |
| JDSU | 2.07× | Business & Career |
| Nurse education | 2.18× | Kids & Family |
| Kendra Scott | 1.78× | Fashion & Accessoires |
| edureka | 21.48× | Business & Career |
| Public speaking | 2.1× | Politics & Society |
| Ipag Business School | 9.63× | Business & Career |
| Urban horticulture | 1.73× | Home & Garden |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Travelling | THRILL | 2 |
| Indulgence | JOY | 1.59 |
| Individualism | JOY | 1.29 |
| Spirituality | BALANCE | 1.28 |
| Risk Appetite | THRILL | 1.28 |
| Sports Activity | POWER | 1.23 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 55.9% |
| United Kingdom | 11.5% |
| Canada | 4.6% |
See Castries audiences in other countries
More Travel & Leisure audiences in United States
- United States (134,384,245)
- New York City (93,869,939)
- California (82,524,257)
- North America (79,975,752)
- Florida (70,758,765)
Frequently asked questions
How many fans does Castries have in United States?
Castries has an estimated audience of 375,047 people in United States, concentrated in Florida and California.
What is the gender split and age of Castries fans?
59.0% of Castries fans are female, 41.0% are male, with an average age of 46.8 years.
Which brands do Castries fans like most?
Castries fans show strongest brand affinity for Meals on Wheels (18.08×), Mangaka (7.79×), and Peugeot 308 (33.23×) over the country average.
Where do Castries fans live in United States?
Castries fans in United States are most concentrated in Florida (reach 43,197), California (reach 31,990), and New York (reach 31,673). These three regions account for the largest share of the active audience.
What other brands do Castries fans also like?
Beyond Castries itself, the audience over-indexes on Mangaka (7.79×), Peugeot 308 (33.23×), Elsword (20×), and Mount Kilimanjaro (20×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Castries. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.