A data profile of the people who buy, follow and care about Catherines Plus Sizes in United States — modelled from more than twelve digital signal sources. Catherines Plus Sizes has an estimated audience of 1,084,283 people in United States.
The average Catherines Plus Sizes fan in United States is 34.5 years old, more female, and lives primarily in Texas.
The audience is concentrated in Texas, Illinois, California.
Top brand affinities include Woman Within, QVC, Roaman's, with strongest over-indexing on Woman Within (63.43× the country average).
Demographically, the Catherines Plus Sizes audience skews more female with an average age of 34.5, and over-indexes on personality traits such as Family Orientation, Convenience Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Catherines Plus Sizes fan in United States is more female, around 34.5 years old, with strong Family Orientation tendencies and a notable affinity for Woman Within.
The key figures that characterise the Catherines Plus Sizes profile in United States.
73.2% are female, 26.8% are male, average age 34.5.
| Metric | Value |
|---|---|
| Female | 73.2% |
| Male | 26.8% |
| Average age | 34.5 |
| Estimated audience size | 1,084,283 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 36% | |
| 20-29 | 18% | |
| 30-39 | 16% | |
| 40-49 | 14% | |
| 50+ | 16% |
of the worldwide Catherines Plus Sizes audience comes from United States.
| Country | Share |
|---|---|
| United States | 95.8% |
| Japan | 0.5% |
| Netherlands | 0.4% |
Where the Catherines Plus Sizes audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Illinois | ~100K | 2.71× | |
| 02 | Missouri | ~40K | 2.45× | |
| 03 | Tennessee | ~50K | 2.34× | |
| 04 | Louisiana | ~30K | 2.24× | |
| 05 | Kansas | ~20K | 2.11× | |
| 06 | Mississippi | ~20K | 2.09× | |
| 07 | Oklahoma | ~20K | 1.91× | |
| 08 | Nebraska | ~8K | 1.57× | |
| 09 | Indiana | ~30K | 1.56× | |
| 10 | Kentucky | ~20K | 1.46× | |
| 11 | Michigan | ~40K | 1.44× | |
| 12 | Wisconsin | ~20K | 1.42× | |
| 13 | Alabama | ~20K | 1.31× | |
| 14 | Texas | ~100K | 1.21× | |
| 15 | Idaho | ~6K | 1.19× | |
| 16 | Arkansas | ~10K | 1.12× | |
| 17 | Ohio | ~30K | 1.04× | |
| 18 | Iowa | ~9K | 0.99× | |
| 19 | West Virginia | ~5K | 0.97× | |
| 20 | South Dakota | ~2K | 0.96× | |
| 21 | South Carolina | ~20K | 0.94× | |
| 22 | North Dakota | ~2K | 0.94× | |
| 23 | Montana | ~3K | 0.91× | |
| 24 | Virginia | ~20K | 0.90× | |
| 25 | Alaska | ~2K | 0.88× | |
| 26 | Vermont | ~2K | 0.88× | |
| 27 | Maine | ~3K | 0.87× | |
| 28 | Delaware | ~3K | 0.87× | |
| 29 | Georgia | ~30K | 0.83× | |
| 30 | Hawaii | ~4K | 0.83× | |
| 31 | Rhode Island | ~3K | 0.83× | |
| 32 | New Hampshire | ~3K | 0.82× | |
| 33 | Minnesota | ~10K | 0.80× | |
| 34 | Washington, District of Columbia | ~2K | 0.77× | |
| 35 | North Carolina | ~20K | 0.74× | |
| 36 | New Mexico | ~4K | 0.74× | |
| 37 | Oregon | ~9K | 0.72× | |
| 38 | Pennsylvania | ~30K | 0.71× | |
| 39 | Florida | ~50K | 0.67× | |
| 40 | Connecticut | ~7K | 0.65× | |
| 41 | Utah | ~6K | 0.65× | |
| 42 | Maryland | ~10K | 0.64× | |
| 43 | Nevada | ~7K | 0.63× | |
| 44 | Washington | ~10K | 0.62× | |
| 45 | New York | ~40K | 0.61× | |
| 46 | New Jersey | ~20K | 0.61× | |
| 47 | Arizona | ~10K | 0.58× | |
| 48 | Massachusetts | ~10K | 0.56× | |
| 49 | Colorado | ~9K | 0.54× | |
| 50 | California | ~60K | 0.50× |
The strongest cross-interests of the Catherines Plus Sizes audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Roaman's | Fashion & Accessoires | 100.56× | ||
| 02 | Woman Within | Fashion & Accessoires | 63.43× | ||
| 03 | Cato Fashions | Shopping | 22.87× | ||
| 04 | QVC | Movies & TV | 18.23× | ||
| 05 | Elderly care | Health | 14.30× | ||
| 06 | Lane Bryant | Fashion & Accessoires | 13.17× | ||
| 07 | CosmoProf | Beauty & Wellness | 12.76× | ||
| 08 | Dungeons & Dragons | Games | 11.46× | ||
| 09 | Rick and Morty | Movies & TV | 9.36× | ||
| 10 | Weather forecasting | Home & Garden | 8.47× | ||
| 11 | FedEx | Business & Career | 7.12× | ||
| 12 | Discount stores | Shopping | 7.09× | ||
| 13 | Mortgage loans | Business & Career | 4.14× | ||
| 14 | Shopping malls | Shopping | 4.05× | ||
| 15 | Internet & Social Media | 3.91× | |||
| 16 | McDonald's | Food & Beverages | 3.47× | ||
| 17 | Clothing | Fashion & Accessoires | 3.27× | ||
| 18 | Online shopping | Shopping | 3.01× | ||
| 19 | Cosmetics | Beauty & Wellness | 2.67× | ||
| 20 | Consumer electronics | Technology & Electronics | 2.34× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Family Orientation | CONSERVATISM | 3.67× | |
| Convenience Orientation | PREMIUM | 2.38× | |
| Patriotism | CONSERVATISM | 2.31× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Early Adopter Mentality | POWER | 0.61× | |
| Need for Security | CONSERVATISM | 0.77× | |
| Risk Appetite | THRILL | 0.90× |
Catherines Plus Sizes has an estimated audience of 1,084,283 people in United States, concentrated in Texas and Illinois.
73.2% of Catherines Plus Sizes fans are female, 26.8% are male, with an average age of 34.5 years.
Catherines Plus Sizes fans show strongest brand affinity for Woman Within (63.43×), QVC (18.23×), and Roaman's (100.56×) over the country average.
Catherines Plus Sizes fans in United States are most concentrated in Texas (reach ~100K), Illinois (reach ~100K), and California (reach ~60K). These three regions account for the largest share of the active audience.
Beyond Catherines Plus Sizes itself, the audience over-indexes on QVC (18.23×), Roaman's (100.56×), Discount stores (7.09×), and Lane Bryant (13.17×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Catherines Plus Sizes. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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