A data profile of the people who buy, follow and care about Charter schools in the United States in United States — modelled from more than twelve digital signal sources. Charter schools in the United States has an estimated audience of 669,208 people in United States.
The average Charter schools in the United States fan in United States is 42.0 years old, more female, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include Charter school, Picture book, State school, with strongest over-indexing on Charter school (27.89× the country average).
Demographically, the Charter schools in the United States audience skews more female with an average age of 42.0, and over-indexes on personality traits such as Family Orientation, Indulgence.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Charter schools in the United States fan in United States is more female, around 42.0 years old, with strong Family Orientation tendencies and a notable affinity for Charter school.
The key figures that characterise the Charter schools in the United States profile in United States.
62.4% are female, 37.6% are male, average age 42.0.
| Metric | Value |
|---|---|
| Female | 62.4% |
| Male | 37.6% |
| Average age | 42.0 |
| Estimated audience size | 669,208 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 12% | |
| 20-29 | 19% | |
| 30-39 | 23% | |
| 40-49 | 22% | |
| 50+ | 25% |
Where the Charter schools in the United States audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Iowa | ~10K | 2.42× | |
| 02 | Hawaii | ~4K | 1.40× | |
| 03 | Montana | ~2K | 1.31× | |
| 04 | Washington, District of Columbia | ~2K | 1.16× | |
| 05 | New Mexico | ~4K | 1.15× | |
| 06 | Nebraska | ~4K | 1.15× | |
| 07 | Delaware | ~2K | 1.12× | |
| 08 | Louisiana | ~9K | 1.09× | |
| 09 | Arkansas | ~6K | 1.06× | |
| 10 | West Virginia | ~3K | 1.06× | |
| 11 | North Dakota | ~1K | 1.04× | |
| 12 | Utah | ~6K | 1.03× | |
| 13 | Oklahoma | ~8K | 1.02× | |
| 14 | Alaska | ~1K | 1.02× | |
| 15 | Wyoming | ~1K | 1.02× | |
| 16 | Kansas | ~5K | 1.01× | |
| 17 | New Hampshire | ~3K | 1.01× | |
| 18 | South Carolina | ~10K | 1.00× | |
| 19 | Kentucky | ~8K | 1.00× | |
| 20 | Mississippi | ~5K | 1.00× | |
| 21 | Maine | ~2K | 1.00× | |
| 22 | South Dakota | ~2K | 1.00× | |
| 23 | Connecticut | ~7K | 0.99× | |
| 24 | Nevada | ~6K | 0.99× | |
| 25 | Idaho | ~3K | 0.99× | |
| 26 | Alabama | ~9K | 0.97× | |
| 27 | Oregon | ~7K | 0.97× | |
| 28 | Indiana | ~10K | 0.96× | |
| 29 | Minnesota | ~9K | 0.96× | |
| 30 | Missouri | ~10K | 0.95× | |
| 31 | Colorado | ~10K | 0.95× | |
| 32 | Wisconsin | ~10K | 0.95× | |
| 33 | Tennessee | ~10K | 0.94× | |
| 34 | Maryland | ~10K | 0.94× | |
| 35 | Massachusetts | ~10K | 0.93× | |
| 36 | Arizona | ~10K | 0.92× | |
| 37 | Washington | ~10K | 0.92× | |
| 38 | Michigan | ~20K | 0.91× | |
| 39 | Georgia | ~20K | 0.90× | |
| 40 | New Jersey | ~20K | 0.90× | |
| 41 | Virginia | ~10K | 0.90× | |
| 42 | Ohio | ~20K | 0.89× | |
| 43 | North Carolina | ~20K | 0.89× | |
| 44 | Pennsylvania | ~20K | 0.88× | |
| 45 | Illinois | ~20K | 0.88× | |
| 46 | Texas | ~50K | 0.84× | |
| 47 | New York | ~30K | 0.84× | |
| 48 | Florida | ~40K | 0.81× | |
| 49 | California | ~60K | 0.77× | |
| 50 | Rhode Island | 0.00× |
The strongest cross-interests of the Charter schools in the United States audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Charter school | Kids & Family | 27.89× | ||
| 02 | Picture book | Literature | 19.70× | ||
| 03 | State school | Kids & Family | 8.24× | ||
| 04 | New York Post | News | 4.73× | ||
| 05 | Baby food | Kids & Family | 4.63× | ||
| 06 | FedEx | Business & Career | 3.31× | ||
| 07 | Innovation | Business & Career | 3.31× | ||
| 08 | T-Mobile | Technology & Electronics | 2.20× | ||
| 09 | Beauty salons | Beauty & Wellness | 2.19× | ||
| 10 | CNN | Movies & TV | 2.17× | ||
| 11 | Health care | Business & Career | 1.97× | ||
| 12 | Internet & Social Media | 1.94× | |||
| 13 | Recipes | Food & Beverages | 1.85× | ||
| 14 | Walmart | Shopping | 1.85× | ||
| 15 | Smartphones | Technology & Electronics | 1.81× | ||
| 16 | Medicine | Business & Career | 1.79× | ||
| 17 | Cooking | Food & Beverages | 1.78× | ||
| 18 | Home improvement | Home & Garden | 1.78× | ||
| 19 | X | Internet & Social Media | 1.77× | ||
| 20 | Alcoholic beverages | Food & Beverages | 1.74× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Family Orientation | CONSERVATISM | 2.76× | |
| Indulgence | JOY | 1.79× | |
| Patriotism | CONSERVATISM | 1.57× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Sustainability | BALANCE | 0.91× | |
| Extroversion | THRILL | 0.91× | |
| Luxury Orientation | PREMIUM | 0.93× |
Charter schools in the United States has an estimated audience of 669,208 people in United States, concentrated in California and Texas.
62.4% of Charter schools in the United States fans are female, 37.6% are male, with an average age of 42.0 years.
Charter schools in the United States fans show strongest brand affinity for Charter school (27.89×), Picture book (19.7×), and State school (8.24×) over the country average.
Charter schools in the United States fans in United States are most concentrated in California (reach ~60K), Texas (reach ~50K), and Florida (reach ~40K). These three regions account for the largest share of the active audience.
Beyond Charter schools in the United States itself, the audience over-indexes on Picture book (19.7×), State school (8.24×), New York Post (4.73×), and Cooking (1.78×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Charter schools in the United States. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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