Rascasse Audience Intelligence

Chevrolet Chevy II / Nova Audience in United States

A data profile of the people who buy, follow and care about Chevrolet Chevy II / Nova in United States — modelled from more than twelve digital signal sources. Chevrolet Chevy II / Nova has an estimated audience of 627,024 people in United States.

#235among Car type in United States#260among Car Model in United States#935in Cars & Mobility

The average Chevrolet Chevy II / Nova fan in United States is 44.3 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Antique car, Discount Tire, Solar energy, with strongest over-indexing on Antique car (13.61× the country average).

Demographically, the Chevrolet Chevy II / Nova audience skews more male with an average age of 44.3, and over-indexes on personality traits such as Patriotism, Need for Security.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Chevrolet Chevy II / Nova fan in United States is more male, around 44.3 years old, with strong Patriotism tendencies and a notable affinity for Antique car.

Category: Cars & Mobility · Type: Car Model · Subtype: Car type

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Chevrolet Chevy II / Nova profile in United States.

Audience size
627K
in United States
Gender
15.7%♀
84.3% male
Age
44.3
average years
Country rank
#31959
Car Model in United States
Fig. 01

Search interest · 12-month trend

-21%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Chevrolet Chevy II / Nova fans

15.7% are female, 84.3% are male, average age 44.3.

Fig. 02

Gender split

15.7%
Female
84.3%
Male
Demographic split for Chevrolet Chevy II / Nova audience in United States
MetricValue
Female15.7%
Male84.3%
Average age44.3
Estimated audience size627,024
Fig. 03

Age distribution

Ø 44.3
average years
Age distribution of the Chevrolet Chevy II / Nova audience in United States
Age bracketShare%
16-1916%
20-2912%
30-3914%
40-4921%
50+37%
Fig. 04

Worldwide distribution

69.9%

of the worldwide Chevrolet Chevy II / Nova audience comes from United States.

Worldwide audience distribution share by country for Chevrolet Chevy II / Nova
CountryShare
United States69.9%
Brazil8.5%
Canada5.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Chevrolet Chevy II / Nova audience in United States is strongest.

Fig. 05

Top regions by affinity

Chevrolet Chevy II / Nova fans by region: top regions in United States
#RegionReachAffinity×
01West Virginia~4K1.38×
02Oklahoma~10K1.33×
03Iowa~7K1.30×
04Missouri~10K1.27×
05Kentucky~10K1.22×
06Arkansas~6K1.22×
07Montana~2K1.22×
08Idaho~4K1.21×
09South Dakota~2K1.21×
10Indiana~10K1.20×
11New Mexico~4K1.20×
12Alabama~10K1.19×
13Tennessee~20K1.17×
14Mississippi~6K1.17×
15Wyoming~1K1.17×
16Kansas~6K1.16×
17Nebraska~4K1.14×
18North Dakota~2K1.14×
19Arizona~10K1.10×
20Ohio~20K1.09×
21Maine~2K1.08×
22Wisconsin~10K1.07×
23Oregon~8K1.06×
24Michigan~20K1.05×
25Louisiana~9K1.04×
26North Carolina~20K1.00×
27South Carolina~10K1.00×
28Utah~6K1.00×
29New Hampshire~3K0.98×
30Alaska~1K0.97×
31Washington~10K0.92×
32Texas~50K0.91×
33Pennsylvania~20K0.90×
34Colorado~9K0.90×
35Minnesota~8K0.89×
36Nevada~6K0.89×
37Georgia~20K0.88×
38Illinois~20K0.86×
39California~60K0.84×
40Delaware~1K0.83×
41Hawaii~2K0.82×
42Virginia~10K0.80×
43Connecticut~5K0.78×
44Florida~30K0.77×
45Rhode Island~2K0.77×
46Maryland~8K0.70×
47Massachusetts~8K0.62×
48Washington, District of Columbia~1K0.57×
49New Jersey~9K0.56×
50New York~20K0.54×
Fig. 06

Affinity by region

Affinity by region — Chevrolet Chevy II / Nova, United States
0.54×1.00×1.38×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Chevrolet Chevy II / Nova audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Chevrolet Chevy II / Nova audience
#·InterestCategoryAffinity×
01Goodyear Tire and Rubber CompanyCars & Mobility16.79×
02Antique carCars & Mobility13.61×
03SuperchargerCars & Mobility12.61×
04BuickCars & Mobility12.48×
05Auto showCars & Mobility11.03×
06CarcareCars & Mobility9.71×
07Automobile repair shopCars & Mobility8.60×
08Discount TireShopping8.48×
09Touring motorcycleCars & Mobility8.22×
10Solar energyHome & Garden7.39×
11Custom motorcycleCars & Mobility6.99×
12FedExBusiness & Career6.11×
13Lawn mowerHome & Garden5.81×
14O'Reilly Auto PartsCars & Mobility5.19×
15Renewable energyBusiness & Career5.09×
16Advance Auto PartsCars & Mobility4.78×
17NASCARSports4.76×
18Vehicle insuranceCars & Mobility4.18×
19AutoZoneCars & Mobility3.94×
20Mortgage loansBusiness & Career3.66×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Chevrolet Chevy II / Nova audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Chevrolet Chevy II / Nova audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM4.03×
Need for SecurityCONSERVATISM2.49×
Convenience OrientationPREMIUM1.96×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Chevrolet Chevy II / Nova audience · Rather not
TraitClusterDeviationScore
Design AffinityPREMIUM0.53×
Healthy LifestyleBALANCE0.58×
CreativityOPEN0.59×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Chevrolet Chevy II / Nova have in United States?

Chevrolet Chevy II / Nova has an estimated audience of 627,024 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Chevrolet Chevy II / Nova fans?

15.7% of Chevrolet Chevy II / Nova fans are female, 84.3% are male, with an average age of 44.3 years.

03

Which brands do Chevrolet Chevy II / Nova fans like most?

Chevrolet Chevy II / Nova fans show strongest brand affinity for Antique car (13.61×), Discount Tire (8.48×), and Solar energy (7.39×) over the country average.

04

Where do Chevrolet Chevy II / Nova fans live in United States?

Chevrolet Chevy II / Nova fans in United States are most concentrated in California (reach ~60K), Texas (reach ~50K), and Florida (reach ~30K). These three regions account for the largest share of the active audience.

05

What other brands do Chevrolet Chevy II / Nova fans also like?

Beyond Chevrolet Chevy II / Nova itself, the audience over-indexes on Discount Tire (8.48×), Solar energy (7.39×), FedEx (6.11×), and Buick (12.48×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Chevrolet Chevy II / Nova. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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