Rascasse Audience Intelligence

Chin-up Audience in United States

A data profile of the people who buy, follow and care about Chin-up in United States — modelled from more than twelve digital signal sources. Chin-up has an estimated audience of 532,973 people in United States.

The average Chin-up fan in United States is 39.3 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Energy bar, cardio fitness, High-intensity interval training, with strongest over-indexing on Energy bar (24.57× the country average).

Demographically, the Chin-up audience skews more male with an average age of 39.3, and over-indexes on personality traits such as Sports Activity, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Chin-up fan in United States is more male, around 39.3 years old, with strong Sports Activity tendencies and a notable affinity for Energy bar.

Category: Sports · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Chin-up profile in United States.

Audience size
533K
in United States
Gender
43.4%
56.6% male
Age
39.3
average years
Country rank
#35291
Topic in United States
Fig. 01

Search interest · 12-month trend

-21%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Chin-up fans

43.4% are female, 56.6% are male, average age 39.3.

Fig. 02

Gender split

43.4%
Female
56.6%
Male
Demographic split for Chin-up audience in United States
MetricValue
Female43.4%
Male56.6%
Average age39.3
Estimated audience size532,973
Fig. 03

Age distribution

Ø 39.3
average years
Age distribution of the Chin-up audience in United States
Age bracketShare%
16-1917%
20-2920%
30-3923%
40-4921%
50+18%
Fig. 04

Worldwide distribution

32.9%

of the worldwide Chin-up audience comes from United States.

Worldwide audience distribution share by country for Chin-up
CountryShare
United States32.9%
France9.8%
United Kingdom9.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Chin-up audience in United States is strongest.

Fig. 05

Top regions by affinity

Chin-up fans by region: top regions in United States
#RegionReachAffinity×
01Wisconsin~10K1.39×
02California~70K1.26×
03New York~40K1.23×
04Massachusetts~10K1.22×
05Texas~50K1.18×
06Georgia~20K1.17×
07Virginia~10K1.15×
08Washington~10K1.14×
09Washington, District of Columbia~2K1.14×
10Connecticut~6K1.12×
11Florida~40K1.11×
12Arizona~10K1.11×
13Utah~5K1.11×
14New Jersey~10K1.10×
15Illinois~20K1.08×
16Maryland~10K1.08×
17Nevada~6K1.08×
18North Carolina~20K1.06×
19Hawaii~2K1.06×
20Pennsylvania~20K1.04×
21Colorado~9K1.03×
22Nebraska~3K1.03×
23New Mexico~3K1.02×
24Rhode Island~2K0.99×
25North Dakota~1K0.99×
26South Dakota~1K0.98×
27Minnesota~7K0.97×
28Delaware~1K0.97×
29Louisiana~7K0.96×
30Oregon~6K0.96×
31Iowa~4K0.96×
32Alaska~1K0.96×
33South Carolina~8K0.94×
34Idaho~3K0.94×
35Ohio~20K0.93×
36Tennessee~10K0.93×
37Oklahoma~5K0.93×
38New Hampshire~2K0.93×
39Alabama~7K0.92×
40Mississippi~4K0.92×
41Kansas~4K0.92×
42Maine~2K0.92×
43Montana~1K0.92×
44Vermont<1K0.92×
45Indiana~9K0.91×
46Kentucky~6K0.91×
47Michigan~10K0.90×
48Missouri~8K0.90×
49Arkansas~4K0.90×
50West Virginia~2K0.88×
Fig. 06

Affinity by region

Affinity by region — Chin-up, United States
0.88×1.00×1.39×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Chin-up audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Chin-up audience
#·InterestCategoryAffinity×
01cardio fitnessSports37.74×
02Energy barFood & Beverages24.57×
03Wallace and GromitMovies & TV20.00×
04EraserheadMovies & TV20.00×
05Resistance bandSports13.29×
06Activity trackerTechnology & Electronics12.74×
07DumbbellSports12.26×
08DaisoFashion & Accessoires11.72×
09Olympic sportsSports8.24×
10High-intensity interval trainingSports8.15×
11Bikram YogaHealth6.43×
12FitbitTechnology & Electronics4.91×
13Sustainable energyHome & Garden3.59×
14QVCMovies & TV3.33×
15First class travelTravel & Leisure3.06×
16FedExBusiness & Career2.76×
17Planet FitnessSports2.63×
18Mortgage loansBusiness & Career2.35×
19HappinessHealth2.08×
20PinterestInternet & Social Media1.88×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Chin-up audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Chin-up audience · What stands out
TraitClusterDeviationScore
Sports ActivityPOWER2.03×
PatriotismCONSERVATISM1.71×
MindfulnessBALANCE1.60×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Chin-up audience · Rather not
TraitClusterDeviationScore
DIY MentalityTHRILL0.86×
CreativityOPEN0.95×
TraditionCONSERVATISM0.95×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Chin-up have in United States?

Chin-up has an estimated audience of 532,973 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Chin-up fans?

43.4% of Chin-up fans are female, 56.6% are male, with an average age of 39.3 years.

03

Which brands do Chin-up fans like most?

Chin-up fans show strongest brand affinity for Energy bar (24.57×), cardio fitness (37.74×), and High-intensity interval training (8.15×) over the country average.

04

Where do Chin-up fans live in United States?

Chin-up fans in United States are most concentrated in California (reach ~70K), Texas (reach ~50K), and Florida (reach ~40K). These three regions account for the largest share of the active audience.

05

What other brands do Chin-up fans also like?

Beyond Chin-up itself, the audience over-indexes on cardio fitness (37.74×), High-intensity interval training (8.15×), Activity tracker (12.74×), and Dumbbell (12.26×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Chin-up. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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