Rascasse Audience Intelligence

Clean House Audience in United States

A data profile of the people who buy, follow and care about Clean House in United States — modelled from more than twelve digital signal sources. Clean House has an estimated audience of 668,521 people in United States.

The average Clean House fan in United States is 30.6 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Carpet cleaning, Boost Mobile, Meijer, with strongest over-indexing on Carpet cleaning (25.3× the country average).

Demographically, the Clean House audience skews more female with an average age of 30.6, and over-indexes on personality traits such as Pet Ownership, Price Sensitivity.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Clean House fan in United States is more female, around 30.6 years old, with strong Pet Ownership tendencies and a notable affinity for Carpet cleaning.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: TV series

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Clean House profile in United States.

Audience size
669K
in United States
Gender
59.9%
40.1% male
Age
30.6
average years
Country rank
#30730
Movie / TV Show / Series in United States
Fig. 01

Search interest · 12-month trend

+3%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Clean House viewers

59.9% are female, 40.1% are male, average age 30.6.

Fig. 02

Gender split

59.9%
Female
40.1%
Male
Demographic split for Clean House audience in United States
MetricValue
Female59.9%
Male40.1%
Average age30.6
Estimated audience size668,521
Fig. 03

Age distribution

Ø 30.6
average years
Age distribution of the Clean House audience in United States
Age bracketShare%
16-1946%
20-2920%
30-3914%
40-4911%
50+9%
Fig. 04

Worldwide distribution

61.3%

of the worldwide Clean House audience comes from United States.

Worldwide audience distribution share by country for Clean House
CountryShare
United States61.3%
Canada7.8%
Australia5.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Clean House audience in United States is strongest.

Fig. 05

Top regions by affinity

Clean House fans by region: top regions in United States
#RegionReachAffinity×
01Texas~70K1.19×
02Georgia~20K1.17×
03Alabama~10K1.16×
04Mississippi~6K1.16×
05North Carolina~20K1.13×
06Louisiana~10K1.12×
07Tennessee~10K1.11×
08Indiana~10K1.11×
09Maryland~10K1.11×
10Missouri~10K1.11×
11Florida~50K1.10×
12South Carolina~10K1.09×
13Kentucky~9K1.09×
14Alaska~2K1.09×
15Arkansas~6K1.08×
16Delaware~2K1.08×
17California~80K1.06×
18Illinois~20K1.06×
19Michigan~20K1.05×
20Minnesota~10K1.05×
21Virginia~20K1.04×
22New Mexico~3K1.04×
23Ohio~20K1.03×
24Washington~10K1.03×
25Oklahoma~8K1.02×
26Utah~6K1.02×
27Pennsylvania~20K1.00×
28Arizona~10K1.00×
29Colorado~10K0.99×
30Kansas~5K0.98×
31New Jersey~20K0.97×
32Oregon~7K0.97×
33West Virginia~3K0.97×
34Hawaii~3K0.96×
35Nevada~6K0.95×
36Idaho~3K0.95×
37Washington, District of Columbia~2K0.95×
38New York~40K0.94×
39Connecticut~6K0.94×
40Nebraska~3K0.94×
41Iowa~5K0.93×
42South Dakota~1K0.93×
43Vermont~1K0.93×
44Massachusetts~10K0.92×
45Rhode Island~2K0.92×
46North Dakota~1K0.92×
47Wisconsin~9K0.90×
48Maine~2K0.90×
49Montana~2K0.90×
50New Hampshire~2K0.85×
Fig. 06

Affinity by region

Affinity by region — Clean House, United States
0.85×1.00×1.19×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Clean House audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Clean House audience
#·InterestCategoryAffinity×
01Mr. CleanHome & Garden28.13×
02Carpet cleaningHome & Garden25.30×
03Friendly'sFood & Beverages23.47×
04Korean barbecueFood & Beverages16.06×
05WellCareHealth15.25×
06Moto GuzziCars & Mobility14.65×
07RoombaTechnology & Electronics12.79×
08Boost MobileTechnology & Electronics11.50×
09MeijerShopping8.09×
10Yosemite National ParkTravel & Leisure6.11×
11LaundryHome & Garden5.92×
12ShrimpFood & Beverages4.46×
13FedExBusiness & Career3.37×
14VegetableFood & Beverages3.10×
15Solar energyHome & Garden3.02×
16Pizza HutFood & Beverages2.23×
17Mortgage loansBusiness & Career2.19×
18Best BuyShopping2.17×
19Planet FitnessSports2.11×
20PinterestInternet & Social Media1.75×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Clean House audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Clean House audience · What stands out
TraitClusterDeviationScore
Pet OwnershipJOY2.22×
Price SensitivityPREMIUM2.01×
Convenience OrientationPREMIUM2.00×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Clean House audience · Rather not
TraitClusterDeviationScore
Risk AppetiteTHRILL0.82×
ExtroversionTHRILL0.83×
TraditionCONSERVATISM0.88×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Clean House have in United States?

Clean House has an estimated audience of 668,521 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Clean House viewers?

59.9% of Clean House fans are female, 40.1% are male, with an average age of 30.6 years.

03

Which brands do Clean House fans like most?

Clean House fans show strongest brand affinity for Carpet cleaning (25.3×), Boost Mobile (11.5×), and Meijer (8.09×) over the country average.

04

Where do Clean House fans live in United States?

Clean House fans in United States are most concentrated in California (reach ~80K), Texas (reach ~70K), and Florida (reach ~50K). These three regions account for the largest share of the active audience.

05

What other brands do Clean House fans also like?

Beyond Clean House itself, the audience over-indexes on Boost Mobile (11.5×), Meijer (8.09×), Mr. Clean (28.13×), and Friendly's (23.47×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Clean House. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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