Rascasse Audience Intelligence

Colton, California Audience in United States

A data profile of the people who buy, follow and care about Colton, California in United States — modelled from more than twelve digital signal sources. Colton, California has an estimated audience of 1,102,820 people in United States.

#71among Department store in United States#1948among POI in United States#1655in Travel & Leisure

The average Colton, California fan in United States is 36.9 years old, more female, and lives primarily in California.

The audience is concentrated in California, Arkansas, Missouri.

Top brand affinities include Health care, Nonprofit organization, Pharmacy, with strongest over-indexing on Health care (1.66× the country average).

Demographically, the Colton, California audience skews more female with an average age of 36.9, and over-indexes on personality traits such as Family Orientation, Community Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Colton, California fan in United States is more female, around 36.9 years old, with strong Family Orientation tendencies and a notable affinity for Health care.

Category: Travel & Leisure · Type: POI · Subtype: Department store

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Colton, California profile in United States.

Audience size
1.1M
in United States
Gender
68.2%♀
31.8% male
Age
36.9
average years
Country rank
#22146
POI in United States
Fig. 01

Search interest · 12-month trend

+60%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Colton, California fans

68.2% are female, 31.8% are male, average age 36.9.

Fig. 02

Gender split

68.2%
Female
31.8%
Male
Demographic split for Colton, California audience in United States
MetricValue
Female68.2%
Male31.8%
Average age36.9
Estimated audience size1,102,820
Fig. 03

Age distribution

Ø 36.9
average years
Age distribution of the Colton, California audience in United States
Age bracketShare%
16-1926%
20-2919%
30-3920%
40-4920%
50+15%
Fig. 04

Worldwide distribution

89.7%

of the worldwide Colton, California audience comes from United States.

Worldwide audience distribution share by country for Colton, California
CountryShare
United States89.7%
United Kingdom9.4%
Brazil0.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Colton, California audience in United States is strongest.

Fig. 05

Top regions by affinity

Colton, California fans by region: top regions in United States
#RegionReachAffinity×
01Arkansas~200K22.35×
02Missouri~100K8.19×
03California~700K5.50×
04Kentucky~60K4.01×
05Oklahoma~30K2.16×
06Tennessee~40K2.01×
07Mississippi~20K1.96×
08Nevada~20K1.76×
09Arizona~40K1.64×
10Illinois~50K1.35×
11Utah~10K0.97×
12Idaho~5K0.95×
13South Dakota~2K0.92×
14Oregon~10K0.87×
15Alaska~2K0.83×
16Montana~3K0.82×
17New Mexico~4K0.81×
18Hawaii~4K0.78×
19North Dakota~2K0.74×
20Delaware~2K0.73×
21Vermont~1K0.73×
22Nebraska~4K0.72×
23Rhode Island~3K0.72×
24Washington~20K0.70×
25Kansas~6K0.70×
26New Hampshire~3K0.68×
27Maine~3K0.66×
28Washington, District of Columbia~2K0.65×
29West Virginia~3K0.61×
30Colorado~10K0.59×
31Connecticut~5K0.49×
32Iowa~4K0.49×
33South Carolina~8K0.48×
34Minnesota~7K0.46×
35Wisconsin~7K0.45×
36Indiana~8K0.42×
37Louisiana~6K0.41×
38Alabama~6K0.40×
39Massachusetts~8K0.38×
40Maryland~7K0.38×
41Virginia~10K0.37×
42Texas~30K0.36×
43Ohio~10K0.36×
44Georgia~10K0.35×
45Michigan~10K0.35×
46North Carolina~10K0.34×
47Florida~20K0.33×
48Pennsylvania~10K0.30×
49New Jersey~8K0.30×
50New York~20K0.26×
Fig. 06

Affinity by region

Affinity by region — Colton, California, United States
0.26×1.00×22.35×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Colton, California audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Colton, California audience
#·InterestCategoryAffinity×
01PharmacyBusiness & Career2.17×
02Child careKids & Family2.17×
03Veterinary medicineBusiness & Career2.08×
04Charitable organizationPolitics & Society1.98×
05Hardware storeHome & Garden1.97×
06Britney SpearsMusic & Radio1.95×
07SteakhouseFood & Beverages1.88×
08Snack foodFood & Beverages1.78×
09Physical therapyBusiness & Career1.76×
10ZooKids & Family1.72×
11Soft drinksFood & Beverages1.70×
12Detroit TigersSports1.70×
13Nonprofit organizationPolitics & Society1.68×
14SupermarketShopping1.68×
15Health careBusiness & Career1.66×
16Golden State WarriorsSports1.63×
17Life insuranceBusiness & Career1.63×
18BakeryFood & Beverages1.57×
19GrillingFood & Beverages1.54×
20TraditionPolitics & Society1.52×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Colton, California audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Colton, California audience · What stands out
TraitClusterDeviationScore
Family OrientationCONSERVATISM2.17×
Community OrientationOPEN1.98×
IndividualismJOY1.74×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Colton, California audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.35×
SustainabilityBALANCE0.56×
Sports ActivityPOWER0.58×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Colton, California have in United States?

Colton, California has an estimated audience of 1,102,820 people in United States, concentrated in California and Arkansas.

02

What is the gender split and age of Colton, California fans?

68.2% of Colton, California fans are female, 31.8% are male, with an average age of 36.9 years.

03

Which brands do Colton, California fans like most?

Colton, California fans show strongest brand affinity for Health care (1.66×), Nonprofit organization (1.68×), and Pharmacy (2.17×) over the country average.

04

Where do Colton, California fans live in United States?

Colton, California fans in United States are most concentrated in California (reach ~700K), Arkansas (reach ~200K), and Missouri (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do Colton, California fans also like?

Beyond Colton, California itself, the audience over-indexes on Nonprofit organization (1.68×), Pharmacy (2.17×), Veterinary medicine (2.08×), and Snack food (1.78×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Colton, California. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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