Rascasse Audience Intelligence

Continuing education Audience in United States

A data profile of the people who buy, follow and care about Continuing education in United States — modelled from more than twelve digital signal sources. Continuing education has an estimated audience of 7,343,205 people in United States.

#2924among Topic in United States#456in Business & Career

The average Continuing education fan in United States is 42.2 years old, more female, and lives primarily in Texas.

The audience is concentrated in Texas, California, Florida.

Top brand affinities include Innovation, Business school, LinkedIn, with strongest over-indexing on Innovation (4.52× the country average).

Demographically, the Continuing education audience skews more female with an average age of 42.2, and over-indexes on personality traits such as Career Orientation, Convenience Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Continuing education fan in United States is more female, around 42.2 years old, with strong Career Orientation tendencies and a notable affinity for Innovation.

Category: Business & Career · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Continuing education profile in United States.

Audience size
7.3M
in United States
Gender
58.7%♀
41.3% male
Age
42.2
average years
Country rank
#4817
Topic in United States
Fig. 01

Search interest · 12-month trend

-84%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Continuing education fans

58.7% are female, 41.3% are male, average age 42.2.

Fig. 02

Gender split

58.7%
Female
41.3%
Male
Demographic split for Continuing education audience in United States
MetricValue
Female58.7%
Male41.3%
Average age42.2
Estimated audience size7,343,205
Fig. 03

Age distribution

Ø 42.2
average years
Age distribution of the Continuing education audience in United States
Age bracketShare%
16-1913%
20-2917%
30-3920%
40-4925%
50+25%
Fig. 04

Worldwide distribution

31.7%

of the worldwide Continuing education audience comes from United States.

Worldwide audience distribution share by country for Continuing education
CountryShare
United States31.7%
Germany12.8%
France8.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Continuing education audience in United States is strongest.

Fig. 05

Top regions by affinity

Continuing education fans by region: top regions in United States
#RegionReachAffinity×
01Louisiana~100K1.28×
02Mississippi~80K1.27×
03Missouri~100K1.25×
04West Virginia~40K1.24×
05Idaho~40K1.19×
06South Dakota~20K1.18×
07Texas~700K1.17×
08Oklahoma~100K1.17×
09New Mexico~40K1.17×
10Iowa~70K1.14×
11Alaska~20K1.14×
12Illinois~300K1.13×
13Kentucky~100K1.12×
14Florida~600K1.11×
15North Carolina~200K1.11×
16Connecticut~80K1.11×
17North Dakota~20K1.11×
18Arizona~200K1.10×
19Oregon~90K1.08×
20South Carolina~100K1.07×
21Rhode Island~30K1.07×
22New Hampshire~30K1.06×
23Ohio~200K1.02×
24Utah~70K1.02×
25New York~400K1.01×
26Indiana~100K1.00×
27Alabama~100K1.00×
28Michigan~200K0.99×
29Kansas~60K0.99×
30Tennessee~100K0.98×
31Nebraska~40K0.97×
32Vermont~10K0.97×
33Delaware~20K0.96×
34Colorado~100K0.95×
35Georgia~200K0.94×
36Arkansas~60K0.92×
37Pennsylvania~200K0.88×
38Wisconsin~100K0.88×
39Virginia~200K0.87×
40Nevada~60K0.87×
41California~700K0.86×
42Maryland~100K0.86×
43Montana~20K0.86×
44Minnesota~90K0.85×
45New Jersey~200K0.83×
46Washington~100K0.81×
47Massachusetts~100K0.79×
48Maine~20K0.78×
49Washington, District of Columbia~20K0.72×
50Hawaii~20K0.64×
Fig. 06

Affinity by region

Affinity by region — Continuing education, United States
0.64×1.00×1.28×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Continuing education audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Continuing education audience
#·InterestCategoryAffinity×
01Data scienceBusiness & Career8.85×
02International educationBusiness & Career8.85×
03Massive open online courseBusiness & Career8.85×
04Online learning communityBusiness & Career8.47×
05Business schoolBusiness & Career8.24×
06Dropbox (service)Technology & Electronics6.54×
07LinkedInInternet & Social Media6.33×
08Distance educationBusiness & Career4.61×
09Sustainable energyHome & Garden4.55×
10InnovationBusiness & Career4.52×
11Retail bankingBusiness & Career4.20×
12Renewable energyBusiness & Career3.78×
13Career developmentBusiness & Career3.00×
14FedExBusiness & Career2.80×
15PhilanthropyArts & Culture2.70×
16Mortgage loansBusiness & Career2.35×
17UniversityBusiness & Career2.24×
18AirbnbTravel & Leisure1.96×
19CollegeBusiness & Career1.88×
20Indeed.comBusiness & Career1.74×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Continuing education audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Continuing education audience · What stands out
TraitClusterDeviationScore
Career OrientationPOWER1.92×
Convenience OrientationPREMIUM1.70×
SustainabilityBALANCE1.69×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Continuing education audience · Rather not
TraitClusterDeviationScore
Pet OwnershipJOY0.80×
DIY MentalityTHRILL0.83×
CreativityOPEN0.86×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Continuing education have in United States?

Continuing education has an estimated audience of 7,343,205 people in United States, concentrated in Texas and California.

02

What is the gender split and age of Continuing education fans?

58.7% of Continuing education fans are female, 41.3% are male, with an average age of 42.2 years.

03

Which brands do Continuing education fans like most?

Continuing education fans show strongest brand affinity for Innovation (4.52×), Business school (8.24×), and LinkedIn (6.33×) over the country average.

04

Where do Continuing education fans live in United States?

Continuing education fans in United States are most concentrated in Texas (reach ~700K), California (reach ~700K), and Florida (reach ~600K). These three regions account for the largest share of the active audience.

05

What other brands do Continuing education fans also like?

Beyond Continuing education itself, the audience over-indexes on Business school (8.24×), LinkedIn (6.33×), Data science (8.85×), and Sustainable energy (4.55×) compared to the United States average.

Appendix

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Related profiles, rankings and the same audience in other markets.

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See Continuing education audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Continuing education. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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