Convection oven Audience in United States

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Convection oven has an estimated audience of 1,163,489 people in United States. 55.4% are female, 44.6% are male, average age 43.0. Top regions: California, Texas, Florida. Top brand affinities: Regional styles of Mexican music, Israel, Fairy godmother, Goop, Governor of Michigan.

The average Convection oven fan in United States is 43.0 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Regional styles of Mexican music, Israel, Fairy godmother, with strongest over-indexing on Regional styles of Mexican music (8.52× the country average). Demographically, the Convection oven audience skews more female with an average age of 43.0, and over-indexes on personality traits such as Need for Security, DIY Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Home & Garden · Type: Topic

Demographics of Convection oven fans

Demographic split for Convection oven audience in United States
MetricValue
Female55.4%
Male44.6%
Average age43.0
Estimated audience size1,163,489

Audience persona

The typical Convection oven fan in United States is more female, around 43.0 years old, with strong Need for Security tendencies and a notable affinity for Regional styles of Mexican music.

Top regions in United States

Top regions ranked by reach for Convection oven in United States
RegionReachAffinity
California145,3971.14×
Texas101,6311.02×
Florida75,3650.96×
New York63,2770.97×
Illinois40,9921.06×
Pennsylvania39,3611×
Georgia36,7341.02×
Ohio34,8820.97×
North Carolina34,7370.99×
Michigan31,5941.04×
Virginia27,2390.96×
New Jersey26,2610.89×
Washington26,1501.12×
Tennessee24,8951.07×
Arizona23,7201×
Indiana21,3031×
Missouri20,4521.09×
Massachusetts19,9030.87×
Alabama18,2581.12×
Maryland17,8950.89×
Wisconsin17,8361.02×
South Carolina17,2700.99×
Colorado16,3040.89×
Minnesota16,2400.97×
Louisiana15,9261.06×
Oregon15,3611.15×
Kentucky14,5881×
Oklahoma14,1551.1×
Connecticut11,0240.94×
Arkansas11,0221.15×
Nevada10,5870.94×
Mississippi10,4641.09×
Iowa10,3731.08×
Utah9,7200.93×
Kansas9,4301.03×
Hawaii6,3081.26×
Nebraska6,1201.05×
West Virginia6,0151.11×
New Mexico5,8871.01×
Idaho5,7090.98×
Maine4,2781.03×
New Hampshire4,0480.88×
Montana3,3581.04×
Rhode Island3,0970.84×
Washington, District of Columbia2,8280.81×
Delaware2,6070.81×
South Dakota2,5250.94×
Alaska2,5011×
North Dakota2,2210.93×
Vermont1,8700.92×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Convection oven audience
BrandAffinityCategory
Regional styles of Mexican music8.52×Music & Radio
Israel1.94×Travel & Leisure
Fairy godmother6.49×Literature
Goop4×Internet & Social Media
Governor of Michigan5.38×Politics & Society
Like Dandelion Dust10.86×Movies & TV
Nazia Iqbal86.54×Music & Radio
edureka24.43×Business & Career
Women's empowerment2.37×Politics & Society
Wok3.61×Food & Beverages
Certified diabetes educator7.37×Business & Career
Historic site2.28×Arts & Culture
Jeep Wagoneer2.97×Cars & Mobility
headspace4.77×Health
JDSU1.55×Business & Career
Wikia1.68×Internet & Social Media
Grinch1.97×Movies & TV
Google Home3.13×Technology & Electronics
Hibachi3.76×Food & Beverages
Cherish (group)5.04×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Convection oven audience
TraitClusterScore
Need for SecurityCONSERVATISM3.05
DIY MentalityTHRILL2.05
IndulgenceJOY1.93
Design AffinityPREMIUM1.74
Luxury OrientationPREMIUM1.72
Quality AwarenessPREMIUM1.65

Worldwide distribution

Worldwide audience distribution share by country for Convection oven
CountryShare
United States58.4%
Portugal4.4%
Canada3.9%

See Convection oven audiences in other countries

More Home & Garden audiences in United States

Frequently asked questions

How many fans does Convection oven have in United States?

Convection oven has an estimated audience of 1,163,489 people in United States, concentrated in California and Texas.

What is the gender split and age of Convection oven fans?

55.4% of Convection oven fans are female, 44.6% are male, with an average age of 43.0 years.

Which brands do Convection oven fans like most?

Convection oven fans show strongest brand affinity for Regional styles of Mexican music (8.52×), Israel (1.94×), and Fairy godmother (6.49×) over the country average.

Where do Convection oven fans live in United States?

Convection oven fans in United States are most concentrated in California (reach 145,397), Texas (reach 101,631), and Florida (reach 75,365). These three regions account for the largest share of the active audience.

What other brands do Convection oven fans also like?

Beyond Convection oven itself, the audience over-indexes on Israel (1.94×), Fairy godmother (6.49×), Goop (4×), and Governor of Michigan (5.38×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Convection oven. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.