A data profile of the people who buy, follow and care about Convection oven in United States — modelled from more than twelve digital signal sources. Convection oven has an estimated audience of 1,163,489 people in United States.
The average Convection oven fan in United States is 43.0 years old, more female, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include Kitchenware, Information security, Dishwasher, with strongest over-indexing on Kitchenware (15.24× the country average).
Demographically, the Convection oven audience skews more female with an average age of 43.0, and over-indexes on personality traits such as Need for Security, Quality Awareness.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Convection oven fan in United States is more female, around 43.0 years old, with strong Need for Security tendencies and a notable affinity for Kitchenware.
The key figures that characterise the Convection oven profile in United States.
55.4% are female, 44.6% are male, average age 43.0.
| Metric | Value |
|---|---|
| Female | 55.4% |
| Male | 44.6% |
| Average age | 43.0 |
| Estimated audience size | 1,163,489 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 11% | |
| 20-29 | 17% | |
| 30-39 | 20% | |
| 40-49 | 23% | |
| 50+ | 28% |
of the worldwide Convection oven audience comes from United States.
| Country | Share |
|---|---|
| United States | 58.3% |
| Portugal | 4.4% |
| Canada | 3.9% |
Where the Convection oven audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Hawaii | ~6K | 1.27× | |
| 02 | Arkansas | ~10K | 1.18× | |
| 03 | Mississippi | ~10K | 1.18× | |
| 04 | West Virginia | ~6K | 1.14× | |
| 05 | Alabama | ~20K | 1.12× | |
| 06 | Oklahoma | ~10K | 1.12× | |
| 07 | Kansas | ~10K | 1.08× | |
| 08 | Idaho | ~6K | 1.08× | |
| 09 | Alaska | ~3K | 1.08× | |
| 10 | Washington | ~30K | 1.07× | |
| 11 | Missouri | ~20K | 1.07× | |
| 12 | Louisiana | ~20K | 1.07× | |
| 13 | Oregon | ~10K | 1.06× | |
| 14 | Iowa | ~10K | 1.06× | |
| 15 | Montana | ~3K | 1.06× | |
| 16 | California | ~100K | 1.05× | |
| 17 | Nebraska | ~6K | 1.05× | |
| 18 | Maine | ~4K | 1.05× | |
| 19 | North Dakota | ~3K | 1.05× | |
| 20 | New Mexico | ~6K | 1.04× | |
| 21 | South Dakota | ~3K | 1.04× | |
| 22 | Georgia | ~40K | 1.02× | |
| 23 | Tennessee | ~20K | 1.02× | |
| 24 | Kentucky | ~10K | 1.02× | |
| 25 | Vermont | ~2K | 1.00× | |
| 26 | Illinois | ~40K | 0.99× | |
| 27 | Arizona | ~20K | 0.99× | |
| 28 | Michigan | ~30K | 0.98× | |
| 29 | Indiana | ~20K | 0.98× | |
| 30 | Wisconsin | ~20K | 0.98× | |
| 31 | Texas | ~100K | 0.97× | |
| 32 | North Carolina | ~30K | 0.97× | |
| 33 | South Carolina | ~20K | 0.97× | |
| 34 | Nevada | ~10K | 0.96× | |
| 35 | Pennsylvania | ~40K | 0.95× | |
| 36 | Minnesota | ~20K | 0.95× | |
| 37 | Virginia | ~30K | 0.94× | |
| 38 | Ohio | ~30K | 0.93× | |
| 39 | New Hampshire | ~4K | 0.93× | |
| 40 | Florida | ~70K | 0.92× | |
| 41 | New York | ~60K | 0.92× | |
| 42 | Connecticut | ~10K | 0.91× | |
| 43 | Utah | ~9K | 0.91× | |
| 44 | Maryland | ~20K | 0.89× | |
| 45 | Delaware | ~3K | 0.89× | |
| 46 | Rhode Island | ~3K | 0.87× | |
| 47 | New Jersey | ~20K | 0.84× | |
| 48 | Massachusetts | ~20K | 0.84× | |
| 49 | Colorado | ~20K | 0.84× | |
| 50 | Washington, District of Columbia | ~3K | 0.79× |
The strongest cross-interests of the Convection oven audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | AEG | Home & Garden | 69.43× | ||
| 02 | Information security | Business & Career | 18.33× | ||
| 03 | Kitchenware | Home & Garden | 15.24× | ||
| 04 | Dishwasher | Home & Garden | 12.89× | ||
| 05 | Single-family detached home | Home & Garden | 11.07× | ||
| 06 | Potato chip | Food & Beverages | 10.26× | ||
| 07 | QVC | Movies & TV | 8.96× | ||
| 08 | Home automation | Technology & Electronics | 6.07× | ||
| 09 | Sustainable energy | Home & Garden | 5.30× | ||
| 10 | FedEx | Business & Career | 5.02× | ||
| 11 | First class travel | Travel & Leisure | 4.96× | ||
| 12 | Mortgage loans | Business & Career | 4.69× | ||
| 13 | Renewable energy | Business & Career | 4.63× | ||
| 14 | Solar energy | Home & Garden | 3.95× | ||
| 15 | Renovation | Home & Garden | 3.86× | ||
| 16 | Discount stores | Shopping | 3.44× | ||
| 17 | Home Appliances | Home & Garden | 3.39× | ||
| 18 | Internet & Social Media | 2.82× | |||
| 19 | Barbecue | Food & Beverages | 2.55× | ||
| 20 | Furniture | Home & Garden | 2.34× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Need for Security | CONSERVATISM | 3.68× | |
| Quality Awareness | PREMIUM | 2.43× | |
| Convenience Orientation | PREMIUM | 2.35× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Tradition | CONSERVATISM | 0.74× | |
| Risk Appetite | THRILL | 0.79× | |
| Healthy Lifestyle | BALANCE | 0.90× |
Convection oven has an estimated audience of 1,163,489 people in United States, concentrated in California and Texas.
55.4% of Convection oven fans are female, 44.6% are male, with an average age of 43.0 years.
Convection oven fans show strongest brand affinity for Kitchenware (15.24×), Information security (18.33×), and Dishwasher (12.89×) over the country average.
Convection oven fans in United States are most concentrated in California (reach ~100K), Texas (reach ~100K), and Florida (reach ~70K). These three regions account for the largest share of the active audience.
Beyond Convection oven itself, the audience over-indexes on Information security (18.33×), Dishwasher (12.89×), QVC (8.96×), and Potato chip (10.26×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Convection oven. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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