Rascasse Audience Intelligence

Crisis hotline Audience in United States

A data profile of the people who buy, follow and care about Crisis hotline in United States — modelled from more than twelve digital signal sources. Crisis hotline has an estimated audience of 1,065,392 people in United States.

#8460among Topic in United States#1354in Politics & Society

The average Crisis hotline fan in United States is 45.5 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Pennsylvania.

Top brand affinities include Consumer debt, Credit cards, Credit (finance), with strongest over-indexing on Consumer debt (23.86× the country average).

Demographically, the Crisis hotline audience skews more female with an average age of 45.5, and over-indexes on personality traits such as Patriotism, Need for Security.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Crisis hotline fan in United States is more female, around 45.5 years old, with strong Patriotism tendencies and a notable affinity for Consumer debt.

Category: Politics & Society · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Crisis hotline profile in United States.

Audience size
1.1M
in United States
Gender
58.1%♀
41.9% male
Age
45.5
average years
Country rank
#22715
Topic in United States
Fig. 01

Search interest · 12-month trend

+3%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Crisis hotline fans

58.1% are female, 41.9% are male, average age 45.5.

Fig. 02

Gender split

58.1%
Female
41.9%
Male
Demographic split for Crisis hotline audience in United States
MetricValue
Female58.1%
Male41.9%
Average age45.5
Estimated audience size1,065,392
Fig. 03

Age distribution

Ø 45.5
average years
Age distribution of the Crisis hotline audience in United States
Age bracketShare%
16-1910%
20-2912%
30-3917%
40-4924%
50+37%
Fig. 04

Worldwide distribution

37.3%

of the worldwide Crisis hotline audience comes from United States.

Worldwide audience distribution share by country for Crisis hotline
CountryShare
United States37.3%
United Kingdom22.4%
India9.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Crisis hotline audience in United States is strongest.

Fig. 05

Top regions by affinity

Crisis hotline fans by region: top regions in United States
#RegionReachAffinity×
01Arizona~50K2.26×
02Pennsylvania~70K1.83×
03Washington~30K1.45×
04Maine~6K1.45×
05Colorado~20K1.39×
06Tennessee~30K1.38×
07Oregon~20K1.38×
08Maryland~20K1.32×
09Minnesota~20K1.24×
10Wisconsin~20K1.22×
11Delaware~3K1.17×
12Virginia~30K1.15×
13Massachusetts~20K1.14×
14Ohio~40K1.12×
15New Mexico~6K1.11×
16Vermont~2K1.08×
17Georgia~30K1.05×
18Utah~10K1.02×
19Alaska~2K1.01×
20Missouri~20K0.96×
21Kentucky~10K0.96×
22Michigan~30K0.95×
23Hawaii~4K0.95×
24Louisiana~10K0.94×
25Mississippi~8K0.94×
26West Virginia~5K0.94×
27North Dakota~2K0.90×
28North Carolina~30K0.89×
29Washington, District of Columbia~3K0.89×
30Nevada~9K0.88×
31Iowa~8K0.88×
32New Hampshire~4K0.88×
33California~100K0.87×
34Indiana~20K0.87×
35Kansas~7K0.86×
36Montana~3K0.86×
37New York~50K0.85×
38Idaho~5K0.85×
39Texas~80K0.84×
40Connecticut~9K0.84×
41New Jersey~20K0.82×
42South Carolina~10K0.82×
43Alabama~10K0.82×
44Arkansas~7K0.81×
45Illinois~30K0.80×
46Oklahoma~9K0.80×
47South Dakota~2K0.80×
48Rhode Island~3K0.79×
49Nebraska~4K0.78×
50Florida~50K0.70×
Fig. 06

Affinity by region

Affinity by region — Crisis hotline, United States
0.70×1.00×2.26×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Crisis hotline audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Crisis hotline audience
#·InterestCategoryAffinity×
01Consumer debtBusiness & Career23.86×
02Home insuranceBusiness & Career4.45×
03Credit (finance)Business & Career4.38×
04CitibankBusiness & Career4.07×
05Life insuranceBusiness & Career3.95×
06Health insuranceBusiness & Career3.55×
07Credit cardsBusiness & Career3.42×
08Vehicle insuranceCars & Mobility2.40×
09BankingBusiness & Career2.38×
10Used carCars & Mobility2.34×
11PharmacyBusiness & Career2.34×
12Mortgage loansBusiness & Career2.23×
13InsuranceBusiness & Career2.18×
14Breaking newsMovies & TV2.13×
15T-MobileTechnology & Electronics2.10×
16Local newsNews1.97×
17TelecommunicationTechnology & Electronics1.84×
18CNNMovies & TV1.80×
19Health careBusiness & Career1.75×
20MedicineBusiness & Career1.53×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Crisis hotline audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Crisis hotline audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM2.54×
Need for SecurityCONSERVATISM1.98×
Career OrientationPOWER1.87×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Crisis hotline audience · Rather not
TraitClusterDeviationScore
ExtroversionTHRILL0.61×
Luxury OrientationPREMIUM0.69×
Design AffinityPREMIUM0.69×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Crisis hotline have in United States?

Crisis hotline has an estimated audience of 1,065,392 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Crisis hotline fans?

58.1% of Crisis hotline fans are female, 41.9% are male, with an average age of 45.5 years.

03

Which brands do Crisis hotline fans like most?

Crisis hotline fans show strongest brand affinity for Consumer debt (23.86×), Credit cards (3.42×), and Credit (finance) (4.38×) over the country average.

04

Where do Crisis hotline fans live in United States?

Crisis hotline fans in United States are most concentrated in California (reach ~100K), Texas (reach ~80K), and Pennsylvania (reach ~70K). These three regions account for the largest share of the active audience.

05

What other brands do Crisis hotline fans also like?

Beyond Crisis hotline itself, the audience over-indexes on Credit cards (3.42×), Credit (finance) (4.38×), Home insurance (4.45×), and Life insurance (3.95×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Politics & Society audiences in United States

See Crisis hotline audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Crisis hotline. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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