Cutting tool (machining) Audience in United States

Cutting tool (machining) logo

Cutting tool (machining) has an estimated audience of 7,642,910 people in United States. 16.1% are female, 83.9% are male, average age 39.7. Top regions: California, Texas, Florida. Top brand affinities: Urban Outfitters, Vocal harmony, Vijesti.ba, Minnesota, Governor of Michigan.

The average Cutting tool (machining) fan in United States is 39.7 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Urban Outfitters, Vocal harmony, Vijesti.ba, with strongest over-indexing on Urban Outfitters (4.08× the country average). Demographically, the Cutting tool (machining) audience skews more male with an average age of 39.7, and over-indexes on personality traits such as Patriotism, Family Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Home & Garden · Type: Topic

Demographics of Cutting tool (machining) fans

Demographic split for Cutting tool (machining) audience in United States
MetricValue
Female16.1%
Male83.9%
Average age39.7
Estimated audience size7,642,910

Audience persona

The typical Cutting tool (machining) fan in United States is more male, around 39.7 years old, with strong Patriotism tendencies and a notable affinity for Urban Outfitters.

Top regions in United States

Top regions ranked by reach for Cutting tool (machining) in United States
RegionReachAffinity
California1,158,2401.38×
Texas755,2511.15×
Florida515,325
New York361,2890.85×
Illinois303,4471.19×
Michigan265,5831.33×
Ohio255,5771.09×
Georgia242,2571.03×
Pennsylvania223,4880.87×
North Carolina222,8530.97×
Virginia176,7930.95×
Indiana170,6711.22×
Washington163,8411.07×
Tennessee157,6611.03×
Kentucky146,5471.53×
New Jersey146,0640.75×
Wisconsin144,2941.25×
Arizona143,2350.92×
South Carolina125,4751.09×
Missouri123,088
Colorado120,388
Massachusetts119,7460.8×
Louisiana114,2921.16×
Minnesota108,0950.99×
Alabama107,7021.01×
Maryland99,6460.76×
Oklahoma92,3771.09×
Oregon91,0581.04×
Connecticut69,6600.91×
Kansas65,3461.08×
Nevada64,9840.88×
Arkansas63,4431.01×
Iowa62,0360.99×
Mississippi60,3050.96×
Utah54,5140.8×
Nebraska38,0540.99×
New Mexico35,7520.93×
West Virginia34,0630.96×
Idaho33,8750.88×
Hawaii31,2040.95×
Maine28,1271.03×
New Hampshire28,0670.93×
Rhode Island19,8050.81×
Delaware17,7360.84×
Montana15,9560.75×
Wyoming15,8971.4×
South Dakota15,7490.89×
Alaska15,6890.96×
Vermont15,3791.15×
North Dakota14,2390.91×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Cutting tool (machining) audience
BrandAffinityCategory
Urban Outfitters4.08×Shopping
Vocal harmony9.21×Music & Radio
Vijesti.ba20.58×News
Minnesota1.86×Travel & Leisure
Governor of Michigan7.28×Politics & Society
Eagan, Minnesota17×Shopping
UK garage4.9×Music & Radio
Fairy godmother6.51×Literature
Wikia2.93×Internet & Social Media
Hipster8.08×Politics & Society
Nebraska Cornhuskers football2.95×Sports
Product design1.59×Business & Career
Preta Gil16.49×Music & Radio
MK3.21×Music & Radio
N1 road (South Africa)3.07×Travel & Leisure
Embroidery Library11.44×Home & Garden
Pro-Ject2.94×Music & Radio
WESH3.38×Movies & TV
Keith Stanfield4.54×Movies & TV
Home staging3.61×Home & Garden

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Cutting tool (machining) audience
TraitClusterScore
PatriotismCONSERVATISM2.45
Family OrientationCONSERVATISM2.3
DIY MentalityTHRILL2.28
Need for SecurityCONSERVATISM2.04
IndividualismJOY1.53
Risk AppetiteTHRILL1.45

Worldwide distribution

Worldwide audience distribution share by country for Cutting tool (machining)
CountryShare
United States27.7%
Germany7.1%
Japan5.5%

See Cutting tool (machining) audiences in other countries

More Home & Garden audiences in United States

Frequently asked questions

How many fans does Cutting tool (machining) have in United States?

Cutting tool (machining) has an estimated audience of 7,642,910 people in United States, concentrated in California and Texas.

What is the gender split and age of Cutting tool (machining) fans?

16.1% of Cutting tool (machining) fans are female, 83.9% are male, with an average age of 39.7 years.

Which brands do Cutting tool (machining) fans like most?

Cutting tool (machining) fans show strongest brand affinity for Urban Outfitters (4.08×), Vocal harmony (9.21×), and Vijesti.ba (20.58×) over the country average.

Where do Cutting tool (machining) fans live in United States?

Cutting tool (machining) fans in United States are most concentrated in California (reach 1,158,240), Texas (reach 755,251), and Florida (reach 515,325). These three regions account for the largest share of the active audience.

What other brands do Cutting tool (machining) fans also like?

Beyond Cutting tool (machining) itself, the audience over-indexes on Vocal harmony (9.21×), Vijesti.ba (20.58×), Minnesota (1.86×), and Governor of Michigan (7.28×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Cutting tool (machining). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.