Dawn News Audience in United States

Dawn News logo

Dawn News has an estimated audience of 342,192 people in United States. 51.7% are female, 48.3% are male, average age 34.9. Top regions: Texas, California, New York. Top brand affinities: Emigrate (band), Elsword, Voltron: Legendary Defender, Natural rubber, Jeep Wagoneer.

The average Dawn News fan in United States is 34.9 years old, balanced, and lives primarily in Texas. The audience is concentrated in Texas, California, New York. Top brand affinities include Emigrate (band), Elsword, Voltron: Legendary Defender, with strongest over-indexing on Emigrate (band) (20× the country average). Demographically, the Dawn News audience skews balanced with an average age of 34.9, and over-indexes on personality traits such as Luxury Orientation, Quality Awareness. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: News · Type: Website / Newspaper / Magazine · Subtype: Newspaper

Demographics of Dawn News fans

Demographic split for Dawn News audience in United States
MetricValue
Female51.7%
Male48.3%
Average age34.9
Estimated audience size342,192

Audience persona

The typical Dawn News fan in United States is balanced, around 34.9 years old, with strong Luxury Orientation tendencies and a notable affinity for Emigrate (band).

Top regions in United States

Top regions ranked by reach for Dawn News in United States
RegionReachAffinity
Texas75,0652.55×
California40,7651.08×
New York40,5662.12×
Illinois34,3463.01×
New Jersey26,0202.99×
Virginia24,1092.89×
Florida17,1370.74×
Maryland17,0322.89×
Michigan15,1751.7×
Pennsylvania13,5511.18×
Connecticut12,0913.52×
Georgia11,4091.08×
North Carolina10,6091.03×
Massachusetts8,5341.27×
Washington8,1731.19×
Ohio8,1180.77×
Missouri6,3641.15×
Minnesota5,0781.04×
Indiana4,5510.73×
Tennessee4,0610.59×
Delaware3,5293.74×
Oklahoma3,3520.88×
Wisconsin3,1560.61×
Arizona3,1490.45×
Washington, District of Columbia2,4162.35×
Arkansas2,3960.85×
South Carolina2,3930.46×
Nevada2,3110.7×
Alabama1,9890.42×
Kansas1,9450.72×
Oregon1,7590.45×
Colorado1,6540.31×
Kentucky1,5100.35×
Louisiana1,0030.23×
West Virginia8770.55×
Iowa7930.28×
New Mexico7580.44×
South Dakota5220.66×
Rhode Island4940.45×
Mississippi4900.17×
Nebraska4360.25×
Utah3710.12×
Hawaii3450.23×
New Hampshire3000.22×
Alaska2640.36×
Maine2040.17×
Montana2000.21×
North Dakota1690.24×
Idaho1620.09×
Vermont1370.23×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Dawn News audience
BrandAffinityCategory
Emigrate (band)20×Music & Radio
Elsword18.32×Games
Voltron: Legendary Defender17.36×Movies & TV
Natural rubber2.05×Cars & Mobility
Jeep Wagoneer5.23×Cars & Mobility
Historic site3.7×Arts & Culture
Nationality1.77×Politics & Society
Electrolyte3.84×Health
Pantsuit8×Fashion & Accessoires
Voter registration3.58×Politics & Society
Erika Buenfil13.67×Movies & TV
Colorado River4.75×Travel & Leisure
Noodle (Gorillaz)2.53×Music & Radio
EShakti7.14×Shopping
South Asian cuisine5.78×Food & Beverages
CAC 403.23×Business & Career
Kona Grill6.56×Food & Beverages
JDSU1.85×Business & Career
San Pellegrino4.07×Food & Beverages
Vocal harmony2.4×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Dawn News audience
TraitClusterScore
Luxury OrientationPREMIUM1.95
Quality AwarenessPREMIUM1.85
PatriotismCONSERVATISM1.76
Urban LifestyleOPEN1.67
TravellingTHRILL1.64
Early Adopter MentalityPOWER1.6

Worldwide distribution

Worldwide audience distribution share by country for Dawn News
CountryShare
Pakistan35.6%
India16.8%
United States7.5%

See Dawn News audiences in other countries

More Newspaper audiences in United States

Frequently asked questions

How many fans does Dawn News have in United States?

Dawn News has an estimated audience of 342,192 people in United States, concentrated in Texas and California.

What is the gender split and age of Dawn News fans?

51.7% of Dawn News fans are female, 48.3% are male, with an average age of 34.9 years.

Which brands do Dawn News fans like most?

Dawn News fans show strongest brand affinity for Emigrate (band) (20×), Elsword (18.32×), and Voltron: Legendary Defender (17.36×) over the country average.

Where do Dawn News fans live in United States?

Dawn News fans in United States are most concentrated in Texas (reach 75,065), California (reach 40,765), and New York (reach 40,566). These three regions account for the largest share of the active audience.

What other brands do Dawn News fans also like?

Beyond Dawn News itself, the audience over-indexes on Elsword (18.32×), Voltron: Legendary Defender (17.36×), Natural rubber (2.05×), and Jeep Wagoneer (5.23×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Dawn News. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.