Denver Audience in United States

Denver has an estimated audience of 15,931,896 people in United States. 53.4% are female, 46.6% are male, average age 41.5. Top regions: Colorado, California, Texas. Top brand affinities: Autism Awareness, Diabetes mellitus awareness, Microblogging, Singer-songwriter, Income tax.

The average Denver fan in United States is 41.5 years old, balanced, and lives primarily in Colorado. The audience is concentrated in Colorado, California, Texas. Top brand affinities include Autism Awareness, Diabetes mellitus awareness, Microblogging, with strongest over-indexing on Autism Awareness (19.03× the country average). Demographically, the Denver audience skews balanced with an average age of 41.5, and over-indexes on personality traits such as Design Affinity, Sustainability. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Travel & Leisure · Type: POI · Subtype: City

Demographics of Denver fans

Demographic split for Denver audience in United States
MetricValue
Female53.4%
Male46.6%
Average age41.5
Estimated audience size15,931,896

Audience persona

The typical Denver fan in United States is balanced, around 41.5 years old, with strong Design Affinity tendencies and a notable affinity for Autism Awareness.

Top regions in United States

Top regions ranked by reach for Denver in United States
RegionReachAffinity
Colorado2,668,76910.63×
California1,358,2380.78×
Texas1,318,3970.96×
Florida809,9580.75×
New York603,9120.68×
Illinois459,8840.87×
North Carolina358,7220.75×
Arizona344,0871.06×
Pennsylvania326,5190.61×
Georgia317,2550.65×
Ohio282,4680.58×
Washington257,3430.81×
Virginia252,8880.65×
New Jersey234,6840.58×
Michigan226,7510.54×
Missouri215,4070.84×
Massachusetts209,3200.67×
Utah204,1781.43×
Minnesota201,1820.88×
Tennessee193,0030.6×
Indiana181,4270.62×
Wisconsin168,5990.7×
Kansas162,1041.29×
Maryland159,9040.58×
New Mexico151,0871.89×
Oklahoma139,1590.79×
Nevada137,2430.89×
Oregon134,1030.73×
Louisiana127,2730.62×
Iowa123,6540.94×
Alabama118,9120.53×
South Carolina118,0980.49×
Nebraska114,8411.44×
Kentucky99,1890.5×
Arkansas86,5120.66×
Wyoming69,1192.93×
Idaho68,1530.85×
Montana59,0441.34×
Mississippi56,9920.43×
South Dakota50,3571.37×
Hawaii48,8290.71×
Connecticut44,7690.28×
Washington, District of Columbia42,0370.88×
North Dakota31,2920.96×
New Hampshire28,0160.45×
West Virginia25,9850.35×
Maine24,2420.42×
Alaska22,1830.65×
Rhode Island21,8100.43×
Delaware20,8150.47×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Denver audience
BrandAffinityCategory
Autism Awareness19.03×Health
Diabetes mellitus awareness12.48×Health
Microblogging12.67×Technology & Electronics
Singer-songwriter5.51×Music & Radio
Income tax13.19×Business & Career
Charles, Prince of Wales18.87×Politics & Society
MSN2.71×News
Houston Astros5.56×Sports
Hobby Lobby2.1×Home & Garden
Staples (Canada)2.76×Business & Career
Nature1.54×Home & Garden
southwest airlines2.7×Travel & Leisure
Happiness1.56×Health
Great Clips2.88×Beauty & Wellness
Payment card8.17×Fashion & Accessoires
Patagonia3.84×Fashion & Accessoires
Taco Bell1.8×Food & Beverages
Aldi1.71×Shopping
Los Angeles Dodgers3×Sports
Best Buy1.64×Shopping

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Denver audience
TraitClusterScore
Design AffinityPREMIUM1.59
SustainabilityBALANCE1.51
Early Adopter MentalityPOWER1.48
ExtroversionTHRILL1.44
Sports ActivityPOWER1.3
Community OrientationOPEN1.29

Worldwide distribution

Worldwide audience distribution share by country for Denver
CountryShare
United States77.5%
Canada2.4%
Mexico2.3%

See Denver audiences in other countries

More City audiences in United States

Frequently asked questions

How many fans does Denver have in United States?

Denver has an estimated audience of 15,931,896 people in United States, concentrated in Colorado and California.

What is the gender split and age of Denver fans?

53.4% of Denver fans are female, 46.6% are male, with an average age of 41.5 years.

Which brands do Denver fans like most?

Denver fans show strongest brand affinity for Autism Awareness (19.03×), Diabetes mellitus awareness (12.48×), and Microblogging (12.67×) over the country average.

Where do Denver fans live in United States?

Denver fans in United States are most concentrated in Colorado (reach 2,668,769), California (reach 1,358,238), and Texas (reach 1,318,397). These three regions account for the largest share of the active audience.

What other brands do Denver fans also like?

Beyond Denver itself, the audience over-indexes on Diabetes mellitus awareness (12.48×), Microblogging (12.67×), Singer-songwriter (5.51×), and Income tax (13.19×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Denver. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.