Disney's All-Star Sports Resort Audience in United States

Disney's All-Star Sports Resort logo

Disney's All-Star Sports Resort has an estimated audience of 630,999 people in United States. 61.3% are female, 38.7% are male, average age 45.6. Top brand affinities: Saving, Collectable, Pillow, Public speaking, Jack White.

Top brand affinities include Saving, Collectable, Pillow, with strongest over-indexing on Saving (3.33× the country average). Demographically, the Disney's All-Star Sports Resort audience skews more female with an average age of 45.6, and over-indexes on personality traits such as Family Orientation, Career Orientation.

Category: Travel & Leisure · Type: Brand · Subtype: Hotel

Demographics of Disney's All-Star Sports Resort fans

Demographic split for Disney's All-Star Sports Resort audience in United States
MetricValue
Female61.3%
Male38.7%
Average age45.6
Estimated audience size630,999

Audience persona

The typical Disney's All-Star Sports Resort fan in United States is more female, around 45.6 years old, with strong Family Orientation tendencies and a notable affinity for Saving.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Disney's All-Star Sports Resort audience
BrandAffinityCategory
Saving3.33×Business & Career
Collectable1.55×Kids & Family
Pillow1.8×Home & Garden
Public speaking1.94×Politics & Society
Jack White2.16×Movies & TV
New Era (Namibia)2.81×News
WKRN-TV2.04×Movies & TV
REO Speedwagon1.92×Music & Radio
English literature1.69×Literature
Gaelic football1.7×Sports
Jorja Fox3.89×Movies & TV
Hattiesburg, Mississippi2.16×Travel & Leisure
International University of Business Agriculture and Technology2.19×Business & Career
Box lacrosse1.52×Sports
Gary Clark, Jr.2.28×Music & Radio
The Haunted1.99×Music & Radio
Príncipe1.94×Travel & Leisure
A Enfermagem1.53×Health
Artillery2.15×Music & Radio
IPL Cricket2.79×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Disney's All-Star Sports Resort audience
TraitClusterScore
Family OrientationCONSERVATISM2.53
Career OrientationPOWER2
ExtroversionTHRILL1.45
Convenience OrientationPREMIUM1.37
Community OrientationOPEN1.36
Price SensitivityPREMIUM1.32

Worldwide distribution

Worldwide audience distribution share by country for Disney's All-Star Sports Resort
CountryShare
United States84.1%
Brazil5.7%
United Kingdom4.2%

See Disney's All-Star Sports Resort audiences in other countries

More Hotel audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for Disney's All-Star Sports Resort. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.