Rascasse Audience Intelligence

Dog park Audience in United States

A data profile of the people who buy, follow and care about Dog park in United States — modelled from more than twelve digital signal sources. Dog park has an estimated audience of 8,149,696 people in United States.

The average Dog park fan in United States is 36.2 years old, more female, and lives primarily in California.

The audience is concentrated in California, Oregon, Texas.

Top brand affinities include Dog lovers, Dog collar, Maltese (dog), with strongest over-indexing on Dog lovers (6.13× the country average).

Demographically, the Dog park audience skews more female with an average age of 36.2, and over-indexes on personality traits such as Pet Ownership, Healthy Lifestyle.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Dog park fan in United States is more female, around 36.2 years old, with strong Pet Ownership tendencies and a notable affinity for Dog lovers.

Category: Pets & Animals · Type: Touchpoint

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Dog park profile in United States.

Audience size
8.1M
in United States
Gender
64.0%
36.0% male
Age
36.2
average years
Country rank
#4359
Touchpoint in United States
Fig. 01

Search interest · 12-month trend

-21%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Dog park fans

64.0% are female, 36.0% are male, average age 36.2.

Fig. 02

Gender split

64.0%
Female
36.0%
Male
Demographic split for Dog park audience in United States
MetricValue
Female64.0%
Male36.0%
Average age36.2
Estimated audience size8,149,696
Fig. 03

Age distribution

Ø 36.2
average years
Age distribution of the Dog park audience in United States
Age bracketShare%
16-1930%
20-2920%
30-3916%
40-4918%
50+17%
Fig. 04

Worldwide distribution

23.9%

of the worldwide Dog park audience comes from United States.

Worldwide audience distribution share by country for Dog park
CountryShare
United States23.9%
Japan17.8%
Germany6.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Dog park audience in United States is strongest.

Fig. 05

Top regions by affinity

Dog park fans by region: top regions in United States
#RegionReachAffinity×
01Oregon~800K8.44×
02Wyoming~20K1.86×
03Colorado~200K1.72×
04New Mexico~70K1.60×
05Virginia~300K1.46×
06Washington~200K1.45×
07Idaho~60K1.38×
08Nevada~100K1.33×
09Montana~30K1.33×
10Utah~90K1.27×
11Ohio~300K1.26×
12California~1M1.25×
13Florida~600K1.10×
14Arizona~200K1.09×
15South Dakota~20K1.05×
16Kansas~70K1.04×
17Wisconsin~100K1.02×
18Minnesota~100K1.01×
19Texas~700K0.99×
20North Dakota~20K0.98×
21Vermont~10K0.97×
22Washington, District of Columbia~20K0.96×
23Nebraska~40K0.91×
24North Carolina~200K0.88×
25Tennessee~100K0.88×
26Alaska~20K0.87×
27Oklahoma~80K0.84×
28New Jersey~200K0.82×
29Missouri~100K0.82×
30South Carolina~100K0.81×
31Georgia~200K0.78×
32Arkansas~50K0.76×
33Iowa~50K0.76×
34Maine~20K0.75×
35Hawaii~30K0.72×
36New York~300K0.71×
37Illinois~200K0.68×
38Maryland~100K0.68×
39Alabama~80K0.68×
40Pennsylvania~200K0.66×
41Massachusetts~100K0.65×
42Rhode Island~20K0.65×
43Michigan~100K0.63×
44New Hampshire~20K0.61×
45Kentucky~60K0.60×
46Connecticut~50K0.58×
47Indiana~90K0.57×
48West Virginia~20K0.56×
49Louisiana~60K0.53×
50Mississippi~30K0.50×
Fig. 06

Affinity by region

Affinity by region — Dog park, United States
0.50×1.00×8.44×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Dog park audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Dog park audience
#·InterestCategoryAffinity×
01Dog loversPets & Animals6.13×
02British ShorthairPets & Animals5.24×
03Maltese (dog)Pets & Animals5.22×
04Siamese catPets & Animals5.07×
05Shih TzuPets & Animals4.97×
06Siberian HuskyPets & Animals4.87×
07PoodlePets & Animals4.75×
08Dog collarPets & Animals4.72×
09PugPets & Animals4.68×
10BeaglePets & Animals4.66×
11French BulldogPets & Animals4.44×
12Yorkshire TerrierPets & Animals4.39×
13Golden RetrieverPets & Animals4.17×
14Scooby-DooMovies & TV4.14×
15Chihuahua (dog)Pets & Animals4.09×
16Labrador RetrieverPets & Animals4.04×
17Pomeranian (dog)Pets & Animals4.01×
18DachshundPets & Animals3.84×
19Dog harnessPets & Animals3.78×
20Dog breedPets & Animals2.90×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Dog park audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Dog park audience · What stands out
TraitClusterDeviationScore
Pet OwnershipJOY2.25×
Healthy LifestyleBALANCE1.57×
Luxury OrientationPREMIUM1.54×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Dog park audience · Rather not
TraitClusterDeviationScore
Convenience OrientationPREMIUM1.01×
TraditionCONSERVATISM1.05×
Family OrientationCONSERVATISM1.06×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Dog park have in United States?

Dog park has an estimated audience of 8,149,696 people in United States, concentrated in California and Oregon.

02

What is the gender split and age of Dog park fans?

64.0% of Dog park fans are female, 36.0% are male, with an average age of 36.2 years.

03

Which brands do Dog park fans like most?

Dog park fans show strongest brand affinity for Dog lovers (6.13×), Dog collar (4.72×), and Maltese (dog) (5.22×) over the country average.

04

Where do Dog park fans live in United States?

Dog park fans in United States are most concentrated in California (reach ~1M), Oregon (reach ~800K), and Texas (reach ~700K). These three regions account for the largest share of the active audience.

05

What other brands do Dog park fans also like?

Beyond Dog park itself, the audience over-indexes on Dog collar (4.72×), Maltese (dog) (5.22×), Scooby-Doo (4.14×), and Poodle (4.75×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Dog park. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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