Eat'n Park Audience in United States

Eat'n Park has an estimated audience of 963,165 people in United States. 77.2% are female, 22.8% are male, average age 40.3. Top brand affinities: Pittsburgh Steelers, Capital One, Google Maps, Pittsburgh Penguins, Google News.

Top brand affinities include Pittsburgh Steelers, Capital One, Google Maps, with strongest over-indexing on Pittsburgh Steelers (9.76× the country average). Demographically, the Eat'n Park audience skews more female with an average age of 40.3, and over-indexes on personality traits such as Urban Lifestyle, Family Orientation.

Category: Food & Beverages · Type: Brand · Subtype: Restaurants

Demographics of Eat'n Park fans

Demographic split for Eat'n Park audience in United States
MetricValue
Female77.2%
Male22.8%
Average age40.3
Estimated audience size963,165

Audience persona

The typical Eat'n Park fan in United States is more female, around 40.3 years old, with strong Urban Lifestyle tendencies and a notable affinity for Pittsburgh Steelers.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Eat'n Park audience
BrandAffinityCategory
Pittsburgh Steelers9.76×Sports
Capital One6.11×Business & Career
Google Maps5.83×Internet & Social Media
Pittsburgh Penguins18.03×Sports
Google News7.47×News
Indeed.com4.98×Business & Career
Autism Awareness11.02×Health
Diabetes mellitus awareness7.37×Health
Khan Academy8.97×Business & Career
Enterprise Rent-A-Car6.14×Cars & Mobility
Aaron Rodgers6.35×Sports
Kia Sportage20×Cars & Mobility
AccuWeather5.86×Home & Garden
Circle K6.28×Shopping
Singer-songwriter3.53×Music & Radio
CarGurus4.98×Cars & Mobility
Microblogging7.58×Technology & Electronics
Pittsburgh Pirates9.23×Sports
Diane Keaton4.95×Movies & TV
Beetlejuice3.65×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Eat'n Park audience
TraitClusterScore
Urban LifestyleOPEN1.81
Family OrientationCONSERVATISM1.26
Community OrientationOPEN1.25
ExtroversionTHRILL1.25
Convenience OrientationPREMIUM1.2
TraditionCONSERVATISM1.13

Worldwide distribution

Worldwide audience distribution share by country for Eat'n Park
CountryShare
United States99.9%
Germany0.1%
Italy0.0%

See Eat'n Park audiences in other countries

More Restaurants audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for Eat'n Park. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.