Rascasse Audience Intelligence

EatOut Audience in United States

A data profile of the people who buy, follow and care about EatOut in United States — modelled from more than twelve digital signal sources. EatOut has an estimated audience of 290,529 people in United States.

#1636among Website / Newspaper / Magazine in United States#2533in Food & Beverages

The average EatOut fan in United States is 35.9 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Yard House, Seasons 52, Discount Tire, with strongest over-indexing on Yard House (54.4× the country average).

Demographically, the EatOut audience skews more female with an average age of 35.9, and over-indexes on personality traits such as Indulgence, Family Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical EatOut fan in United States is more female, around 35.9 years old, with strong Indulgence tendencies and a notable affinity for Yard House.

Category: Food & Beverages · Type: Website / Newspaper / Magazine

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the EatOut profile in United States.

Audience size
291K
in United States
Gender
59.8%♀
40.2% male
Age
35.9
average years
Country rank
#49160
Website / Newspaper / Magazine in United States
Fig. 01

Search interest · 12-month trend

+3%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Audience demographics of EatOut

59.8% are female, 40.2% are male, average age 35.9.

Fig. 02

Gender split

59.8%
Female
40.2%
Male
Demographic split for EatOut audience in United States
MetricValue
Female59.8%
Male40.2%
Average age35.9
Estimated audience size290,529
Fig. 03

Age distribution

Ø 35.9
average years
Age distribution of the EatOut audience in United States
Age bracketShare%
16-1926%
20-2925%
30-3919%
40-4916%
50+15%
Fig. 04

Worldwide distribution

14.8%

of the worldwide EatOut audience comes from United States.

Worldwide audience distribution share by country for EatOut
CountryShare
United Kingdom22.6%
United States14.8%
Australia6.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the EatOut audience in United States is strongest.

Fig. 05

Top regions by affinity

EatOut fans by region: top regions in United States
#RegionReachAffinity×
01Louisiana~10K3.25×
02Utah~3K1.25×
03California~40K1.17×
04Oklahoma~4K1.11×
05Mississippi~3K1.11×
06Tennessee~6K1.09×
07Hawaii~1K1.09×
08Missouri~5K1.04×
09Idaho~2K1.04×
10Arkansas~2K1.03×
11Nebraska~2K1.03×
12Oregon~3K1.02×
13North Dakota<1K1.02×
14Indiana~5K1.01×
15Kansas~2K1.01×
16Washington, District of Columbia<1K1.01×
17North Carolina~9K0.99×
18Washington~6K0.99×
19Kentucky~4K0.98×
20Connecticut~3K0.98×
21New York~20K0.97×
22Georgia~9K0.97×
23Arizona~6K0.97×
24Massachusetts~5K0.96×
25Pennsylvania~9K0.95×
26Virginia~7K0.95×
27Alabama~4K0.95×
28New Mexico~1K0.95×
29West Virginia~1K0.95×
30Alaska<1K0.95×
31Texas~20K0.94×
32Nevada~3K0.94×
33Iowa~2K0.94×
34Maine<1K0.94×
35South Dakota<1K0.94×
36Vermont<1K0.94×
37New Jersey~7K0.93×
38Minnesota~4K0.93×
39Rhode Island<1K0.93×
40Illinois~9K0.92×
41Ohio~8K0.92×
42South Carolina~4K0.92×
43New Hampshire~1K0.92×
44Michigan~7K0.91×
45Colorado~4K0.91×
46Montana<1K0.91×
47Delaware<1K0.91×
48Florida~20K0.89×
49Maryland~4K0.89×
50Wisconsin~4K0.87×
Fig. 06

Affinity by region

Affinity by region — EatOut, United States
0.87×1.00×3.25×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the EatOut audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for EatOut audience
#·InterestCategoryAffinity×
01Yard HouseFood & Beverages54.40×
02Seasons 52Food & Beverages45.27×
03Dover SaddleryShopping36.62×
04Wyndham RewardsShopping35.14×
05Muslim holidaysPolitics & Society18.08×
06Wisconsin Badgers men's basketballSports14.74×
07Wisconsin Badgers footballSports14.24×
08FuturamaMovies & TV12.94×
09Katie HolmesMovies & TV12.61×
10Discount TireShopping10.69×
11Best WesternTravel & Leisure9.85×
12Brittany SnowMovies & TV9.64×
13Buffalo SabresSports8.92×
14Milwaukee BrewersSports6.76×
15Graphic novelLiterature6.48×
16Olive GardenFood & Beverages5.96×
17WhataburgerFood & Beverages4.59×
18Anime and manga fandomLiterature4.13×
19LunchFood & Beverages3.86×
20Popeyes Louisiana KitchenFood & Beverages3.43×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the EatOut audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by EatOut audience · What stands out
TraitClusterDeviationScore
IndulgenceJOY2.02×
Family OrientationCONSERVATISM1.67×
Convenience OrientationPREMIUM1.52×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by EatOut audience · Rather not
TraitClusterDeviationScore
Pet OwnershipJOY0.84×
ExtroversionTHRILL0.85×
MindfulnessBALANCE0.93×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does EatOut have in United States?

EatOut has an estimated audience of 290,529 people in United States, concentrated in California and Texas.

02

What is the gender split and age of EatOut fans?

59.8% of EatOut fans are female, 40.2% are male, with an average age of 35.9 years.

03

Which brands do EatOut fans like most?

EatOut fans show strongest brand affinity for Yard House (54.4×), Seasons 52 (45.27×), and Discount Tire (10.69×) over the country average.

04

Where do EatOut fans live in United States?

EatOut fans in United States are most concentrated in California (reach ~40K), Texas (reach ~20K), and Florida (reach ~20K). These three regions account for the largest share of the active audience.

05

What other brands do EatOut fans also like?

Beyond EatOut itself, the audience over-indexes on Seasons 52 (45.27×), Discount Tire (10.69×), Olive Garden (5.96×), and Brittany Snow (9.64×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Food & Beverages audiences in United States

See EatOut audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for EatOut. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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