EatOut Audience in United States
EatOut has an estimated audience of 290,080 people in United States. 59.8% are female, 40.2% are male, average age 35.9. Top regions: California, Texas, Florida. Top brand affinities: Product design, Irrigation management, Tech News, Voter registration, Cadillac CT6.
The average EatOut fan in United States is 35.9 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Product design, Irrigation management, Tech News, with strongest over-indexing on Product design (6.85× the country average). Demographically, the EatOut audience skews more female with an average age of 35.9, and over-indexes on personality traits such as Indulgence, Travelling. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Food & Beverages · Type: Website / Newspaper / Magazine
Demographics of EatOut fans
| Metric | Value |
|---|---|
| Female | 59.8% |
| Male | 40.2% |
| Average age | 35.9 |
| Estimated audience size | 290,080 |
Audience persona
The typical EatOut fan in United States is more female, around 35.9 years old, with strong Indulgence tendencies and a notable affinity for Product design.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 35,955 | 1.13× |
| Texas | 24,424 | 0.98× |
| Florida | 18,637 | 0.95× |
| New York | 16,824 | 1.04× |
| Pennsylvania | 9,597 | 0.98× |
| North Carolina | 9,302 | 1.07× |
| Illinois | 9,281 | 0.96× |
| Louisiana | 9,141 | 2.44× |
| Georgia | 8,640 | 0.97× |
| Ohio | 8,558 | 0.96× |
| Michigan | 7,269 | 0.96× |
| New Jersey | 7,246 | 0.98× |
| Tennessee | 7,077 | 1.22× |
| Virginia | 6,800 | 0.96× |
| Washington | 6,157 | 1.06× |
| Arizona | 5,877 | 0.99× |
| Massachusetts | 5,775 | 1.01× |
| Indiana | 5,680 | 1.07× |
| Missouri | 4,844 | 1.04× |
| Maryland | 4,433 | 0.89× |
| Colorado | 4,350 | 0.95× |
| Oklahoma | 3,935 | 1.22× |
| Minnesota | 3,838 | 0.92× |
| Alabama | 3,795 | 0.94× |
| South Carolina | 3,785 | 0.87× |
| Oregon | 3,678 | 1.11× |
| Wisconsin | 3,615 | 0.83× |
| Utah | 3,548 | 1.37× |
| Kentucky | 3,516 | 0.97× |
| Connecticut | 2,828 | 0.97× |
| Mississippi | 2,723 | 1.14× |
| Nevada | 2,698 | 0.96× |
| Arkansas | 2,518 | 1.05× |
| Kansas | 2,373 | 1.04× |
| Iowa | 2,253 | 0.94× |
| Idaho | 1,568 | 1.08× |
| Nebraska | 1,555 | 1.07× |
| New Mexico | 1,399 | 0.96× |
| Hawaii | 1,376 | 1.1× |
| West Virginia | 1,147 | 0.85× |
| Washington, District of Columbia | 980 | 1.12× |
| New Hampshire | 907 | 0.79× |
| Maine | 894 | 0.86× |
| Rhode Island | 712 | 0.77× |
| Delaware | 654 | 0.82× |
| Montana | 599 | 0.74× |
| North Dakota | 556 | 0.93× |
| South Dakota | 512 | 0.76× |
| Alaska | 458 | 0.74× |
| Vermont | 377 | 0.74× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Product design | 6.85× | Business & Career |
| Irrigation management | 39.59× | Home & Garden |
| Tech News | 20× | Technology & Electronics |
| Voter registration | 6.81× | Politics & Society |
| Cadillac CT6 | 19.51× | Cars & Mobility |
| Mothercare | 4.11× | Kids & Family |
| Kerala | 7.95× | Travel & Leisure |
| Mathcore | 8.09× | Music & Radio |
| Historic site | 4.17× | Arts & Culture |
| Pro-Ject | 3.81× | Music & Radio |
| Nebraska Cornhuskers football | 3.33× | Sports |
| Goop | 4.93× | Internet & Social Media |
| Join Me | 35.29× | Technology & Electronics |
| Fairy godmother | 6.31× | Literature |
| Governor of Michigan | 6.06× | Politics & Society |
| Jesse Plemons | 2.81× | Movies & TV |
| Urban horticulture | 2.89× | Home & Garden |
| Home equity | 1.55× | Home & Garden |
| Monmouth County, New Jersey | 7.64× | Travel & Leisure |
| St. Ives | 10.54× | Travel & Leisure |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Indulgence | JOY | 1.79 |
| Travelling | THRILL | 1.48 |
| Risk Appetite | THRILL | 1.39 |
| Tradition | CONSERVATISM | 1.38 |
| Design Affinity | PREMIUM | 1.36 |
| Quality Awareness | PREMIUM | 1.35 |
Worldwide distribution
| Country | Share |
|---|---|
| United Kingdom | 20.3% |
| United States | 13.3% |
| France | 11.0% |
See EatOut audiences in other countries
More Food & Beverages audiences in United States
Frequently asked questions
How many fans does EatOut have in United States?
EatOut has an estimated audience of 290,080 people in United States, concentrated in California and Texas.
What is the gender split and age of EatOut fans?
59.8% of EatOut fans are female, 40.2% are male, with an average age of 35.9 years.
Which brands do EatOut fans like most?
EatOut fans show strongest brand affinity for Product design (6.85×), Irrigation management (39.59×), and Tech News (20×) over the country average.
Where do EatOut fans live in United States?
EatOut fans in United States are most concentrated in California (reach 35,955), Texas (reach 24,424), and Florida (reach 18,637). These three regions account for the largest share of the active audience.
What other brands do EatOut fans also like?
Beyond EatOut itself, the audience over-indexes on Irrigation management (39.59×), Tech News (20×), Voter registration (6.81×), and Cadillac CT6 (19.51×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for EatOut. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.