Ecosia Audience in United States

Ecosia logo

Ecosia has an estimated audience of 942,686 people in United States. 58.4% are female, 41.6% are male, average age 40.5. Top regions: California, Texas, Florida. Top brand affinities: Israel, Elsword, Nationality, Jeep Wagoneer, Jesse Plemons.

The average Ecosia fan in United States is 40.5 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Israel, Elsword, Nationality, with strongest over-indexing on Israel (2.81× the country average). Demographically, the Ecosia audience skews more female with an average age of 40.5, and over-indexes on personality traits such as Sustainability, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Internet & Social Media · Type: Website / Newspaper / Magazine · Subtype: Search engine

Demographics of Ecosia fans

Demographic split for Ecosia audience in United States
MetricValue
Female58.4%
Male41.6%
Average age40.5
Estimated audience size942,686

Audience persona

The typical Ecosia fan in United States is more female, around 40.5 years old, with strong Sustainability tendencies and a notable affinity for Israel.

Top regions in United States

Top regions ranked by reach for Ecosia in United States
RegionReachAffinity
California193,1661.86×
Texas80,9621×
Florida79,4701.25×
New York65,7791.25×
Virginia65,6062.86×
Pennsylvania32,4281.02×
Washington28,6931.52×
Georgia27,5820.95×
Illinois27,1650.87×
Massachusetts25,4621.37×
North Carolina23,7840.84×
New Jersey21,4910.9×
Ohio21,4000.74×
Minnesota21,1971.57×
Arizona19,7071.02×
Michigan19,5280.79×
Oregon19,3671.79×
Indiana18,4871.07×
Colorado17,4541.17×
Maryland17,0331.05×
Tennessee14,5440.77×
Wisconsin14,5011.02×
Missouri11,8040.78×
South Carolina11,2540.79×
Kentucky10,2100.86×
Connecticut9,0480.96×
Alabama8,6040.65×
Kansas8,5391.15×
Utah8,1430.96×
Oklahoma7,7160.74×
Louisiana7,5800.62×
Nevada7,2780.8×
Iowa6,4290.83×
Hawaii5,9491.47×
New Mexico5,6881.2×
Arkansas5,4090.7×
Mississippi4,1880.54×
Washington, District of Columbia4,0871.44×
Idaho3,7360.79×
West Virginia3,2370.74×
New Hampshire3,1720.85×
Maine3,1590.94×
Nebraska2,7900.59×
Montana2,7091.04×
Rhode Island2,1850.73×
Vermont1,9381.17×
Delaware1,7470.67×
Alaska1,3460.67×
North Dakota1,1890.61×
South Dakota1,0110.46×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Ecosia audience
BrandAffinityCategory
Israel2.81×Travel & Leisure
Elsword18.89×Games
Nationality1.86×Politics & Society
Jeep Wagoneer3.94×Cars & Mobility
Jesse Plemons2.11×Movies & TV
Kendra Scott1.8×Fashion & Accessoires
Cam Ward1.72×Sports
Nebraska Cornhuskers football1.6×Sports
Nurse educator3.11×Kids & Family
Historic site1.57×Arts & Culture
Vocal harmony1.66×Music & Radio
Home staging1.89×Home & Garden
Goop1.79×Internet & Social Media
Iron Man (film)1.52×Movies & TV
Corona (band)1.72×Music & Radio
Kento Yamazaki3.18×Movies & TV
Business English1.63×Business & Career
Kodiak, Alaska2.36×Travel & Leisure
Wok1.83×Food & Beverages
Google Home1.77×Technology & Electronics

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Ecosia audience
TraitClusterScore
SustainabilityBALANCE1.69
Luxury OrientationPREMIUM1.36
Design AffinityPREMIUM1.33
Quality AwarenessPREMIUM1.32
Career OrientationPOWER1.28
Price SensitivityPREMIUM1.25

Worldwide distribution

Worldwide audience distribution share by country for Ecosia
CountryShare
Germany25.7%
France15.7%
United States11.9%

See Ecosia audiences in other countries

More Search engine audiences in United States

Frequently asked questions

How many fans does Ecosia have in United States?

Ecosia has an estimated audience of 942,686 people in United States, concentrated in California and Texas.

What is the gender split and age of Ecosia fans?

58.4% of Ecosia fans are female, 41.6% are male, with an average age of 40.5 years.

Which brands do Ecosia fans like most?

Ecosia fans show strongest brand affinity for Israel (2.81×), Elsword (18.89×), and Nationality (1.86×) over the country average.

Where do Ecosia fans live in United States?

Ecosia fans in United States are most concentrated in California (reach 193,166), Texas (reach 80,962), and Florida (reach 79,470). These three regions account for the largest share of the active audience.

What other brands do Ecosia fans also like?

Beyond Ecosia itself, the audience over-indexes on Elsword (18.89×), Nationality (1.86×), Jeep Wagoneer (3.94×), and Jesse Plemons (2.11×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Ecosia. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.