A data profile of the people who buy, follow and care about Educational stage in United States — modelled from more than twelve digital signal sources. Educational stage has an estimated audience of 8,960,382 people in United States.
The average Educational stage fan in United States is 38.7 years old, more female, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include Child development, Mothercare, Baby food, with strongest over-indexing on Child development (16.09× the country average).
Demographically, the Educational stage audience skews more female with an average age of 38.7, and over-indexes on personality traits such as Community Orientation, Family Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Educational stage fan in United States is more female, around 38.7 years old, with strong Community Orientation tendencies and a notable affinity for Child development.
The key figures that characterise the Educational stage profile in United States.
71.9% are female, 28.1% are male, average age 38.7.
| Metric | Value |
|---|---|
| Female | 71.9% |
| Male | 28.1% |
| Average age | 38.7 |
| Estimated audience size | 8,960,382 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 18% | |
| 20-29 | 20% | |
| 30-39 | 24% | |
| 40-49 | 21% | |
| 50+ | 16% |
Where the Educational stage audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | South Dakota | ~30K | 1.33× | |
| 02 | Delaware | ~30K | 1.21× | |
| 03 | Maine | ~40K | 1.18× | |
| 04 | Hawaii | ~40K | 1.17× | |
| 05 | Rhode Island | ~30K | 1.17× | |
| 06 | New Hampshire | ~40K | 1.16× | |
| 07 | New Mexico | ~50K | 1.15× | |
| 08 | Nebraska | ~50K | 1.13× | |
| 09 | West Virginia | ~50K | 1.13× | |
| 10 | Washington, District of Columbia | ~30K | 1.10× | |
| 11 | Mississippi | ~80K | 1.09× | |
| 12 | Alaska | ~20K | 1.08× | |
| 13 | Arkansas | ~80K | 1.07× | |
| 14 | Kansas | ~70K | 1.04× | |
| 15 | Vermont | ~20K | 1.04× | |
| 16 | Idaho | ~50K | 1.03× | |
| 17 | Oklahoma | ~100K | 1.02× | |
| 18 | Montana | ~30K | 1.02× | |
| 19 | Iowa | ~70K | 1.01× | |
| 20 | North Dakota | ~20K | 1.00× | |
| 21 | Louisiana | ~100K | 0.99× | |
| 22 | Utah | ~80K | 0.99× | |
| 23 | Nevada | ~80K | 0.98× | |
| 24 | Alabama | ~100K | 0.97× | |
| 25 | Kentucky | ~100K | 0.97× | |
| 26 | Connecticut | ~90K | 0.97× | |
| 27 | Oregon | ~100K | 0.96× | |
| 28 | South Carolina | ~100K | 0.94× | |
| 29 | Wisconsin | ~100K | 0.94× | |
| 30 | Missouri | ~100K | 0.93× | |
| 31 | Minnesota | ~100K | 0.92× | |
| 32 | Tennessee | ~200K | 0.91× | |
| 33 | Indiana | ~100K | 0.91× | |
| 34 | Maryland | ~100K | 0.91× | |
| 35 | Colorado | ~100K | 0.91× | |
| 36 | Arizona | ~200K | 0.90× | |
| 37 | Florida | ~500K | 0.89× | |
| 38 | Washington | ~200K | 0.89× | |
| 39 | Massachusetts | ~200K | 0.89× | |
| 40 | Michigan | ~200K | 0.88× | |
| 41 | Virginia | ~200K | 0.88× | |
| 42 | New Jersey | ~200K | 0.87× | |
| 43 | Ohio | ~200K | 0.86× | |
| 44 | Georgia | ~200K | 0.86× | |
| 45 | North Carolina | ~200K | 0.86× | |
| 46 | Pennsylvania | ~300K | 0.85× | |
| 47 | Illinois | ~200K | 0.83× | |
| 48 | New York | ~400K | 0.78× | |
| 49 | Texas | ~600K | 0.72× | |
| 50 | California | ~700K | 0.68× |
The strongest cross-interests of the Educational stage audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Child development | Business & Career | 16.09× | ||
| 02 | Mothercare | Kids & Family | 12.57× | ||
| 03 | Early childhood education | Business & Career | 8.80× | ||
| 04 | Parental leave | Kids & Family | 8.29× | ||
| 05 | Primary school | Kids & Family | 8.13× | ||
| 06 | Baby food | Kids & Family | 6.74× | ||
| 07 | Kindergarten | Kids & Family | 6.36× | ||
| 08 | Preschool | Kids & Family | 5.50× | ||
| 09 | Scooby-Doo | Movies & TV | 4.92× | ||
| 10 | Khan Academy | Business & Career | 4.71× | ||
| 11 | Bath and Bodyworks | Shopping | 3.05× | ||
| 12 | Non-alcoholic beverage | Food & Beverages | 3.02× | ||
| 13 | Diaper bag | Kids & Family | 2.94× | ||
| 14 | Child care | Kids & Family | 2.70× | ||
| 15 | Real property | Home & Garden | 2.51× | ||
| 16 | Milk | Food & Beverages | 2.37× | ||
| 17 | IKEA | Home & Garden | 1.83× | ||
| 18 | Planet Fitness | Sports | 1.79× | ||
| 19 | Old Navy | Fashion & Accessoires | 1.65× | ||
| 20 | Toys | Games | 1.53× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Community Orientation | OPEN | 1.76× | |
| Family Orientation | CONSERVATISM | 1.53× | |
| DIY Mentality | THRILL | 1.45× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Social Media Usage | JOY | 0.89× | |
| Need for Security | CONSERVATISM | 0.91× | |
| Risk Appetite | THRILL | 0.95× |
Educational stage has an estimated audience of 8,960,382 people in United States, concentrated in California and Texas.
71.9% of Educational stage fans are female, 28.1% are male, with an average age of 38.7 years.
Educational stage fans show strongest brand affinity for Child development (16.09×), Mothercare (12.57×), and Baby food (6.74×) over the country average.
Educational stage fans in United States are most concentrated in California (reach ~700K), Texas (reach ~600K), and Florida (reach ~500K). These three regions account for the largest share of the active audience.
Beyond Educational stage itself, the audience over-indexes on Mothercare (12.57×), Baby food (6.74×), Kindergarten (6.36×), and Scooby-Doo (4.92×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Educational stage. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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