El Confidencial Audience in United States

El Confidencial logo

El Confidencial has an estimated audience of 271,651 people in United States. 38.3% are female, 61.7% are male, average age 43.0. Top regions: Florida, New York, California. Top brand affinities: El País, Prison Break, Madrid, Saw (franchise), Google Maps.

The average El Confidencial fan in United States is 43.0 years old, more male, and lives primarily in Florida. The audience is concentrated in Florida, New York, California. Top brand affinities include El País, Prison Break, Madrid, with strongest over-indexing on El País (50.31× the country average). Demographically, the El Confidencial audience skews more male with an average age of 43.0, and over-indexes on personality traits such as Quality Awareness, Sustainability. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: News · Type: Website / Newspaper / Magazine · Subtype: Newspaper

Demographics of El Confidencial fans

Demographic split for El Confidencial audience in United States
MetricValue
Female38.3%
Male61.7%
Average age43.0
Estimated audience size271,651

Audience persona

The typical El Confidencial fan in United States is more male, around 43.0 years old, with strong Quality Awareness tendencies and a notable affinity for El País.

Top regions in United States

Top regions ranked by reach for El Confidencial in United States
RegionReachAffinity
Florida98,5545.36×
New York51,8913.42×
California31,3641.05×
Texas27,0021.16×
Massachusetts11,6082.17×
New Jersey11,1021.61×
Virginia10,9501.65×
Illinois9,6811.07×
Maryland6,9381.49×
North Carolina5,6740.69×
Pennsylvania5,5080.6×
Ohio5,4360.65×
Washington, District of Columbia5,2976.49×
Georgia5,2640.63×
Louisiana4,8411.38×
Washington3,5450.65×
Connecticut3,5201.29×
Kansas3,2011.5×
Missouri3,1680.72×
Michigan2,6950.38×
Utah2,6811.1×
Indiana2,4830.5×
Minnesota2,3760.61×
Arizona2,3360.42×
Wisconsin2,1280.52×
Colorado2,0880.49×
Nevada1,9090.73×
Kentucky1,8730.55×
Rhode Island1,5981.85×
Tennessee1,4390.26×
Oregon1,4280.46×
South Carolina1,2380.3×
New Mexico1,1490.84×
Hawaii9970.85×
West Virginia8040.64×
Maine6390.66×
New Hampshire5590.52×
Alaska5470.94×
Arkansas5400.24×
Iowa5060.23×
Nebraska4860.36×
Alabama4530.12×
Montana4050.54×
Mississippi3950.18×
Wyoming3770.94×
Vermont3340.7×
Oklahoma3170.11×
Idaho2780.2×
South Dakota2590.41×
North Dakota2520.45×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for El Confidencial audience
BrandAffinityCategory
El País50.31×News
Prison Break39.43×Movies & TV
Madrid22.38×Travel & Leisure
Saw (franchise)25.91×Movies & TV
Google Maps4.31×Internet & Social Media
La Liga9.99×Sports
Cillian Murphy11.13×Movies & TV
Barbour19.56×Fashion & Accessoires
Las Vegas4.07×Travel & Leisure
Bild24.62×News
FIFA World Cup3.13×Sports
Real Madrid C.F.3.81×Sports
Indeed.com3.03×Business & Career
Capital One2.85×Business & Career
Olympic sports8.25×Sports
Autism Awareness6.18×Health
Liga MX5.7×Sports
Gizmodo9.05×Technology & Electronics
Diabetes mellitus awareness4.26×Health
CarGurus3.44×Cars & Mobility

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by El Confidencial audience
TraitClusterScore
Quality AwarenessPREMIUM1.54
SustainabilityBALANCE1.53
Early Adopter MentalityPOWER1.34
Luxury OrientationPREMIUM1.3
Need for SecurityCONSERVATISM1.29
TravellingTHRILL1.2

Worldwide distribution

Worldwide audience distribution share by country for El Confidencial
CountryShare
Spain81.8%
Portugal1.7%
United States1.6%

See El Confidencial audiences in other countries

More Newspaper audiences in United States

Frequently asked questions

How many fans does El Confidencial have in United States?

El Confidencial has an estimated audience of 271,651 people in United States, concentrated in Florida and New York.

What is the gender split and age of El Confidencial fans?

38.3% of El Confidencial fans are female, 61.7% are male, with an average age of 43.0 years.

Which brands do El Confidencial fans like most?

El Confidencial fans show strongest brand affinity for El País (50.31×), Prison Break (39.43×), and Madrid (22.38×) over the country average.

Where do El Confidencial fans live in United States?

El Confidencial fans in United States are most concentrated in Florida (reach 98,554), New York (reach 51,891), and California (reach 31,364). These three regions account for the largest share of the active audience.

What other brands do El Confidencial fans also like?

Beyond El Confidencial itself, the audience over-indexes on Prison Break (39.43×), Madrid (22.38×), Saw (franchise) (25.91×), and Google Maps (4.31×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for El Confidencial. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.