A data profile of the people who buy, follow and care about El Tiempo (Colombia) in United States — modelled from more than twelve digital signal sources. El Tiempo (Colombia) has an estimated audience of 1,234,041 people in United States.
The average El Tiempo (Colombia) fan in United States is 38.0 years old, balanced, and lives primarily in Florida.
The audience is concentrated in Florida, Texas, New York.
Top brand affinities include Las Vegas, El País, Web server, with strongest over-indexing on Las Vegas (5.86× the country average).
Demographically, the El Tiempo (Colombia) audience skews balanced with an average age of 38.0, and over-indexes on personality traits such as Spirituality, Quality Awareness.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical El Tiempo (Colombia) fan in United States is balanced, around 38.0 years old, with strong Spirituality tendencies and a notable affinity for Las Vegas.
The key figures that characterise the El Tiempo (Colombia) profile in United States.
48.1% are female, 51.9% are male, average age 38.0.
| Metric | Value |
|---|---|
| Female | 48.1% |
| Male | 51.9% |
| Average age | 38.0 |
| Estimated audience size | 1,234,041 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 19% | |
| 20-29 | 21% | |
| 30-39 | 24% | |
| 40-49 | 22% | |
| 50+ | 14% |
of the worldwide El Tiempo (Colombia) audience comes from United States.
| Country | Share |
|---|---|
| Chile | 40.3% |
| Colombia | 17.6% |
| Spain | 8.5% |
Where the El Tiempo (Colombia) audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Florida | ~800K | 9.63× | |
| 02 | New Jersey | ~90K | 3.02× | |
| 03 | Connecticut | ~30K | 2.59× | |
| 04 | Georgia | ~70K | 1.90× | |
| 05 | New York | ~100K | 1.80× | |
| 06 | Delaware | ~6K | 1.71× | |
| 07 | Maryland | ~30K | 1.61× | |
| 08 | South Carolina | ~30K | 1.56× | |
| 09 | Rhode Island | ~6K | 1.55× | |
| 10 | Utah | ~20K | 1.38× | |
| 11 | Virginia | ~40K | 1.37× | |
| 12 | Washington, District of Columbia | ~5K | 1.37× | |
| 13 | Texas | ~100K | 1.31× | |
| 14 | Nevada | ~10K | 1.24× | |
| 15 | Massachusetts | ~30K | 1.07× | |
| 16 | New Hampshire | ~5K | 1.06× | |
| 17 | Mississippi | ~10K | 1.05× | |
| 18 | South Dakota | ~3K | 0.94× | |
| 19 | North Carolina | ~30K | 0.93× | |
| 20 | Alaska | ~2K | 0.92× | |
| 21 | West Virginia | ~5K | 0.91× | |
| 22 | Montana | ~3K | 0.91× | |
| 23 | Vermont | ~2K | 0.91× | |
| 24 | Kentucky | ~10K | 0.90× | |
| 25 | North Dakota | ~2K | 0.90× | |
| 26 | Maine | ~4K | 0.88× | |
| 27 | Hawaii | ~5K | 0.87× | |
| 28 | Arkansas | ~9K | 0.85× | |
| 29 | Nebraska | ~5K | 0.84× | |
| 30 | Idaho | ~5K | 0.83× | |
| 31 | New Mexico | ~5K | 0.80× | |
| 32 | California | ~100K | 0.76× | |
| 33 | Iowa | ~8K | 0.76× | |
| 34 | Kansas | ~7K | 0.75× | |
| 35 | Oklahoma | ~10K | 0.74× | |
| 36 | Washington | ~20K | 0.72× | |
| 37 | Colorado | ~10K | 0.71× | |
| 38 | Louisiana | ~10K | 0.71× | |
| 39 | Arizona | ~20K | 0.70× | |
| 40 | Tennessee | ~20K | 0.69× | |
| 41 | Minnesota | ~10K | 0.67× | |
| 42 | Alabama | ~10K | 0.67× | |
| 43 | Oregon | ~9K | 0.67× | |
| 44 | Missouri | ~10K | 0.64× | |
| 45 | Illinois | ~30K | 0.63× | |
| 46 | Wisconsin | ~10K | 0.63× | |
| 47 | Indiana | ~10K | 0.62× | |
| 48 | Michigan | ~20K | 0.56× | |
| 49 | Pennsylvania | ~20K | 0.54× | |
| 50 | Ohio | ~20K | 0.52× |
The strongest cross-interests of the El Tiempo (Colombia) audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | El País | News | 22.64× | ||
| 02 | FIFA Club World Cup | Sports | 18.79× | ||
| 03 | Atlético Madrid | Sports | 12.63× | ||
| 04 | Prison Break | Movies & TV | 12.31× | ||
| 05 | Fibromyalgia awareness | Health | 9.80× | ||
| 06 | Web server | Technology & Electronics | 9.39× | ||
| 07 | Liga MX | Sports | 9.08× | ||
| 08 | Madrid | Travel & Leisure | 8.98× | ||
| 09 | San Diego Padres | Sports | 8.79× | ||
| 10 | La Liga | Sports | 8.52× | ||
| 11 | Colorado Rockies | Sports | 8.11× | ||
| 12 | Milwaukee Brewers | Sports | 7.53× | ||
| 13 | Western Union | Business & Career | 6.96× | ||
| 14 | Pittsburgh Pirates | Sports | 6.44× | ||
| 15 | Las Vegas | Travel & Leisure | 5.86× | ||
| 16 | Spanish language | Politics & Society | 5.33× | ||
| 17 | Detroit Tigers | Sports | 4.79× | ||
| 18 | Real Madrid C.F. | Sports | 3.30× | ||
| 19 | Radio | Technology & Electronics | 2.67× | ||
| 20 | FIFA World Cup | Sports | 2.44× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Spirituality | BALANCE | 1.81× | |
| Quality Awareness | PREMIUM | 1.50× | |
| Need for Security | CONSERVATISM | 1.46× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Early Adopter Mentality | POWER | 0.46× | |
| Individualism | JOY | 0.71× | |
| Pet Ownership | JOY | 0.73× |
El Tiempo (Colombia) has an estimated audience of 1,234,041 people in United States, concentrated in Florida and Texas.
48.1% of El Tiempo (Colombia) fans are female, 51.9% are male, with an average age of 38.0 years.
El Tiempo (Colombia) fans show strongest brand affinity for Las Vegas (5.86×), El País (22.64×), and Web server (9.39×) over the country average.
El Tiempo (Colombia) fans in United States are most concentrated in Florida (reach ~800K), Texas (reach ~100K), and New York (reach ~100K). These three regions account for the largest share of the active audience.
Beyond El Tiempo (Colombia) itself, the audience over-indexes on El País (22.64×), Web server (9.39×), Liga MX (9.08×), and Milwaukee Brewers (7.53×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for El Tiempo (Colombia). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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