El Tiempo (Colombia) Audience in United States
El Tiempo (Colombia) has an estimated audience of 1,225,664 people in United States. 48.1% are female, 51.9% are male, average age 38.0. Top brand affinities: Finnair, Google Maps, Indeed.com, Capital One, Liga MX.
Top brand affinities include Finnair, Google Maps, Indeed.com, with strongest over-indexing on Finnair (675× the country average). Demographically, the El Tiempo (Colombia) audience skews balanced with an average age of 38.0, and over-indexes on personality traits such as Quality Awareness, Spirituality.
Category: News · Type: Website / Newspaper / Magazine · Subtype: Newspaper
Demographics of El Tiempo (Colombia) fans
| Metric | Value |
|---|---|
| Female | 48.1% |
| Male | 51.9% |
| Average age | 38.0 |
| Estimated audience size | 1,225,664 |
Audience persona
The typical El Tiempo (Colombia) fan in United States is balanced, around 38.0 years old, with strong Quality Awareness tendencies and a notable affinity for Finnair.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Finnair | 675× | Travel & Leisure |
| Google Maps | 9.57× | Internet & Social Media |
| Indeed.com | 7.78× | Business & Career |
| Capital One | 6.16× | Business & Career |
| Liga MX | 12.01× | Sports |
| CarGurus | 7.68× | Cars & Mobility |
| Las Vegas | 5.72× | Travel & Leisure |
| Enterprise Rent-A-Car | 7.23× | Cars & Mobility |
| Cillian Murphy | 13.88× | Movies & TV |
| Rey Mysterio | 21.85× | Sports |
| Apple Store | 8.13× | Shopping |
| Google News | 5.57× | News |
| MoneyGram | 13.73× | Business & Career |
| El País | 18.05× | News |
| Javier Bardem | 12.08× | Movies & TV |
| Gladiator (2000 film) | 13.02× | Movies & TV |
| Milwaukee Brewers | 6.75× | Sports |
| Madrid | 11.62× | Travel & Leisure |
| Real Madrid C.F. | 3.96× | Sports |
| MetLife | 14.37× | Business & Career |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Quality Awareness | PREMIUM | 1.28 |
| Spirituality | BALANCE | 1.18 |
| Need for Security | CONSERVATISM | 1.1 |
| Urban Lifestyle | OPEN | 1.06 |
| Risk Appetite | THRILL | 0.99 |
| Mindfulness | BALANCE | 0.98 |
Worldwide distribution
| Country | Share |
|---|---|
| Chile | 40.3% |
| Colombia | 17.6% |
| Spain | 8.5% |
See El Tiempo (Colombia) audiences in other countries
More Newspaper audiences in United States
- Daily Mail (29,908,619)
- USA Today (29,601,747)
- The New York Times (22,809,718)
- New York Post (21,865,356)
- The Washington Post (18,987,096)
How to read this data
Audience size is the estimated number of people in United States who actively search for El Tiempo (Colombia). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.