Rascasse Audience Intelligence

Empresario Audience in United States

A data profile of the people who buy, follow and care about Empresario in United States — modelled from more than twelve digital signal sources. Empresario has an estimated audience of 4,672,905 people in United States.

#3936among Topic in United States#637in Business & Career

The average Empresario fan in United States is 38.2 years old, balanced, and lives primarily in Texas.

The audience is concentrated in Texas, California, Florida.

Top brand affinities include Milwaukee Brewers, Affiliate marketing, Lyric poetry, with strongest over-indexing on Milwaukee Brewers (7.36× the country average).

Demographically, the Empresario audience skews balanced with an average age of 38.2, and over-indexes on personality traits such as Spirituality, Mindfulness.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Empresario fan in United States is balanced, around 38.2 years old, with strong Spirituality tendencies and a notable affinity for Milwaukee Brewers.

Category: Business & Career · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Empresario profile in United States.

Audience size
4.7M
in United States
Gender
47.7%♀
52.3% male
Age
38.2
average years
Country rank
#7075
Topic in United States
Fig. 01

Search interest · 12-month trend

+5%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Empresario fans

47.7% are female, 52.3% are male, average age 38.2.

Fig. 02

Gender split

47.7%
Female
52.3%
Male
Demographic split for Empresario audience in United States
MetricValue
Female47.7%
Male52.3%
Average age38.2
Estimated audience size4,672,905
Fig. 03

Age distribution

Ø 38.2
average years
Age distribution of the Empresario audience in United States
Age bracketShare%
16-1921%
20-2920%
30-3922%
40-4921%
50+16%
Fig. 04

Worldwide distribution

9.9%

of the worldwide Empresario audience comes from United States.

Worldwide audience distribution share by country for Empresario
CountryShare
Brazil30.6%
United States9.9%
Mexico9.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Empresario audience in United States is strongest.

Fig. 05

Top regions by affinity

Empresario fans by region: top regions in United States
#RegionReachAffinity×
01Texas~3.5M10.14×
02California~800K1.56×
03Florida~400K1.33×
04New Jersey~200K1.31×
05Oregon~60K1.13×
06Massachusetts~100K1.08×
07Oklahoma~50K1.02×
08Alaska~10K1.01×
09New Mexico~20K1.00×
10Arizona~90K0.99×
11Alabama~60K0.99×
12Nebraska~20K0.99×
13Kansas~40K0.98×
14Rhode Island~10K0.98×
15South Dakota~10K0.98×
16Vermont~8K0.98×
17Illinois~200K0.97×
18North Dakota~9K0.97×
19Montana~10K0.96×
20Idaho~20K0.95×
21Delaware~10K0.95×
22Mississippi~40K0.94×
23West Virginia~20K0.94×
24Washington, District of Columbia~10K0.94×
25Pennsylvania~100K0.93×
26Hawaii~20K0.93×
27New Hampshire~20K0.93×
28Maine~20K0.93×
29New York~200K0.92×
30North Carolina~100K0.92×
31Connecticut~40K0.92×
32Nevada~40K0.91×
33Arkansas~40K0.91×
34Utah~40K0.90×
35Iowa~30K0.90×
36Indiana~80K0.89×
37Kentucky~50K0.89×
38Washington~80K0.88×
39Louisiana~50K0.88×
40Colorado~60K0.87×
41Minnesota~60K0.86×
42South Carolina~60K0.85×
43Maryland~70K0.84×
44Wisconsin~60K0.83×
45Georgia~100K0.81×
46Virginia~90K0.81×
47Missouri~60K0.81×
48Tennessee~80K0.80×
49Michigan~90K0.73×
50Ohio~100K0.72×
Fig. 06

Affinity by region

Affinity by region — Empresario, United States
0.72×1.00×10.14×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Empresario audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Empresario audience
#·InterestCategoryAffinity×
01Dynamo DresdenSports54.84×
02Deportivo AlavésSports32.26×
03Lyric poetryLiterature19.37×
04Atlético MadridSports12.34×
05San Diego PadresSports10.38×
06OrangeTechnology & Electronics10.30×
07VolarisTravel & Leisure10.26×
08Benny BlancoMusic & Radio8.76×
09Club AméricaSports8.10×
10Affiliate marketingBusiness & Career8.04×
11Milwaukee BrewersSports7.36×
12Web serverTechnology & Electronics6.28×
13Pittsburgh PiratesSports6.14×
14Liga MXSports5.34×
15Detroit TigersSports4.79×
16Non-alcoholic beverageFood & Beverages4.53×
17MexicoTravel & Leisure3.76×
18Las VegasTravel & Leisure3.44×
19Sam's ClubShopping2.43×
20Planet FitnessSports2.34×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Empresario audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Empresario audience · What stands out
TraitClusterDeviationScore
SpiritualityBALANCE2.00×
MindfulnessBALANCE1.86×
Urban LifestyleOPEN1.68×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Empresario audience · Rather not
TraitClusterDeviationScore
SustainabilityBALANCE0.30×
Early Adopter MentalityPOWER0.64×
IndividualismJOY0.70×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Empresario have in United States?

Empresario has an estimated audience of 4,672,905 people in United States, concentrated in Texas and California.

02

What is the gender split and age of Empresario fans?

47.7% of Empresario fans are female, 52.3% are male, with an average age of 38.2 years.

03

Which brands do Empresario fans like most?

Empresario fans show strongest brand affinity for Milwaukee Brewers (7.36×), Affiliate marketing (8.04×), and Lyric poetry (19.37×) over the country average.

04

Where do Empresario fans live in United States?

Empresario fans in United States are most concentrated in Texas (reach ~3.5M), California (reach ~800K), and Florida (reach ~400K). These three regions account for the largest share of the active audience.

05

What other brands do Empresario fans also like?

Beyond Empresario itself, the audience over-indexes on Affiliate marketing (8.04×), Lyric poetry (19.37×), San Diego Padres (10.38×), and Mexico (3.76×) compared to the United States average.

Appendix

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Related profiles, rankings and the same audience in other markets.

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How to read this data

Audience size is the estimated number of people in United States who actively search for Empresario. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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