A data profile of the people who buy, follow and care about Extras (TV series) in United States — modelled from more than twelve digital signal sources. Extras (TV series) has an estimated audience of 2,926,227 people in United States.
The average Extras (TV series) fan in United States is 39.5 years old, more female, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include Google Maps, Solar energy, Vehicle insurance, with strongest over-indexing on Google Maps (1.95× the country average).
Demographically, the Extras (TV series) audience skews more female with an average age of 39.5, and over-indexes on personality traits such as Need for Security, Family Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Extras (TV series) fan in United States is more female, around 39.5 years old, with strong Need for Security tendencies and a notable affinity for Google Maps.
The key figures that characterise the Extras (TV series) profile in United States.
58.6% are female, 41.4% are male, average age 39.5.
| Metric | Value |
|---|---|
| Female | 58.6% |
| Male | 41.4% |
| Average age | 39.5 |
| Estimated audience size | 2,926,227 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 17% | |
| 20-29 | 21% | |
| 30-39 | 21% | |
| 40-49 | 23% | |
| 50+ | 18% |
of the worldwide Extras (TV series) audience comes from United States.
| Country | Share |
|---|---|
| Saudi Arabia | 32.0% |
| United States | 17.2% |
| Norway | 6.7% |
Where the Extras (TV series) audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Louisiana | ~60K | 1.49× | |
| 02 | New Jersey | ~90K | 1.22× | |
| 03 | Mississippi | ~30K | 1.20× | |
| 04 | Alabama | ~50K | 1.17× | |
| 05 | Arkansas | ~30K | 1.16× | |
| 06 | Georgia | ~100K | 1.15× | |
| 07 | South Carolina | ~50K | 1.14× | |
| 08 | Michigan | ~80K | 1.11× | |
| 09 | New York | ~200K | 1.10× | |
| 10 | North Carolina | ~100K | 1.10× | |
| 11 | Kentucky | ~40K | 1.10× | |
| 12 | California | ~300K | 1.08× | |
| 13 | Florida | ~200K | 1.08× | |
| 14 | Oklahoma | ~30K | 1.07× | |
| 15 | Indiana | ~60K | 1.06× | |
| 16 | Ohio | ~90K | 1.05× | |
| 17 | Oregon | ~40K | 1.05× | |
| 18 | Tennessee | ~60K | 1.04× | |
| 19 | Texas | ~300K | 1.02× | |
| 20 | Illinois | ~100K | 1.01× | |
| 21 | Missouri | ~50K | 1.01× | |
| 22 | Connecticut | ~30K | 1.01× | |
| 23 | Kansas | ~20K | 1.01× | |
| 24 | New Mexico | ~10K | 1.01× | |
| 25 | Pennsylvania | ~100K | 1.00× | |
| 26 | Virginia | ~70K | 1.00× | |
| 27 | Washington, District of Columbia | ~9K | 1.00× | |
| 28 | West Virginia | ~10K | 0.99× | |
| 29 | Rhode Island | ~9K | 0.99× | |
| 30 | South Dakota | ~7K | 0.99× | |
| 31 | Maryland | ~50K | 0.98× | |
| 32 | Nevada | ~30K | 0.97× | |
| 33 | Washington | ~60K | 0.95× | |
| 34 | Arizona | ~60K | 0.94× | |
| 35 | Iowa | ~20K | 0.94× | |
| 36 | Delaware | ~8K | 0.94× | |
| 37 | Massachusetts | ~50K | 0.93× | |
| 38 | Colorado | ~40K | 0.93× | |
| 39 | Wisconsin | ~40K | 0.93× | |
| 40 | Minnesota | ~40K | 0.93× | |
| 41 | New Hampshire | ~10K | 0.93× | |
| 42 | Idaho | ~10K | 0.92× | |
| 43 | North Dakota | ~5K | 0.89× | |
| 44 | Nebraska | ~10K | 0.88× | |
| 45 | Alaska | ~5K | 0.88× | |
| 46 | Montana | ~7K | 0.87× | |
| 47 | Utah | ~20K | 0.86× | |
| 48 | Maine | ~9K | 0.86× | |
| 49 | Vermont | ~4K | 0.83× | |
| 50 | Hawaii | ~10K | 0.82× |
The strongest cross-interests of the Extras (TV series) audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Solar energy | Home & Garden | 2.75× | ||
| 02 | Enterprise Rent-A-Car | Cars & Mobility | 2.75× | ||
| 03 | Used Cars | Cars & Mobility | 2.75× | ||
| 04 | City Bank | Business & Career | 2.75× | ||
| 05 | Sedan (automobile) | Cars & Mobility | 2.75× | ||
| 06 | Vehicle insurance | Cars & Mobility | 2.64× | ||
| 07 | Honda | Cars & Mobility | 2.59× | ||
| 08 | CarMax | Cars & Mobility | 2.26× | ||
| 09 | Advance Auto Parts | Cars & Mobility | 2.26× | ||
| 10 | FedEx | Business & Career | 2.22× | ||
| 11 | Car dealership | Cars & Mobility | 2.16× | ||
| 12 | TMZ | Internet & Social Media | 1.99× | ||
| 13 | Google Maps | Internet & Social Media | 1.95× | ||
| 14 | Innovation | Business & Career | 1.89× | ||
| 15 | T-Mobile | Technology & Electronics | 1.82× | ||
| 16 | Radio | Technology & Electronics | 1.62× | ||
| 17 | Burger King | Food & Beverages | 1.61× | ||
| 18 | Mortgage loans | Business & Career | 1.61× | ||
| 19 | Wendy's | Food & Beverages | 1.53× | ||
| 20 | EBay | Shopping | 1.50× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Need for Security | CONSERVATISM | 1.60× | |
| Family Orientation | CONSERVATISM | 1.56× | |
| Risk Appetite | THRILL | 1.44× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Sustainability | BALANCE | 0.68× | |
| Design Affinity | PREMIUM | 0.76× | |
| Pet Ownership | JOY | 0.79× |
Extras (TV series) has an estimated audience of 2,926,227 people in United States, concentrated in California and Texas.
58.6% of Extras (TV series) fans are female, 41.4% are male, with an average age of 39.5 years.
Extras (TV series) fans show strongest brand affinity for Google Maps (1.95×), Solar energy (2.75×), and Vehicle insurance (2.64×) over the country average.
Extras (TV series) fans in United States are most concentrated in California (reach ~300K), Texas (reach ~300K), and Florida (reach ~200K). These three regions account for the largest share of the active audience.
Beyond Extras (TV series) itself, the audience over-indexes on Solar energy (2.75×), Vehicle insurance (2.64×), Enterprise Rent-A-Car (2.75×), and T-Mobile (1.82×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Extras (TV series). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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