A data profile of the people who buy, follow and care about FloWrestling in United States — modelled from more than twelve digital signal sources. FloWrestling has an estimated audience of 1,014,556 people in United States.
The average FloWrestling fan in United States is 32.7 years old, more male, and lives primarily in Pennsylvania.
The audience is concentrated in Pennsylvania, California, Iowa.
Top brand affinities include Amateur wrestling, Freestyle wrestling, Grappling, with strongest over-indexing on Amateur wrestling (29.34× the country average).
Demographically, the FloWrestling audience skews more male with an average age of 32.7, and over-indexes on personality traits such as Pet Ownership, Mindfulness.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical FloWrestling fan in United States is more male, around 32.7 years old, with strong Pet Ownership tendencies and a notable affinity for Amateur wrestling.
The key figures that characterise the FloWrestling profile in United States.
21.9% are female, 78.1% are male, average age 32.7.
| Metric | Value |
|---|---|
| Female | 21.9% |
| Male | 78.1% |
| Average age | 32.7 |
| Estimated audience size | 1,014,556 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 39% | |
| 20-29 | 19% | |
| 30-39 | 17% | |
| 40-49 | 15% | |
| 50+ | 10% |
Where the FloWrestling audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Iowa | ~40K | 4.23× | |
| 02 | Pennsylvania | ~100K | 3.46× | |
| 03 | Oklahoma | ~30K | 2.94× | |
| 04 | Nebraska | ~10K | 2.92× | |
| 05 | Wyoming | ~3K | 2.27× | |
| 06 | South Dakota | ~5K | 2.17× | |
| 07 | North Dakota | ~4K | 1.97× | |
| 08 | Kansas | ~10K | 1.74× | |
| 09 | Montana | ~5K | 1.74× | |
| 10 | West Virginia | ~6K | 1.29× | |
| 11 | New Jersey | ~30K | 1.23× | |
| 12 | Missouri | ~20K | 1.23× | |
| 13 | Delaware | ~3K | 1.16× | |
| 14 | Idaho | ~5K | 1.06× | |
| 15 | Colorado | ~20K | 1.02× | |
| 16 | Maine | ~4K | 1.01× | |
| 17 | Connecticut | ~10K | 0.96× | |
| 18 | Rhode Island | ~3K | 0.96× | |
| 19 | Ohio | ~30K | 0.90× | |
| 20 | New Hampshire | ~4K | 0.88× | |
| 21 | Oregon | ~10K | 0.86× | |
| 22 | Vermont | ~1K | 0.83× | |
| 23 | Minnesota | ~10K | 0.82× | |
| 24 | South Carolina | ~10K | 0.81× | |
| 25 | Illinois | ~20K | 0.74× | |
| 26 | Michigan | ~20K | 0.74× | |
| 27 | Virginia | ~20K | 0.71× | |
| 28 | Washington | ~10K | 0.71× | |
| 29 | Wisconsin | ~10K | 0.68× | |
| 30 | Nevada | ~7K | 0.67× | |
| 31 | Utah | ~6K | 0.67× | |
| 32 | Hawaii | ~3K | 0.67× | |
| 33 | New Mexico | ~3K | 0.66× | |
| 34 | North Carolina | ~20K | 0.65× | |
| 35 | Massachusetts | ~10K | 0.64× | |
| 36 | New York | ~30K | 0.58× | |
| 37 | Arizona | ~10K | 0.54× | |
| 38 | Indiana | ~10K | 0.53× | |
| 39 | Maryland | ~9K | 0.53× | |
| 40 | Alabama | ~7K | 0.53× | |
| 41 | Georgia | ~20K | 0.52× | |
| 42 | Washington, District of Columbia | ~1K | 0.48× | |
| 43 | Tennessee | ~9K | 0.47× | |
| 44 | Kentucky | ~5K | 0.42× | |
| 45 | Arkansas | ~3K | 0.41× | |
| 46 | California | ~40K | 0.37× | |
| 47 | Louisiana | ~5K | 0.35× | |
| 48 | Florida | ~20K | 0.30× | |
| 49 | Mississippi | ~2K | 0.29× | |
| 50 | Texas | ~20K | 0.26× |
The strongest cross-interests of the FloWrestling audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Greco-Roman wrestling | Sports | 40.23× | ||
| 02 | High School Wrestling | Event | 37.46× | ||
| 03 | Freestyle wrestling | Sports | 35.80× | ||
| 04 | USA Wrestling | Sports | 32.06× | ||
| 05 | Amateur wrestling | Sports | 29.34× | ||
| 06 | Grappling | Sports | 9.05× | ||
| 07 | Jake Paul | Internet & Social Media | 7.43× | ||
| 08 | Judo | Sports | 6.77× | ||
| 09 | Wrestling | Sports | 4.24× | ||
| 10 | Combat sport | Sports | 3.97× | ||
| 11 | Twitch | Games | 3.11× | ||
| 12 | Ultimate Fighting Championship | Sports | 2.48× | ||
| 13 | Electronic music | Music & Radio | 2.03× | ||
| 14 | Rhythm and blues music | Music & Radio | 1.93× | ||
| 15 | American football | Sports | 1.88× | ||
| 16 | Popular music | Music & Radio | 1.88× | ||
| 17 | Basketball | Sports | 1.76× | ||
| 18 | NFL | Sports | 1.70× | ||
| 19 | Outdoor recreation | Sports | 1.52× | ||
| 20 | Movies | Movies & TV | 1.51× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Pet Ownership | JOY | 1.48× | |
| Mindfulness | BALANCE | 1.25× | |
| Sustainability | BALANCE | 1.23× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Tradition | CONSERVATISM | 0.49× | |
| Convenience Orientation | PREMIUM | 0.60× | |
| Community Orientation | OPEN | 0.65× |
FloWrestling has an estimated audience of 1,014,556 people in United States, concentrated in Pennsylvania and California.
21.9% of FloWrestling fans are female, 78.1% are male, with an average age of 32.7 years.
FloWrestling fans show strongest brand affinity for Amateur wrestling (29.34×), Freestyle wrestling (35.8×), and Grappling (9.05×) over the country average.
FloWrestling fans in United States are most concentrated in Pennsylvania (reach ~100K), California (reach ~40K), and Iowa (reach ~40K). These three regions account for the largest share of the active audience.
Beyond FloWrestling itself, the audience over-indexes on Freestyle wrestling (35.8×), Grappling (9.05×), High School Wrestling (37.46×), and USA Wrestling (32.06×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for FloWrestling. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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