Foundation garment Audience in United States

Foundation garment logo

Foundation garment has an estimated audience of 11,537,011 people in United States. 88.4% are female, 11.6% are male, average age 41.6. Top regions: California, Texas, Florida. Top brand affinities: Kansas, JDSU, Charlamagne Tha God, Mothercare, Jesse Plemons.

The average Foundation garment fan in United States is 41.6 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Kansas, JDSU, Charlamagne Tha God, with strongest over-indexing on Kansas (1.57× the country average). Demographically, the Foundation garment audience skews more female with an average age of 41.6, and over-indexes on personality traits such as Extroversion, Price Sensitivity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Fashion & Accessoires · Type: Topic

Demographics of Foundation garment fans

Demographic split for Foundation garment audience in United States
MetricValue
Female88.4%
Male11.6%
Average age41.6
Estimated audience size11,537,011

Audience persona

The typical Foundation garment fan in United States is more female, around 41.6 years old, with strong Extroversion tendencies and a notable affinity for Kansas.

Top regions in United States

Top regions ranked by reach for Foundation garment in United States
RegionReachAffinity
California470,5010.37×
Texas302,7190.31×
Florida278,5540.36×
New York263,1440.41×
Illinois166,7610.43×
Pennsylvania160,0150.41×
Virginia153,6550.55×
Michigan149,1420.49×
Georgia136,7740.38×
Kentucky136,0160.94×
Massachusetts131,1830.58×
Ohio124,8480.35×
North Carolina119,0880.34×
Tennessee118,4590.51×
Mississippi106,0511.12×
Alabama102,4000.64×
Louisiana102,1500.69×
New Jersey101,6760.35×
Washington101,3780.44×
Missouri97,9220.53×
Indiana94,3700.45×
Arkansas94,2140.99×
Wisconsin92,7170.53×
Oregon92,1980.7×
Oklahoma92,1370.72×
South Carolina89,9380.52×
West Virginia87,5501.63×
Alaska87,3683.54×
Maryland84,9350.43×
Arizona83,3370.35×
Kansas80,8670.89×
Idaho80,8481.4×
Minnesota77,3160.47×
Hawaii77,2321.56×
Iowa76,7700.81×
Connecticut76,4090.66×
Montana76,1622.38×
South Dakota75,1752.82×
North Dakota73,1953.09×
New Hampshire72,1381.59×
Nebraska70,6391.22×
New Mexico70,2701.21×
Nevada70,0420.63×
Rhode Island69,6571.9×
Maine69,6151.68×
Utah68,7350.67×
Vermont68,5123.38×
Colorado63,8500.35×
Delaware62,3801.96×
Washington, District of Columbia45,0411.3×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Foundation garment audience
BrandAffinityCategory
Kansas1.57×Travel & Leisure
JDSU1.82×Business & Career
Charlamagne Tha God4.74×Movies & TV
Mothercare1.61×Kids & Family
Jesse Plemons1.7×Movies & TV
Nebraska Cornhuskers football1.7×Sports
Women's empowerment1.77×Politics & Society
UK garage2.15×Music & Radio
Iron Man (film)1.82×Movies & TV
Vicky Kaushal5.27×Movies & TV
Certified diabetes educator4.75×Business & Career
Meals on WheelsFood & Beverages
Go Go's3.88×Music & Radio
Tierra Cali2.36×Travel & Leisure
Jaws1.67×Movies & TV
Hayward, California3.22×Travel & Leisure
Home staging1.51×Home & Garden
Jeep Wagoneer1.62×Cars & Mobility
Kodiak, Alaska2.3×Travel & Leisure
Isometric exercise2.37×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Foundation garment audience
TraitClusterScore
ExtroversionTHRILL1.41
Price SensitivityPREMIUM1.27
CreativityOPEN1.19
IndulgenceJOY1.15
Healthy LifestyleBALANCE1.13
MindfulnessBALANCE1.08

Worldwide distribution

Worldwide audience distribution share by country for Foundation garment
CountryShare
United States47.8%
United Kingdom7.5%
Canada3.7%

See Foundation garment audiences in other countries

More Fashion & Accessoires audiences in United States

Frequently asked questions

How many fans does Foundation garment have in United States?

Foundation garment has an estimated audience of 11,537,011 people in United States, concentrated in California and Texas.

What is the gender split and age of Foundation garment fans?

88.4% of Foundation garment fans are female, 11.6% are male, with an average age of 41.6 years.

Which brands do Foundation garment fans like most?

Foundation garment fans show strongest brand affinity for Kansas (1.57×), JDSU (1.82×), and Charlamagne Tha God (4.74×) over the country average.

Where do Foundation garment fans live in United States?

Foundation garment fans in United States are most concentrated in California (reach 470,501), Texas (reach 302,719), and Florida (reach 278,554). These three regions account for the largest share of the active audience.

What other brands do Foundation garment fans also like?

Beyond Foundation garment itself, the audience over-indexes on JDSU (1.82×), Charlamagne Tha God (4.74×), Mothercare (1.61×), and Jesse Plemons (1.7×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Foundation garment. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.