Rascasse Audience Intelligence

French Bee Target Market in United States

A data profile of the people who buy, follow and care about French Bee in United States — modelled from more than twelve digital signal sources. French Bee has an estimated audience of 511,283 people in United States.

#69among Airline in United States#3721among Brand in United States#2893in Travel & Leisure

The average French Bee fan in United States is 38.6 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Florida, New York.

Top brand affinities include Vueling, Alitalia, Low-cost carrier, with strongest over-indexing on Vueling (218.72× the country average).

Demographically, the French Bee audience skews balanced with an average age of 38.6, and over-indexes on personality traits such as Travelling, Design Affinity.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical French Bee fan in United States is balanced, around 38.6 years old, with strong Travelling tendencies and a notable affinity for Vueling.

Category: Travel & Leisure · Type: Brand · Subtype: Airline

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the French Bee profile in United States.

Audience size
511K
in United States
Gender
54.5%♀
45.5% male
Age
38.6
average years
Country rank
#36188
Brand in United States
Fig. 01

Search interest · 12-month trend

-22%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Customer demographics of French Bee

54.5% are female, 45.5% are male, average age 38.6.

Fig. 02

Gender split

54.5%
Female
45.5%
Male
Demographic split for French Bee audience in United States
MetricValue
Female54.5%
Male45.5%
Average age38.6
Estimated audience size511,283
Fig. 03

Age distribution

Ø 38.6
average years
Age distribution of the French Bee audience in United States
Age bracketShare%
16-1922%
20-2920%
30-3919%
40-4920%
50+19%
Fig. 04

Worldwide distribution

12.2%

of the worldwide French Bee audience comes from United States.

Worldwide audience distribution share by country for French Bee
CountryShare
France71.4%
United States12.2%
Canada7.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the French Bee audience in United States is strongest.

Fig. 05

Top regions by affinity

French Bee customers by region in United States
#RegionReachAffinity×
01New Jersey~80K5.62×
02California~300K5.58×
03New York~200K5.17×
04Florida~200K4.75×
05Washington, District of Columbia~4K2.15×
06Connecticut~10K1.92×
07Pennsylvania~30K1.78×
08Hawaii~4K1.65×
09Nevada~7K1.40×
10Delaware~2K1.21×
11Vermont~1K1.14×
12Oregon~6K0.93×
13Washington~10K0.91×
14North Dakota<1K0.84×
15Maryland~8K0.83×
16South Dakota~1K0.83×
17Alaska<1K0.83×
18Maine~2K0.82×
19Massachusetts~9K0.79×
20Georgia~10K0.78×
21Utah~4K0.77×
22Idaho~2K0.76×
23Rhode Island~1K0.76×
24Montana~1K0.76×
25Virginia~10K0.71×
26New Hampshire~2K0.71×
27West Virginia~2K0.70×
28Arizona~7K0.67×
29Mississippi~3K0.67×
30Nebraska~2K0.67×
31Colorado~6K0.65×
32New Mexico~2K0.65×
33Arkansas~3K0.63×
34Iowa~3K0.59×
35Kansas~3K0.59×
36South Carolina~5K0.58×
37Louisiana~4K0.58×
38Oklahoma~3K0.55×
39North Carolina~9K0.53×
40Kentucky~4K0.53×
41Tennessee~6K0.51×
42Alabama~4K0.50×
43Texas~20K0.48×
44Wisconsin~4K0.47×
45Illinois~8K0.46×
46Missouri~4K0.46×
47Indiana~5K0.45×
48Minnesota~4K0.45×
49Ohio~7K0.44×
50Michigan~6K0.41×
Fig. 06

Affinity by region

Affinity by region — French Bee, United States
0.41×1.00×5.62×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the French Bee audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for French Bee audience
#·InterestCategoryAffinity×
01VuelingTravel & Leisure218.72×
02AlitaliaTravel & Leisure207.81×
03Vancouver International AirportTravel & Leisure54.35×
04Air TransatTravel & Leisure46.71×
05Porter AirlinesTravel & Leisure42.93×
06ScootTravel & Leisure42.68×
07LanzaroteTravel & Leisure40.23×
08Low-cost carrierTravel & Leisure32.13×
09Star AllianceTravel & Leisure31.21×
10China AirlinesTravel & Leisure22.97×
11Candlewood SuitesTravel & Leisure20.77×
12Crystal CruisesTravel & Leisure19.16×
13RyanairTravel & Leisure17.31×
14British AirwaysTravel & Leisure7.16×
15Google FlightsTravel & Leisure6.58×
16Spirit AirlinesTravel & Leisure4.72×
17Backpacking (travel)Travel & Leisure4.39×
18Giannis AntetokounmpoSports3.79×
19ExpediaTravel & Leisure3.68×
20TripAdvisorTravel & Leisure3.60×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the French Bee audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by French Bee audience · What stands out
TraitClusterDeviationScore
TravellingTHRILL2.79×
Design AffinityPREMIUM1.88×
Luxury OrientationPREMIUM1.79×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by French Bee audience · Rather not
TraitClusterDeviationScore
Pet OwnershipJOY0.87×
Social Media UsageJOY0.90×
Convenience OrientationPREMIUM0.92×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

Who is French Bee's target market in United States?

French Bee's target market in United States covers an estimated 511,283 people, concentrated in California and Florida.

02

What is the gender split and age of French Bee customers?

54.5% of the French Bee audience are female, 45.5% are male, with an average age of 38.6 years.

03

Which brands do French Bee fans like most?

French Bee fans show strongest brand affinity for Vueling (218.72×), Alitalia (207.81×), and Low-cost carrier (32.13×) over the country average.

04

Where do French Bee fans live in United States?

French Bee fans in United States are most concentrated in California (reach ~300K), Florida (reach ~200K), and New York (reach ~200K). These three regions account for the largest share of the active audience.

05

What other brands do French Bee fans also like?

Beyond French Bee itself, the audience over-indexes on Alitalia (207.81×), Low-cost carrier (32.13×), Google Flights (6.58×), and Porter Airlines (42.93×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Airline audiences in United States

See French Bee audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for French Bee. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 170+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →