French Quarter Audience in United States
French Quarter has an estimated audience of 1,256,988 people in United States. 65.1% are female, 34.9% are male, average age 40.5. Top regions: Louisiana, Texas, California. Top brand affinities: New Orleans Saints, Fox News Channel, Real property, Livemusic, Take-out.
The average French Quarter fan in United States is 40.5 years old, more female, and lives primarily in Louisiana. The audience is concentrated in Louisiana, Texas, California. Top brand affinities include New Orleans Saints, Fox News Channel, Real property, with strongest over-indexing on New Orleans Saints (6.15× the country average). Demographically, the French Quarter audience skews more female with an average age of 40.5, and over-indexes on personality traits such as Patriotism, Sustainability. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Travel & Leisure · Type: POI · Subtype: POI
Demographics of French Quarter fans
| Metric | Value |
|---|---|
| Female | 65.1% |
| Male | 34.9% |
| Average age | 40.5 |
| Estimated audience size | 1,256,988 |
Audience persona
The typical French Quarter fan in United States is more female, around 40.5 years old, with strong Patriotism tendencies and a notable affinity for New Orleans Saints.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| Louisiana | 311,889 | 19.24× |
| Texas | 102,218 | 0.95× |
| California | 74,885 | 0.54× |
| Florida | 58,916 | 0.69× |
| Massachusetts | 43,916 | 1.77× |
| New York | 40,868 | 0.58× |
| Illinois | 29,007 | 0.69× |
| Georgia | 28,837 | 0.74× |
| North Carolina | 24,712 | 0.65× |
| Alabama | 23,264 | 1.32× |
| South Carolina | 22,899 | 1.21× |
| Ohio | 22,647 | 0.58× |
| Pennsylvania | 21,992 | 0.52× |
| Michigan | 19,354 | 0.59× |
| Mississippi | 19,237 | 1.86× |
| Tennessee | 18,123 | 0.72× |
| Virginia | 18,007 | 0.59× |
| Missouri | 15,530 | 0.77× |
| New Jersey | 15,141 | 0.47× |
| Washington | 12,958 | 0.51× |
| Indiana | 12,953 | 0.56× |
| Colorado | 12,552 | 0.63× |
| Maryland | 12,082 | 0.56× |
| Wisconsin | 11,131 | 0.59× |
| Arizona | 10,591 | 0.41× |
| Arkansas | 10,392 | 1× |
| Minnesota | 10,064 | 0.56× |
| Oklahoma | 9,489 | 0.68× |
| Kentucky | 8,975 | 0.57× |
| Oregon | 8,525 | 0.59× |
| Kansas | 6,374 | 0.64× |
| Connecticut | 5,998 | 0.48× |
| Iowa | 5,734 | 0.55× |
| Nevada | 5,318 | 0.44× |
| Utah | 4,991 | 0.44× |
| Nebraska | 3,413 | 0.54× |
| New Mexico | 3,298 | 0.52× |
| Idaho | 2,779 | 0.44× |
| Washington, District of Columbia | 2,773 | 0.73× |
| New Hampshire | 2,609 | 0.53× |
| West Virginia | 2,454 | 0.42× |
| Maine | 1,989 | 0.44× |
| Rhode Island | 1,942 | 0.49× |
| Delaware | 1,757 | 0.51× |
| Hawaii | 1,749 | 0.32× |
| Montana | 1,419 | 0.41× |
| South Dakota | 1,256 | 0.43× |
| North Dakota | 1,162 | 0.45× |
| Alaska | 941 | 0.35× |
| Vermont | 813 | 0.37× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| New Orleans Saints | 6.15× | Sports |
| Fox News Channel | 1.87× | Movies & TV |
| Real property | 3.38× | Home & Garden |
| Livemusic | 3.09× | Music & Radio |
| Take-out | 2.75× | Food & Beverages |
| Smoothie King | 5.04× | Food & Beverages |
| FC Bayern Munich | 3.35× | Sports |
| Shellfish | 5.2× | Food & Beverages |
| Dollar General | 1.87× | Shopping |
| Singer-songwriter | 1.89× | Music & Radio |
| Texas Roadhouse | 1.86× | Food & Beverages |
| Local food | 2.32× | Food & Beverages |
| Art exhibition | 2.91× | Arts & Culture |
| Wells Fargo | 1.62× | Business & Career |
| Dentistry | 2.21× | Business & Career |
| Cocktail | 1.87× | Food & Beverages |
| Dollar Tree | 1.64× | Shopping |
| Pastry | 2.27× | Food & Beverages |
| Musical theatre | 1.92× | Movies & TV |
| Beaches | 1.55× | Travel & Leisure |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 2.29 |
| Sustainability | BALANCE | 1.94 |
| Career Orientation | POWER | 1.92 |
| Travelling | THRILL | 1.72 |
| Urban Lifestyle | OPEN | 1.64 |
| Luxury Orientation | PREMIUM | 1.64 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 80.4% |
| Uzbekistan | 9.2% |
| United Kingdom | 2.4% |
See French Quarter audiences in other countries
More POI audiences in United States
- Manhattan (32,995,716)
- Brooklyn (21,036,114)
- The Bronx (14,112,482)
- Midtown Manhattan (13,341,655)
- Times Square (12,272,822)
Frequently asked questions
How many fans does French Quarter have in United States?
French Quarter has an estimated audience of 1,256,988 people in United States, concentrated in Louisiana and Texas.
What is the gender split and age of French Quarter fans?
65.1% of French Quarter fans are female, 34.9% are male, with an average age of 40.5 years.
Which brands do French Quarter fans like most?
French Quarter fans show strongest brand affinity for New Orleans Saints (6.15×), Fox News Channel (1.87×), and Real property (3.38×) over the country average.
Where do French Quarter fans live in United States?
French Quarter fans in United States are most concentrated in Louisiana (reach 311,889), Texas (reach 102,218), and California (reach 74,885). These three regions account for the largest share of the active audience.
What other brands do French Quarter fans also like?
Beyond French Quarter itself, the audience over-indexes on Fox News Channel (1.87×), Real property (3.38×), Livemusic (3.09×), and Take-out (2.75×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for French Quarter. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.