A data profile of the people who buy, follow and care about Funny Pets in United States — modelled from more than twelve digital signal sources. Funny Pets has an estimated audience of 4,491,061 people in United States.
The average Funny Pets fan in United States is 37.4 years old, more female, and lives primarily in Texas.
The audience is concentrated in Texas, California, New York.
Top brand affinities include ExxonMobil, International education, FedEx, with strongest over-indexing on ExxonMobil (21.7× the country average).
Demographically, the Funny Pets audience skews more female with an average age of 37.4, and over-indexes on personality traits such as Pet Ownership, Family Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Funny Pets fan in United States is more female, around 37.4 years old, with strong Pet Ownership tendencies and a notable affinity for ExxonMobil.
The key figures that characterise the Funny Pets profile in United States.
63.8% are female, 36.2% are male, average age 37.4.
| Metric | Value |
|---|---|
| Female | 63.8% |
| Male | 36.2% |
| Average age | 37.4 |
| Estimated audience size | 4,491,061 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 29% | |
| 20-29 | 18% | |
| 30-39 | 15% | |
| 40-49 | 18% | |
| 50+ | 20% |
Where the Funny Pets audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | New Mexico | ~40K | 2.00× | |
| 02 | Alaska | ~10K | 1.24× | |
| 03 | Arkansas | ~40K | 1.21× | |
| 04 | Vermont | ~9K | 1.15× | |
| 05 | North Dakota | ~10K | 1.14× | |
| 06 | South Dakota | ~10K | 1.12× | |
| 07 | Montana | ~10K | 1.07× | |
| 08 | Maine | ~20K | 1.04× | |
| 09 | Utah | ~40K | 1.02× | |
| 10 | Texas | ~400K | 1.00× | |
| 11 | Pennsylvania | ~200K | 1.00× | |
| 12 | Alabama | ~60K | 1.00× | |
| 13 | Rhode Island | ~10K | 1.00× | |
| 14 | Delaware | ~10K | 1.00× | |
| 15 | Kentucky | ~60K | 0.99× | |
| 16 | Mississippi | ~40K | 0.99× | |
| 17 | West Virginia | ~20K | 0.99× | |
| 18 | New Hampshire | ~20K | 0.99× | |
| 19 | Indiana | ~80K | 0.98× | |
| 20 | Oklahoma | ~50K | 0.98× | |
| 21 | Iowa | ~40K | 0.98× | |
| 22 | Idaho | ~20K | 0.98× | |
| 23 | Hawaii | ~20K | 0.98× | |
| 24 | Nebraska | ~20K | 0.97× | |
| 25 | Oregon | ~50K | 0.96× | |
| 26 | Missouri | ~70K | 0.95× | |
| 27 | New York | ~200K | 0.94× | |
| 28 | Arizona | ~90K | 0.94× | |
| 29 | Washington, District of Columbia | ~10K | 0.94× | |
| 30 | South Carolina | ~60K | 0.93× | |
| 31 | Louisiana | ~50K | 0.93× | |
| 32 | Kansas | ~30K | 0.93× | |
| 33 | Wisconsin | ~60K | 0.92× | |
| 34 | North Carolina | ~100K | 0.91× | |
| 35 | Tennessee | ~80K | 0.89× | |
| 36 | Washington | ~80K | 0.89× | |
| 37 | Colorado | ~60K | 0.89× | |
| 38 | Connecticut | ~40K | 0.89× | |
| 39 | Minnesota | ~60K | 0.88× | |
| 40 | Nevada | ~40K | 0.88× | |
| 41 | Ohio | ~100K | 0.87× | |
| 42 | Virginia | ~90K | 0.87× | |
| 43 | Michigan | ~100K | 0.83× | |
| 44 | Massachusetts | ~70K | 0.82× | |
| 45 | Maryland | ~60K | 0.82× | |
| 46 | Georgia | ~100K | 0.81× | |
| 47 | New Jersey | ~90K | 0.80× | |
| 48 | Illinois | ~100K | 0.78× | |
| 49 | Florida | ~200K | 0.77× | |
| 50 | California | ~400K | 0.75× |
The strongest cross-interests of the Funny Pets audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | ExxonMobil | Cars & Mobility | 21.70× | ||
| 02 | Funny animal | Internet & Social Media | 21.56× | ||
| 03 | International education | Business & Career | 18.10× | ||
| 04 | Maine Coon | Pets & Animals | 6.85× | ||
| 05 | Weather forecasting | Home & Garden | 5.97× | ||
| 06 | Sustainable energy | Home & Garden | 5.67× | ||
| 07 | QVC | Movies & TV | 5.60× | ||
| 08 | FedEx | Business & Career | 5.55× | ||
| 09 | Renewable energy | Business & Career | 5.34× | ||
| 10 | Siberian Husky | Pets & Animals | 5.18× | ||
| 11 | Beagle | Pets & Animals | 5.14× | ||
| 12 | Wildlife photography | Technology & Electronics | 5.11× | ||
| 13 | Shih Tzu | Pets & Animals | 5.01× | ||
| 14 | Rottweiler | Pets & Animals | 4.90× | ||
| 15 | French Bulldog | Pets & Animals | 4.63× | ||
| 16 | Yorkshire Terrier | Pets & Animals | 4.53× | ||
| 17 | Bulldog | Pets & Animals | 4.44× | ||
| 18 | Mortgage loans | Business & Career | 3.50× | ||
| 19 | Discount stores | Shopping | 3.38× | ||
| 20 | Internet & Social Media | 2.75× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Pet Ownership | JOY | 4.07× | |
| Family Orientation | CONSERVATISM | 2.90× | |
| Community Orientation | OPEN | 2.71× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Healthy Lifestyle | BALANCE | 0.83× | |
| Sports Activity | POWER | 0.83× | |
| Early Adopter Mentality | POWER | 0.85× |
Funny Pets has an estimated audience of 4,491,061 people in United States, concentrated in Texas and California.
63.8% of Funny Pets fans are female, 36.2% are male, with an average age of 37.4 years.
Funny Pets fans show strongest brand affinity for ExxonMobil (21.7×), International education (18.1×), and FedEx (5.55×) over the country average.
Funny Pets fans in United States are most concentrated in Texas (reach ~400K), California (reach ~400K), and New York (reach ~200K). These three regions account for the largest share of the active audience.
Beyond Funny Pets itself, the audience over-indexes on International education (18.1×), FedEx (5.55×), Renewable energy (5.34×), and Funny animal (21.56×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Funny Pets. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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