Garden roses Audience in United States
Garden roses has an estimated audience of 603,877 people in United States. 72.3% are female, 27.7% are male, average age 42.4. Top brand affinities: Wire transfer, Kia Sportage, Microwave oven, Detroit Tigers, Bohemian style.
Top brand affinities include Wire transfer, Kia Sportage, Microwave oven, with strongest over-indexing on Wire transfer (45.73× the country average). Demographically, the Garden roses audience skews more female with an average age of 42.4, and over-indexes on personality traits such as Urban Lifestyle, Pet Ownership.
Category: Home & Garden · Type: Topic
Demographics of Garden roses fans
| Metric | Value |
|---|---|
| Female | 72.3% |
| Male | 27.7% |
| Average age | 42.4 |
| Estimated audience size | 603,877 |
Audience persona
The typical Garden roses fan in United States is more female, around 42.4 years old, with strong Urban Lifestyle tendencies and a notable affinity for Wire transfer.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Wire transfer | 45.73× | Technology & Electronics |
| Kia Sportage | 22.11× | Cars & Mobility |
| Microwave oven | 4.29× | Home & Garden |
| Detroit Tigers | 3.71× | Sports |
| Bohemian style | 5× | Fashion & Accessoires |
| Honda HR-V | 15.26× | Cars & Mobility |
| Garden centre | 6.46× | Home & Garden |
| Boho-chic | 3.77× | Fashion & Accessoires |
| Travel photography | 3.64× | Technology & Electronics |
| Summer vacation | 3.64× | Travel & Leisure |
| Milwaukee Brewers | 4.28× | Sports |
| Fertilizer | 5.12× | Home & Garden |
| 1.72× | Internet & Social Media | |
| Wildlife photography | 3.64× | Technology & Electronics |
| Lowe's | 1.79× | Shopping |
| Non-alcoholic beverage | 3.73× | Food & Beverages |
| Fragrances | 2.06× | Beauty & Wellness |
| Organic food | 2.04× | Food & Beverages |
| Gypsy style | 5.53× | Fashion & Accessoires |
| Baking powder | 8× | Food & Beverages |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Urban Lifestyle | OPEN | 3.04 |
| Pet Ownership | JOY | 2.99 |
| Design Affinity | PREMIUM | 2.8 |
| Community Orientation | OPEN | 2.59 |
| Indulgence | JOY | 2.43 |
| Sustainability | BALANCE | 2.06 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 21.9% |
| France | 13.3% |
| United Kingdom | 6.3% |
See Garden roses audiences in other countries
More Home & Garden audiences in United States
- Food and drink (182,612,063)
- Music (181,108,961)
- Shopping and fashion (177,150,005)
- Sports and outdoors (173,827,889)
- Sports (173,190,295)
How to read this data
Audience size is the estimated number of people in United States who actively search for Garden roses. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.