Rascasse Audience Intelligence

Garlic Audience in United States

Name: Garlic — United States
Creator: Rascasse
License: https://rascasse.com/terms/

A data profile of the people who buy, follow and care about Garlic in United States — modelled from more than twelve digital signal sources. Garlic has an estimated audience of 8,410,443 people in United States.

#6among Spice in United States #2632among Topic in United States #323in Food & Beverages

The average Garlic fan in United States is 43.1 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Chicken (food), Sauce, Butter, with strongest over-indexing on Chicken (food) (1.66× the country average).

Demographically, the Garlic audience skews more female with an average age of 43.1, and over-indexes on personality traits such as Need for Security, Spirituality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Garlic fan in United States is more female, around 43.1 years old, with strong Need for Security tendencies and a notable affinity for Chicken (food).

Category: Food & Beverages · Type: Topic · Subtype: Spice

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Garlic profile in United States.

Audience size

8.4M

in United States

Gender

66.2%♀

33.8% male

Age

43.1

average years

Country rank

#4220

Topic in United States

Fig. 01

Search interest · 12-month trend

Monthly searches · Source: Rascasse Audience Intelligence

Section 02

Demographics of Garlic fans

66.2% are female, 33.8% are male, average age 43.1.

Fig. 02

Gender split

66.2%

Female

33.8%

Male

Demographic split for Garlic audience in United States
Metric	Value
Female	66.2%
Male	33.8%
Average age	43.1
Estimated audience size	8,410,443

Fig. 03

Age distribution

Age distribution of the Garlic audience in United States
Age bracket	Share	%
16-19		14%
20-29		15%
30-39		17%
40-49		24%
50+		30%

Fig. 04

Worldwide distribution

22.8%

of the worldwide Garlic audience comes from United States.

Worldwide audience distribution share by country for Garlic
Country	Share
United States	22.8%
Taiwan	5.2%
Thailand	5.2%

Section 03

Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Garlic audience in United States is strongest.

Fig. 05

Top regions by affinity

Garlic fans by region: top regions in United States
#	Region	Reach	×
01	Vermont	~20K	1.65×
02	Hawaii	~40K	1.23×
03	California	~1M	1.18×
04	New York	~600K	1.18×
05	Georgia	~300K	1.13×
06	Washington	~200K	1.12×
07	Texas	~800K	1.10×
08	Florida	~600K	1.08×
09	Louisiana	~100K	1.08×
10	Oregon	~100K	1.08×
11	New Jersey	~200K	1.07×
12	Mississippi	~70K	1.07×
13	Oklahoma	~100K	1.05×
14	Massachusetts	~200K	1.04×
15	Connecticut	~90K	1.04×
16	Maine	~30K	1.04×
17	Illinois	~300K	1.03×
18	Arkansas	~70K	1.03×
19	Pennsylvania	~300K	1.00×
20	North Carolina	~300K	1.00×
21	Minnesota	~100K	1.00×
22	Virginia	~200K	0.99×
23	Maryland	~100K	0.99×
24	Alabama	~100K	0.99×
25	Indiana	~200K	0.98×
26	Wisconsin	~100K	0.98×
27	Nebraska	~40K	0.98×
28	Rhode Island	~30K	0.98×
29	Michigan	~200K	0.97×
30	Kansas	~60K	0.97×
31	Alaska	~20K	0.97×
32	Tennessee	~200K	0.96×
33	Nevada	~80K	0.96×
34	New Mexico	~40K	0.96×
35	Idaho	~40K	0.96×
36	Arizona	~200K	0.95×
37	Kentucky	~100K	0.95×
38	Missouri	~100K	0.94×
39	South Carolina	~100K	0.92×
40	West Virginia	~40K	0.92×
41	Iowa	~60K	0.91×
42	Ohio	~200K	0.90×
43	Delaware	~20K	0.90×
44	South Dakota	~20K	0.90×
45	Utah	~70K	0.89×
46	New Hampshire	~30K	0.89×
47	North Dakota	~20K	0.89×
48	Washington, District of Columbia	~20K	0.88×
49	Montana	~20K	0.86×
50	Colorado	~100K	0.83×

Affinity by region — Garlic, United States

Section 04

Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Garlic audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Garlic audience
#	Interest	Category	×
01	Iron Chef	Food & Beverages	5.00×
02	Bobby Flay	Food & Beverages	4.69×
03	Onion	Food & Beverages	2.09×
04	Broth	Food & Beverages	1.97×
05	Sauce	Food & Beverages	1.84×
06	Slow cooker	Food & Beverages	1.77×
07	Tomato	Food & Beverages	1.76×
08	Frying pan	Home & Garden	1.71×
09	Chicken (food)	Food & Beverages	1.66×
10	Lemon	Food & Beverages	1.64×
11	Cholesterol	Food & Beverages	1.64×
12	Shrimp	Food & Beverages	1.62×
13	Butter	Food & Beverages	1.57×
14	Potato	Food & Beverages	1.56×
15	Food Lion	Shopping	1.55×
16	Medicare (United States)	Health	1.54×
17	Soup	Food & Beverages	1.54×
18	Benjamin Netanyahu	Politics & Society	1.54×
19	Arthritis awareness	Health	1.54×
20	Bacon	Food & Beverages	1.52×

Section 05

Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Garlic audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out

The strongest tendencies

Top personality traits over-indexed by Garlic audience · What stands out
Trait	Cluster	Score
Need for Security	CONSERVATISM	1.02×
Spirituality	BALANCE	1.01×
Healthy Lifestyle	BALANCE	0.99×

0×1.00× baseline2×

↓ Rather not

The weakest tendencies

Top personality traits over-indexed by Garlic audience · Rather not
Trait	Cluster	Score
Luxury Orientation	PREMIUM	0.76×
Design Affinity	PREMIUM	0.77×
Early Adopter Mentality	POWER	0.78×

0×1.00× baseline2×

Section 06

Frequently asked questions

How many fans does Garlic have in United States?

Garlic has an estimated audience of 8,410,443 people in United States, concentrated in California and Texas.

What is the gender split and age of Garlic fans?

66.2% of Garlic fans are female, 33.8% are male, with an average age of 43.1 years.

Which brands do Garlic fans like most?

Garlic fans show strongest brand affinity for Chicken (food) (1.66×), Sauce (1.84×), and Butter (1.57×) over the country average.

Where do Garlic fans live in United States?

Garlic fans in United States are most concentrated in California (reach ~1M), Texas (reach ~800K), and Florida (reach ~600K). These three regions account for the largest share of the active audience.

What other brands do Garlic fans also like?

Beyond Garlic itself, the audience over-indexes on Sauce (1.84×), Butter (1.57×), Frying pan (1.71×), and Bobby Flay (4.69×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

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Vanilla (8,641,025)

See Garlic audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Garlic. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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