Get out the vote Audience in United States
Get out the vote has an estimated audience of 1,498,448 people in United States. 50.9% are female, 49.1% are male, average age 40.1. Top brand affinities: Autism Awareness, Diabetes mellitus awareness, Microblogging, Singer-songwriter, Horoscope.
Top brand affinities include Autism Awareness, Diabetes mellitus awareness, Microblogging, with strongest over-indexing on Autism Awareness (19.03× the country average). Demographically, the Get out the vote audience skews balanced with an average age of 40.1, and over-indexes on personality traits such as Risk Appetite, Sustainability.
Category: Politics & Society · Type: Topic
Demographics of Get out the vote fans
| Metric | Value |
|---|---|
| Female | 50.9% |
| Male | 49.1% |
| Average age | 40.1 |
| Estimated audience size | 1,498,448 |
Audience persona
The typical Get out the vote fan in United States is balanced, around 40.1 years old, with strong Risk Appetite tendencies and a notable affinity for Autism Awareness.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Autism Awareness | 19.03× | Health |
| Diabetes mellitus awareness | 12.48× | Health |
| Microblogging | 12.67× | Technology & Electronics |
| Singer-songwriter | 5.51× | Music & Radio |
| Horoscope | 10.96× | Health |
| Income tax | 13.19× | Business & Career |
| Day trading | 13.03× | Business & Career |
| The Police | 24.39× | Music & Radio |
| Erin Andrews | 20× | Sports |
| Blended whiskey | 10.55× | Food & Beverages |
| Indianapolis Motor Speedway | 11.61× | Sports |
| Dwight Howard | 17.02× | Sports |
| MSN | 3.09× | News |
| Sharon Osbourne | 9.3× | Movies & TV |
| Jack in the Box | 4.98× | Food & Beverages |
| Charles, Prince of Wales | 18.87× | Politics & Society |
| Critical illness insurance | 13.76× | Business & Career |
| Whole grain | 10.47× | Food & Beverages |
| Bill Russell | 20× | Sports |
| Tim Duncan | 20× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Risk Appetite | THRILL | 2.52 |
| Sustainability | BALANCE | 1.56 |
| Patriotism | CONSERVATISM | 1.4 |
| Need for Security | CONSERVATISM | 1.37 |
| Individualism | JOY | 1.23 |
| Tradition | CONSERVATISM | 1.23 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 70.5% |
| India | 5.9% |
| United Kingdom | 4.1% |
See Get out the vote audiences in other countries
More Politics & Society audiences in United States
- Food and drink (182,612,063)
- Music (181,108,961)
- Shopping and fashion (177,150,005)
- Sports and outdoors (173,827,889)
- Sports (173,190,295)
How to read this data
Audience size is the estimated number of people in United States who actively search for Get out the vote. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.