GolfNow.com Audience in United States

GolfNow.com has an estimated audience of 412,834 people in United States. 13.7% are female, 86.3% are male, average age 37.3. Top regions: Florida, California, Arizona. Top brand affinities: TopGolf, Houston Astros, Ryder Cup, Tiger Woods, LPGA.

The average GolfNow.com fan in United States is 37.3 years old, more male, and lives primarily in Florida. The audience is concentrated in Florida, California, Arizona. Top brand affinities include TopGolf, Houston Astros, Ryder Cup, with strongest over-indexing on TopGolf (17.5× the country average). Demographically, the GolfNow.com audience skews more male with an average age of 37.3, and over-indexes on personality traits such as Luxury Orientation, Family Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Sports · Type: Website / Newspaper / Magazine

Demographics of GolfNow.com fans

Demographic split for GolfNow.com audience in United States
MetricValue
Female13.7%
Male86.3%
Average age37.3
Estimated audience size412,834

Audience persona

The typical GolfNow.com fan in United States is more male, around 37.3 years old, with strong Luxury Orientation tendencies and a notable affinity for TopGolf.

Top regions in United States

Top regions ranked by reach for GolfNow.com in United States
RegionReachAffinity
Florida69,9962.5×
California62,5771.38×
Arizona28,6523.4×
Texas21,1250.6×
Illinois17,9951.31×
Georgia17,4781.37×
New York15,1790.66×
New Jersey14,9181.42×
Michigan12,9701.2×
Ohio12,0540.95×
Pennsylvania10,5190.76×
North Carolina10,5010.85×
South Carolina9,7251.57×
Louisiana8,3681.57×
Missouri7,8791.18×
Virginia7,1110.71×
Colorado6,8751.06×
Massachusetts6,1310.75×
Minnesota5,8810.99×
Tennessee5,8370.7×
Wisconsin5,5290.89×
Washington5,2270.63×
Nevada5,1381.29×
Indiana4,6900.62×
Maryland3,9390.55×
Oregon3,1090.66×
Connecticut3,0040.73×
Alabama2,7000.47×
Kentucky2,5750.5×
Vermont2,4323.36×
Hawaii2,2851.29×
Nebraska1,7550.85×
Oklahoma1,7440.38×
Kansas1,5310.47×
Mississippi1,5060.44×
West Virginia1,3470.7×
Arkansas1,3380.39×
Delaware1,3291.17×
Alaska1,2411.4×
Utah1,2200.33×
New Hampshire1,1950.73×
Idaho1,1480.55×
Iowa1,0900.32×
Montana1,0810.94×
South Dakota1,0671.12×
North Dakota1,0391.23×
Wyoming1,0061.64×
New Mexico9980.48×
Rhode Island9890.75×
Maine9880.67×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for GolfNow.com audience
BrandAffinityCategory
TopGolf17.5×Sports
Houston Astros14.57×Sports
Ryder Cup15.8×Sports
Tiger Woods12.35×Sports
LPGA15.05×Sports
PGA Tour6.17×Sports
Tilapia55.18×Pets & Animals
Indoor golf49.03×Sports
Los Angeles Dodgers6.7×Sports
Meals on Wheels18.17×Food & Beverages
The Open Championship6.2×Sports
Boston Red Sox6.26×Sports
Winter Olympic Games8.33×Sports
Jack Nicklaus13.86×Sports
Los Angeles Lakers3.57×Sports
Boston Celtics4.16×Sports
Irina Shayk15.85×Fashion & Accessoires
Charli XCX8.56×Music & Radio
FIFA (video game series)8.19×Games
PGA TOUR Superstore19.22×Shopping

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by GolfNow.com audience
TraitClusterScore
Luxury OrientationPREMIUM1.76
Family OrientationCONSERVATISM1.27
Sports ActivityPOWER1.16
Quality AwarenessPREMIUM0.98
Early Adopter MentalityPOWER0.96
PatriotismCONSERVATISM0.93

Worldwide distribution

Worldwide audience distribution share by country for GolfNow.com
CountryShare
United States95.6%
United Kingdom0.8%
Canada0.5%

See GolfNow.com audiences in other countries

More Sports audiences in United States

Frequently asked questions

How many fans does GolfNow.com have in United States?

GolfNow.com has an estimated audience of 412,834 people in United States, concentrated in Florida and California.

What is the gender split and age of GolfNow.com fans?

13.7% of GolfNow.com fans are female, 86.3% are male, with an average age of 37.3 years.

Which brands do GolfNow.com fans like most?

GolfNow.com fans show strongest brand affinity for TopGolf (17.5×), Houston Astros (14.57×), and Ryder Cup (15.8×) over the country average.

Where do GolfNow.com fans live in United States?

GolfNow.com fans in United States are most concentrated in Florida (reach 69,996), California (reach 62,577), and Arizona (reach 28,652). These three regions account for the largest share of the active audience.

What other brands do GolfNow.com fans also like?

Beyond GolfNow.com itself, the audience over-indexes on Houston Astros (14.57×), Ryder Cup (15.8×), Tiger Woods (12.35×), and LPGA (15.05×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for GolfNow.com. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.