A data profile of the people who buy, follow and care about Growing Up (2011 Philippine TV series) in United States — modelled from more than twelve digital signal sources. Growing Up (2011 Philippine TV series) has an estimated audience of 2,628,824 people in United States.
The average Growing Up (2011 Philippine TV series) fan in United States is 33.6 years old, more female, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include Tampa Bay Rays, Subway, McDonald's, with strongest over-indexing on Tampa Bay Rays (15.18× the country average).
Demographically, the Growing Up (2011 Philippine TV series) audience skews more female with an average age of 33.6, and over-indexes on personality traits such as Career Orientation, Convenience Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Growing Up (2011 Philippine TV series) fan in United States is more female, around 33.6 years old, with strong Career Orientation tendencies and a notable affinity for Tampa Bay Rays.
The key figures that characterise the Growing Up (2011 Philippine TV series) profile in United States.
84.6% are female, 15.4% are male, average age 33.6.
| Metric | Value |
|---|---|
| Female | 84.6% |
| Male | 15.4% |
| Average age | 33.6 |
| Estimated audience size | 2,628,824 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 35% | |
| 20-29 | 21% | |
| 30-39 | 16% | |
| 40-49 | 16% | |
| 50+ | 11% |
of the worldwide Growing Up (2011 Philippine TV series) audience comes from United States.
| Country | Share |
|---|---|
| United States | 39.7% |
| China | 13.2% |
| Australia | 6.0% |
Where the Growing Up (2011 Philippine TV series) audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | New Mexico | ~20K | 1.30× | |
| 02 | Oklahoma | ~40K | 1.26× | |
| 03 | Arizona | ~70K | 1.20× | |
| 04 | North Dakota | ~7K | 1.20× | |
| 05 | Indiana | ~60K | 1.18× | |
| 06 | Idaho | ~20K | 1.18× | |
| 07 | Texas | ~300K | 1.17× | |
| 08 | Utah | ~30K | 1.17× | |
| 09 | Iowa | ~30K | 1.15× | |
| 10 | South Dakota | ~7K | 1.15× | |
| 11 | Kentucky | ~40K | 1.12× | |
| 12 | Arkansas | ~20K | 1.12× | |
| 13 | West Virginia | ~10K | 1.12× | |
| 14 | Wyoming | ~4K | 1.12× | |
| 15 | Nebraska | ~20K | 1.11× | |
| 16 | Michigan | ~80K | 1.10× | |
| 17 | Missouri | ~50K | 1.10× | |
| 18 | Wisconsin | ~40K | 1.08× | |
| 19 | Kansas | ~20K | 1.08× | |
| 20 | Montana | ~8K | 1.07× | |
| 21 | California | ~300K | 1.03× | |
| 22 | New Hampshire | ~10K | 1.03× | |
| 23 | Minnesota | ~40K | 1.01× | |
| 24 | Nevada | ~30K | 1.01× | |
| 25 | Illinois | ~90K | 1.00× | |
| 26 | Ohio | ~80K | 1.00× | |
| 27 | Colorado | ~40K | 0.99× | |
| 28 | Pennsylvania | ~90K | 0.97× | |
| 29 | Tennessee | ~50K | 0.97× | |
| 30 | Alaska | ~6K | 0.96× | |
| 31 | Alabama | ~40K | 0.94× | |
| 32 | Oregon | ~30K | 0.94× | |
| 33 | Maine | ~9K | 0.94× | |
| 34 | South Carolina | ~40K | 0.93× | |
| 35 | North Carolina | ~70K | 0.92× | |
| 36 | Louisiana | ~30K | 0.92× | |
| 37 | Connecticut | ~20K | 0.92× | |
| 38 | Mississippi | ~20K | 0.92× | |
| 39 | Rhode Island | ~8K | 0.91× | |
| 40 | Massachusetts | ~50K | 0.90× | |
| 41 | Washington | ~50K | 0.89× | |
| 42 | New Jersey | ~60K | 0.87× | |
| 43 | Georgia | ~70K | 0.86× | |
| 44 | Delaware | ~6K | 0.86× | |
| 45 | Florida | ~200K | 0.85× | |
| 46 | Hawaii | ~10K | 0.82× | |
| 47 | Virginia | ~50K | 0.80× | |
| 48 | New York | ~100K | 0.76× | |
| 49 | Maryland | ~40K | 0.76× | |
| 50 | Washington, District of Columbia | ~4K | 0.52× |
The strongest cross-interests of the Growing Up (2011 Philippine TV series) audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Tampa Bay Rays | Sports | 15.18× | ||
| 02 | Tampa Bay Lightning | Sports | 6.70× | ||
| 03 | Non-alcoholic beverage | Food & Beverages | 4.54× | ||
| 04 | Weather forecasting | Home & Garden | 4.07× | ||
| 05 | QVC | Movies & TV | 3.59× | ||
| 06 | Subway | Food & Beverages | 3.37× | ||
| 07 | Discount stores | Shopping | 3.25× | ||
| 08 | Mortgage loans | Business & Career | 3.22× | ||
| 09 | TMZ | Internet & Social Media | 3.21× | ||
| 10 | TV game shows | Movies & TV | 3.07× | ||
| 11 | FedEx | Business & Career | 3.06× | ||
| 12 | Pizza Hut | Food & Beverages | 3.00× | ||
| 13 | McDonald's | Food & Beverages | 2.98× | ||
| 14 | Shopping malls | Shopping | 2.90× | ||
| 15 | TV talkshows | Movies & TV | 2.85× | ||
| 16 | Domino's Pizza | Food & Beverages | 2.69× | ||
| 17 | Internet & Social Media | 2.60× | |||
| 18 | Starbucks | Food & Beverages | 2.36× | ||
| 19 | Barbecue | Food & Beverages | 1.95× | ||
| 20 | Furniture | Home & Garden | 1.87× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Career Orientation | POWER | 2.39× | |
| Convenience Orientation | PREMIUM | 2.34× | |
| Quality Awareness | PREMIUM | 2.17× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Sustainability | BALANCE | 0.47× | |
| Risk Appetite | THRILL | 0.56× | |
| DIY Mentality | THRILL | 0.68× |
Growing Up (2011 Philippine TV series) has an estimated audience of 2,628,824 people in United States, concentrated in California and Texas.
84.6% of Growing Up (2011 Philippine TV series) fans are female, 15.4% are male, with an average age of 33.6 years.
Growing Up (2011 Philippine TV series) fans show strongest brand affinity for Tampa Bay Rays (15.18×), Subway (3.37×), and McDonald's (2.98×) over the country average.
Growing Up (2011 Philippine TV series) fans in United States are most concentrated in California (reach ~300K), Texas (reach ~300K), and Florida (reach ~200K). These three regions account for the largest share of the active audience.
Beyond Growing Up (2011 Philippine TV series) itself, the audience over-indexes on Subway (3.37×), McDonald's (2.98×), Pinterest (2.6×), and Mortgage loans (3.22×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Growing Up (2011 Philippine TV series). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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