Gunsmoke Audience in United States
Gunsmoke has an estimated audience of 1,498,736 people in United States. 43.1% are female, 56.9% are male, average age 49.7. Top regions: Texas, California, Florida. Top brand affinities: Israel, The Halal Guys, Jingoism, Suhr Guitars, Jeep Wagoneer.
The average Gunsmoke fan in United States is 49.7 years old, more male, and lives primarily in Texas. The audience is concentrated in Texas, California, Florida. Top brand affinities include Israel, The Halal Guys, Jingoism, with strongest over-indexing on Israel (3.04× the country average). Demographically, the Gunsmoke audience skews more male with an average age of 49.7, and over-indexes on personality traits such as Patriotism, Risk Appetite. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: TV series
Demographics of Gunsmoke fans
| Metric | Value |
|---|---|
| Female | 43.1% |
| Male | 56.9% |
| Average age | 49.7 |
| Estimated audience size | 1,498,736 |
Audience persona
The typical Gunsmoke fan in United States is more male, around 49.7 years old, with strong Patriotism tendencies and a notable affinity for Israel.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| Texas | 114,445 | 0.89× |
| California | 84,938 | 0.52× |
| Florida | 70,426 | 0.69× |
| North Carolina | 56,662 | 1.26× |
| Ohio | 56,432 | 1.22× |
| New York | 48,705 | 0.58× |
| Tennessee | 47,109 | 1.57× |
| Georgia | 45,543 | 0.99× |
| Pennsylvania | 45,147 | 0.89× |
| Illinois | 43,104 | 0.86× |
| Michigan | 37,896 | 0.97× |
| Missouri | 32,815 | 1.36× |
| Indiana | 32,570 | 1.19× |
| Virginia | 32,487 | 0.89× |
| Alabama | 32,349 | 1.55× |
| Kentucky | 31,800 | 1.69× |
| South Carolina | 28,710 | 1.27× |
| Oklahoma | 26,029 | 1.56× |
| Wisconsin | 25,169 | 1.12× |
| Arizona | 24,007 | 0.78× |
| Minnesota | 23,779 | 1.11× |
| Louisiana | 21,402 | 1.11× |
| Arkansas | 20,650 | 1.67× |
| Mississippi | 20,352 | 1.65× |
| Washington | 19,648 | 0.65× |
| New Jersey | 18,489 | 0.49× |
| Colorado | 17,416 | 0.74× |
| Maryland | 16,548 | 0.64× |
| Iowa | 16,303 | 1.32× |
| Kansas | 15,834 | 1.34× |
| Massachusetts | 14,696 | 0.5× |
| West Virginia | 13,532 | 1.94× |
| Oregon | 12,866 | 0.75× |
| Nebraska | 9,347 | 1.24× |
| Nevada | 9,268 | 0.64× |
| Utah | 8,917 | 0.66× |
| Connecticut | 8,176 | 0.54× |
| Idaho | 7,495 | 1× |
| New Mexico | 7,325 | 0.97× |
| Maine | 5,335 | 0.99× |
| South Dakota | 4,736 | 1.37× |
| Montana | 4,699 | 1.13× |
| New Hampshire | 4,099 | 0.69× |
| North Dakota | 3,815 | 1.24× |
| Delaware | 3,413 | 0.83× |
| Rhode Island | 2,827 | 0.59× |
| Wyoming | 2,748 | 1.24× |
| Hawaii | 2,520 | 0.39× |
| Vermont | 1,969 | 0.75× |
| Alaska | 1,915 | 0.6× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Israel | 3.04× | Travel & Leisure |
| The Halal Guys | 9.05× | Food & Beverages |
| Jingoism | 2.35× | Politics & Society |
| Suhr Guitars | 18.89× | Music & Radio |
| Jeep Wagoneer | 5.53× | Cars & Mobility |
| Pillow | 1.63× | Home & Garden |
| Kelty | 15.16× | Sports |
| The Nice Guys | 5.65× | Movies & TV |
| Home staging | 2.92× | Home & Garden |
| Elsword | 8.48× | Games |
| Hypnagogia | 11.46× | Health |
| Keith Stanfield | 3.09× | Movies & TV |
| KiwiCo | 3.16× | Kids & Family |
| Urban horticulture | 1.59× | Home & Garden |
| Stucco | 2.65× | Home & Garden |
| REC TEC Grills | 8.06× | Sports |
| Captain America (1990 film) | 1.78× | Movies & TV |
| Paisley | 3.42× | Fashion & Accessoires |
| Khaadi | 2.57× | Fashion & Accessoires |
| Layne Staley | 2.4× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 3.03 |
| Risk Appetite | THRILL | 2.29 |
| Tradition | CONSERVATISM | 1.55 |
| Need for Security | CONSERVATISM | 1.43 |
| Spirituality | BALANCE | 1.38 |
| Indulgence | JOY | 1.38 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 84.2% |
| Germany | 3.1% |
| Canada | 2.3% |
See Gunsmoke audiences in other countries
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Frequently asked questions
How many fans does Gunsmoke have in United States?
Gunsmoke has an estimated audience of 1,498,736 people in United States, concentrated in Texas and California.
What is the gender split and age of Gunsmoke fans?
43.1% of Gunsmoke fans are female, 56.9% are male, with an average age of 49.7 years.
Which brands do Gunsmoke fans like most?
Gunsmoke fans show strongest brand affinity for Israel (3.04×), The Halal Guys (9.05×), and Jingoism (2.35×) over the country average.
Where do Gunsmoke fans live in United States?
Gunsmoke fans in United States are most concentrated in Texas (reach 114,445), California (reach 84,938), and Florida (reach 70,426). These three regions account for the largest share of the active audience.
What other brands do Gunsmoke fans also like?
Beyond Gunsmoke itself, the audience over-indexes on The Halal Guys (9.05×), Jingoism (2.35×), Suhr Guitars (18.89×), and Jeep Wagoneer (5.53×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Gunsmoke. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.