A data profile of the people who buy, follow and care about Haiti in United States — modelled from more than twelve digital signal sources. Haiti has an estimated audience of 6,217,157 people in United States.
The average Haiti fan in United States is 39.5 years old, more female, and lives primarily in Florida.
The audience is concentrated in Florida, California, New York.
Top brand affinities include FIFA World Cup, Las Vegas, Island, with strongest over-indexing on FIFA World Cup (2.9× the country average).
Demographically, the Haiti audience skews more female with an average age of 39.5, and over-indexes on personality traits such as Patriotism, Family Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Haiti fan in United States is more female, around 39.5 years old, with strong Patriotism tendencies and a notable affinity for FIFA World Cup.
The key figures that characterise the Haiti profile in United States.
57.5% are female, 42.5% are male, average age 39.5.
| Metric | Value |
|---|---|
| Female | 57.5% |
| Male | 42.5% |
| Average age | 39.5 |
| Estimated audience size | 6,217,157 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 19% | |
| 20-29 | 19% | |
| 30-39 | 20% | |
| 40-49 | 21% | |
| 50+ | 21% |
Where the Haiti audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Florida | ~900K | 2.24× | |
| 02 | Massachusetts | ~300K | 2.18× | |
| 03 | New Jersey | ~300K | 1.67× | |
| 04 | Washington, District of Columbia | ~30K | 1.62× | |
| 05 | New York | ~600K | 1.59× | |
| 06 | Rhode Island | ~30K | 1.38× | |
| 07 | Connecticut | ~90K | 1.37× | |
| 08 | Georgia | ~300K | 1.31× | |
| 09 | Delaware | ~20K | 1.29× | |
| 10 | Indiana | ~100K | 1.27× | |
| 11 | Maryland | ~100K | 1.26× | |
| 12 | Alabama | ~100K | 1.18× | |
| 13 | Virginia | ~200K | 1.16× | |
| 14 | Pennsylvania | ~200K | 1.14× | |
| 15 | North Carolina | ~200K | 1.10× | |
| 16 | Ohio | ~200K | 1.03× | |
| 17 | Alaska | ~10K | 1.02× | |
| 18 | Arizona | ~100K | 0.98× | |
| 19 | New Hampshire | ~20K | 0.94× | |
| 20 | Texas | ~500K | 0.93× | |
| 21 | Illinois | ~200K | 0.93× | |
| 22 | Washington | ~100K | 0.93× | |
| 23 | Iowa | ~50K | 0.93× | |
| 24 | South Carolina | ~90K | 0.91× | |
| 25 | Kentucky | ~70K | 0.91× | |
| 26 | Maine | ~20K | 0.90× | |
| 27 | California | ~600K | 0.88× | |
| 28 | North Dakota | ~10K | 0.88× | |
| 29 | Minnesota | ~80K | 0.87× | |
| 30 | Missouri | ~90K | 0.86× | |
| 31 | Vermont | ~9K | 0.86× | |
| 32 | Kansas | ~40K | 0.85× | |
| 33 | Oregon | ~60K | 0.83× | |
| 34 | Utah | ~50K | 0.83× | |
| 35 | Louisiana | ~70K | 0.82× | |
| 36 | Nebraska | ~30K | 0.81× | |
| 37 | South Dakota | ~10K | 0.80× | |
| 38 | Michigan | ~100K | 0.79× | |
| 39 | Tennessee | ~100K | 0.79× | |
| 40 | Colorado | ~80K | 0.79× | |
| 41 | Nevada | ~50K | 0.78× | |
| 42 | Wisconsin | ~70K | 0.77× | |
| 43 | Hawaii | ~20K | 0.75× | |
| 44 | Oklahoma | ~50K | 0.74× | |
| 45 | Arkansas | ~40K | 0.72× | |
| 46 | Idaho | ~20K | 0.69× | |
| 47 | Mississippi | ~30K | 0.68× | |
| 48 | West Virginia | ~20K | 0.66× | |
| 49 | New Mexico | ~20K | 0.65× | |
| 50 | Montana | ~10K | 0.64× |
The strongest cross-interests of the Haiti audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Guadeloupe | Travel & Leisure | 11.28× | ||
| 02 | Ligue 1 | Sports | 8.33× | ||
| 03 | Florida Keys | Travel & Leisure | 7.93× | ||
| 04 | La Liga | Sports | 5.08× | ||
| 05 | Anne Hathaway | Movies & TV | 4.74× | ||
| 06 | Ponytail | Fashion & Accessoires | 4.27× | ||
| 07 | Island | Travel & Leisure | 4.09× | ||
| 08 | Las Vegas | Travel & Leisure | 3.27× | ||
| 09 | FIFA World Cup | Sports | 2.90× | ||
| 10 | Virtual reality | Technology & Electronics | 2.71× | ||
| 11 | Solar energy | Home & Garden | 2.62× | ||
| 12 | Caribbean | Travel & Leisure | 2.60× | ||
| 13 | Google Drive | Technology & Electronics | 2.47× | ||
| 14 | Innovation | Business & Career | 2.46× | ||
| 15 | Hair Extensions | Beauty & Wellness | 2.26× | ||
| 16 | Volleyball | Sports | 2.23× | ||
| 17 | T-Mobile | Technology & Electronics | 1.83× | ||
| 18 | Planet Fitness | Sports | 1.78× | ||
| 19 | Burger King | Food & Beverages | 1.58× | ||
| 20 | Religion | Business & Career | 1.51× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 1.60× | |
| Family Orientation | CONSERVATISM | 1.46× | |
| Spirituality | BALANCE | 1.43× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Sustainability | BALANCE | 0.74× | |
| Pet Ownership | JOY | 0.78× | |
| DIY Mentality | THRILL | 0.88× |
Haiti has an estimated audience of 6,217,157 people in United States, concentrated in Florida and California.
57.5% of Haiti fans are female, 42.5% are male, with an average age of 39.5 years.
Haiti fans show strongest brand affinity for FIFA World Cup (2.9×), Las Vegas (3.27×), and Island (4.09×) over the country average.
Haiti fans in United States are most concentrated in Florida (reach ~900K), California (reach ~600K), and New York (reach ~600K). These three regions account for the largest share of the active audience.
Beyond Haiti itself, the audience over-indexes on Las Vegas (3.27×), Island (4.09×), Google Drive (2.47×), and Florida Keys (7.93×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Haiti. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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