Hand Audience in United States

Hand logo

Hand has an estimated audience of 16,912,537 people in United States. 69.5% are female, 30.5% are male, average age 40.9. Top regions: California, Texas, Florida. Top brand affinities: Elsword, Bank account, Mothercare, E-box, Tierra caliente.

The average Hand fan in United States is 40.9 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Elsword, Bank account, Mothercare, with strongest over-indexing on Elsword (28× the country average). Demographically, the Hand audience skews more female with an average age of 40.9, and over-indexes on personality traits such as Extroversion, DIY Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Health · Type: Topic

Demographics of Hand fans

Demographic split for Hand audience in United States
MetricValue
Female69.5%
Male30.5%
Average age40.9
Estimated audience size16,912,537

Audience persona

The typical Hand fan in United States is more female, around 40.9 years old, with strong Extroversion tendencies and a notable affinity for Elsword.

Top regions in United States

Top regions ranked by reach for Hand in United States
RegionReachAffinity
California2,219,9731.19×
Texas1,717,6371.18×
Florida1,214,0031.06×
New York1,043,9491.1×
Pennsylvania598,4801.05×
Georgia574,0021.1×
Illinois568,2111.01×
North Carolina514,9691.01×
Ohio504,3030.97×
Michigan452,5091.02×
New Jersey448,5771.04×
Virginia444,1151.08×
Washington416,3921.23×
Arizona392,5661.14×
Indiana341,7401.11×
Massachusetts331,1830.99×
Tennessee323,5930.95×
Maryland292,5151.01×
Missouri267,2820.98×
Colorado247,0910.93×
Wisconsin236,0900.93×
Minnesota233,7000.96×
South Carolina230,9770.91×
Alabama220,0800.93×
Oregon216,1361.11×
Louisiana210,5200.97×
Oklahoma208,8731.11×
Kentucky202,4490.95×
Utah177,0701.17×
Nevada163,5971×
Connecticut162,3160.96×
Arkansas132,6790.95×
Iowa131,8460.95×
Mississippi129,6790.93×
Kansas124,9930.94×
Hawaii102,3971.41×
New Mexico84,6381×
Nebraska83,1420.98×
Idaho81,7360.96×
West Virginia80,3921.02×
New Hampshire57,8980.87×
Maine53,0840.88×
Montana52,4951.12×
Rhode Island52,0790.97×
Washington, District of Columbia46,5150.92×
Delaware36,7820.79×
Alaska34,2110.95×
North Dakota31,3430.9×
South Dakota30,5550.78×
Vermont25,1800.85×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Hand audience
BrandAffinityCategory
Elsword28×Games
Bank account2.1×Business & Career
Mothercare1.75×Kids & Family
E-box4.4×Health
Tierra caliente2.42×Travel & Leisure
E-box3.81×Health
Tierra Cali2.22×Travel & Leisure
Certified diabetes educator3.45×Business & Career
Julius Caesar (play)1.58×
Roger Federer1.58×Sports
Kingdom of Judah1.61×Politics & Society
Lion of Judah3.07×
Software widget2.86×Technology & Electronics
Leprechaun1.89×Literature
Sub Zero (Official)1.79×Literature
Ellen Burstyn1.53×Movies & TV
Further education1.55×Kids & Family
Hattiesburg, Mississippi1.51×Travel & Leisure
Escape Games2.62×Games
Final Fantasy VII (Famicom)2.05×Games

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Hand audience
TraitClusterScore
ExtroversionTHRILL1.17
DIY MentalityTHRILL1.16
CreativityOPEN1.13
Healthy LifestyleBALANCE1.1
IndividualismJOY1.1
Design AffinityPREMIUM1.07

Worldwide distribution

Worldwide audience distribution share by country for Hand
CountryShare
United States21.9%
United Kingdom4.8%
Brazil4.2%

See Hand audiences in other countries

More Health audiences in United States

Frequently asked questions

How many fans does Hand have in United States?

Hand has an estimated audience of 16,912,537 people in United States, concentrated in California and Texas.

What is the gender split and age of Hand fans?

69.5% of Hand fans are female, 30.5% are male, with an average age of 40.9 years.

Which brands do Hand fans like most?

Hand fans show strongest brand affinity for Elsword (28×), Bank account (2.1×), and Mothercare (1.75×) over the country average.

Where do Hand fans live in United States?

Hand fans in United States are most concentrated in California (reach 2,219,973), Texas (reach 1,717,637), and Florida (reach 1,214,003). These three regions account for the largest share of the active audience.

What other brands do Hand fans also like?

Beyond Hand itself, the audience over-indexes on Bank account (2.1×), Mothercare (1.75×), E-box (4.4×), and Tierra caliente (2.42×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Hand. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.