Rascasse Audience Intelligence

Health effects of tobacco Audience in United States

A data profile of the people who buy, follow and care about Health effects of tobacco in United States — modelled from more than twelve digital signal sources. Health effects of tobacco has an estimated audience of 660,206 people in United States.

#10272among Topic in United States#859in Health

The average Health effects of tobacco fan in United States is 49.2 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Sustainable energy, Elderly care, FedEx, with strongest over-indexing on Sustainable energy (8.1× the country average).

Demographically, the Health effects of tobacco audience skews more female with an average age of 49.2, and over-indexes on personality traits such as Family Orientation, Sustainability.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Health effects of tobacco fan in United States is more female, around 49.2 years old, with strong Family Orientation tendencies and a notable affinity for Sustainable energy.

Category: Health · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Health effects of tobacco profile in United States.

Audience size
660K
in United States
Gender
59.3%♀
40.7% male
Age
49.2
average years
Country rank
#30969
Topic in United States
Fig. 01

Search interest · 12-month trend

-22%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Health effects of tobacco fans

59.3% are female, 40.7% are male, average age 49.2.

Fig. 02

Gender split

59.3%
Female
40.7%
Male
Demographic split for Health effects of tobacco audience in United States
MetricValue
Female59.3%
Male40.7%
Average age49.2
Estimated audience size660,206
Fig. 03

Age distribution

Ø 49.2
average years
Age distribution of the Health effects of tobacco audience in United States
Age bracketShare%
16-1910%
20-298%
30-399%
40-4917%
50+56%
Fig. 04

Worldwide distribution

64.4%

of the worldwide Health effects of tobacco audience comes from United States.

Worldwide audience distribution share by country for Health effects of tobacco
CountryShare
United States64.4%
United Kingdom4.8%
France4.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Health effects of tobacco audience in United States is strongest.

Fig. 05

Top regions by affinity

Health effects of tobacco fans by region: top regions in United States
#RegionReachAffinity×
01Vermont~2K1.51×
02North Dakota~2K1.50×
03West Virginia~4K1.20×
04Idaho~4K1.16×
05New Mexico~4K1.14×
06Nebraska~4K1.13×
07Mississippi~6K1.10×
08Utah~6K1.09×
09Washington, District of Columbia~2K1.09×
10Iowa~6K1.07×
11Montana~2K1.07×
12South Dakota~2K1.06×
13Delaware~2K1.05×
14Kansas~5K1.04×
15Arkansas~6K1.03×
16Hawaii~3K1.03×
17Maine~2K1.03×
18Oklahoma~7K1.00×
19New Hampshire~3K1.00×
20Rhode Island~2K1.00×
21Alaska~1K1.00×
22Louisiana~8K0.98×
23Kentucky~8K0.98×
24Connecticut~6K0.98×
25Nevada~6K0.98×
26Alabama~9K0.97×
27Oregon~7K0.96×
28Indiana~10K0.95×
29Maryland~10K0.95×
30South Carolina~9K0.95×
31Wisconsin~9K0.94×
32Missouri~10K0.93×
33Minnesota~9K0.93×
34Tennessee~10K0.92×
35Colorado~9K0.91×
36Arizona~10K0.90×
37Massachusetts~10K0.90×
38Washington~10K0.89×
39Michigan~20K0.88×
40New Jersey~10K0.88×
41Virginia~10K0.88×
42Ohio~20K0.87×
43Georgia~20K0.87×
44North Carolina~20K0.87×
45Pennsylvania~20K0.86×
46Illinois~20K0.85×
47Florida~40K0.81×
48New York~30K0.79×
49Texas~40K0.75×
50California~50K0.72×
Fig. 06

Affinity by region

Affinity by region — Health effects of tobacco, United States
0.72×1.00×1.51×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Health effects of tobacco audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Health effects of tobacco audience
#·InterestCategoryAffinity×
01Nicotine gumFood & Beverages26.61×
02Elderly careHealth17.65×
03ExxonMobilCars & Mobility14.00×
04Sustainable energyHome & Garden8.10×
05Electronic cigaretteFood & Beverages7.50×
06Renewable energyBusiness & Career6.32×
07LotteryGames5.56×
08FedExBusiness & Career5.52×
09Weather forecastingHome & Garden5.41×
10Retirement planningBusiness & Career5.33×
11QVCMovies & TV4.50×
12Vehicle insuranceCars & Mobility3.81×
13Mortgage loansBusiness & Career3.64×
14Solar energyHome & Garden3.50×
15Cancer awarenessHealth3.02×
16Discount storesShopping3.00×
17PharmacyBusiness & Career2.89×
18WalgreensShopping2.74×
19McDonald'sFood & Beverages2.57×
20PinterestInternet & Social Media2.50×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Health effects of tobacco audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Health effects of tobacco audience · What stands out
TraitClusterDeviationScore
Family OrientationCONSERVATISM4.36×
SustainabilityBALANCE2.62×
PatriotismCONSERVATISM2.23×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Health effects of tobacco audience · Rather not
TraitClusterDeviationScore
Design AffinityPREMIUM0.75×
Healthy LifestyleBALANCE0.81×
Luxury OrientationPREMIUM0.82×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Health effects of tobacco have in United States?

Health effects of tobacco has an estimated audience of 660,206 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Health effects of tobacco fans?

59.3% of Health effects of tobacco fans are female, 40.7% are male, with an average age of 49.2 years.

03

Which brands do Health effects of tobacco fans like most?

Health effects of tobacco fans show strongest brand affinity for Sustainable energy (8.1×), Elderly care (17.65×), and FedEx (5.52×) over the country average.

04

Where do Health effects of tobacco fans live in United States?

Health effects of tobacco fans in United States are most concentrated in California (reach ~50K), Texas (reach ~40K), and Florida (reach ~40K). These three regions account for the largest share of the active audience.

05

What other brands do Health effects of tobacco fans also like?

Beyond Health effects of tobacco itself, the audience over-indexes on Elderly care (17.65×), FedEx (5.52×), Renewable energy (6.32×), and Mortgage loans (3.64×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Health audiences in United States

See Health effects of tobacco audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Health effects of tobacco. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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