Health system Audience in United States

Health system logo

Health system has an estimated audience of 18,298,009 people in United States. 62.9% are female, 37.1% are male, average age 46.7. Top regions: California, Texas, Illinois. Top brand affinities: Historic site, Governor of Michigan, Goop, headspace, Wok.

The average Health system fan in United States is 46.7 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Illinois. Top brand affinities include Historic site, Governor of Michigan, Goop, with strongest over-indexing on Historic site (33.64× the country average). Demographically, the Health system audience skews more female with an average age of 46.7, and over-indexes on personality traits such as Family Orientation, Community Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Health · Type: Topic

Demographics of Health system fans

Demographic split for Health system audience in United States
MetricValue
Female62.9%
Male37.1%
Average age46.7
Estimated audience size18,298,009

Audience persona

The typical Health system fan in United States is more female, around 46.7 years old, with strong Family Orientation tendencies and a notable affinity for Historic site.

Top regions in United States

Top regions ranked by reach for Health system in United States
RegionReachAffinity
California1,837,5130.91×
Texas1,275,4290.81×
Illinois1,195,5671.96×
New York1,126,2511.1×
Florida999,3280.81×
Pennsylvania729,6411.18×
Georgia516,4180.92×
North Carolina506,6940.92×
Virginia506,4861.14×
Ohio435,1920.77×
Michigan433,2300.91×
Massachusetts413,4931.15×
New Jersey393,8010.85×
Tennessee377,2631.03×
Missouri372,8071.26×
Maryland327,5621.04×
Minnesota278,5201.06×
Washington257,2210.7×
Alabama238,6870.93×
Wisconsin238,3830.87×
Arizona225,1550.6×
Indiana224,9680.67×
Kentucky218,5670.95×
Colorado217,0410.75×
South Carolina179,5850.65×
Oregon179,4950.86×
Louisiana174,8320.74×
Connecticut156,9300.86×
Oklahoma153,7520.76×
Kansas144,9401.01×
Washington, District of Columbia105,7821.92×
Iowa99,6400.66×
South Dakota92,9232.2×
Mississippi91,7620.61×
Nevada86,5790.49×
Idaho84,9450.93×
Arkansas81,5200.54×
Utah80,7150.49×
Rhode Island77,4931.33×
Hawaii71,5990.91×
Nebraska65,4870.71×
West Virginia64,9320.76×
Alaska64,7971.66×
Maine60,2360.92×
North Dakota58,8101.56×
Wyoming56,9032.1×
Montana56,4861.11×
New Mexico56,4590.62×
New Hampshire53,5010.74×
Vermont50,8131.58×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Health system audience
BrandAffinityCategory
Historic site33.64×Arts & Culture
Governor of Michigan17.86×Politics & Society
Goop11.9×Internet & Social Media
headspace16.03×Health
Wok11.23×Food & Beverages
Google Home10.85×Technology & Electronics
Cherish (group)17.36×Music & Radio
El Paso County, Colorado19.99×Travel & Leisure
Hibachi11.39×Food & Beverages
Grace Slick12.64×Music & Radio
Grinch5.37×Movies & TV
Fairy godmother9.43×Literature
Vocal harmony5.7×Music & Radio
Hipster11.28×Politics & Society
TV Fanatic12.35×Movies & TV
Kikar HaShabbat17.45×News
Ira Glass16.01×Music & Radio
Guitarist (magazine)10.07×Music & Radio
No Escape (1994 film)9.79×Movies & TV
Cryptic crossword12.95×Technology & Electronics

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Health system audience
TraitClusterScore
Family OrientationCONSERVATISM1.52
Community OrientationOPEN1.38
Career OrientationPOWER1.31
Price SensitivityPREMIUM1.29
Need for SecurityCONSERVATISM1.27
TravellingTHRILL1.14

Worldwide distribution

Worldwide audience distribution share by country for Health system
CountryShare
United States31.1%
Brazil8.6%
Germany4.8%

See Health system audiences in other countries

More Health audiences in United States

Frequently asked questions

How many fans does Health system have in United States?

Health system has an estimated audience of 18,298,009 people in United States, concentrated in California and Texas.

What is the gender split and age of Health system fans?

62.9% of Health system fans are female, 37.1% are male, with an average age of 46.7 years.

Which brands do Health system fans like most?

Health system fans show strongest brand affinity for Historic site (33.64×), Governor of Michigan (17.86×), and Goop (11.9×) over the country average.

Where do Health system fans live in United States?

Health system fans in United States are most concentrated in California (reach 1,837,513), Texas (reach 1,275,429), and Illinois (reach 1,195,567). These three regions account for the largest share of the active audience.

What other brands do Health system fans also like?

Beyond Health system itself, the audience over-indexes on Governor of Michigan (17.86×), Goop (11.9×), headspace (16.03×), and Wok (11.23×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Health system. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.