Heated clothing Audience in United States

Heated clothing logo

Heated clothing has an estimated audience of 707,616 people in United States. 54.0% are female, 46.0% are male, average age 33.5. Top regions: California, New York, Texas. Top brand affinities: Shawl, Riding boot, Coach, Headscarf, Macy's.

The average Heated clothing fan in United States is 33.5 years old, balanced, and lives primarily in California. The audience is concentrated in California, New York, Texas. Top brand affinities include Shawl, Riding boot, Coach, with strongest over-indexing on Shawl (34.59× the country average). Demographically, the Heated clothing audience skews balanced with an average age of 33.5, and over-indexes on personality traits such as LGBTQ+ Identity, Family Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Fashion & Accessoires · Type: Topic

Demographics of Heated clothing fans

Demographic split for Heated clothing audience in United States
MetricValue
Female54.0%
Male46.0%
Average age33.5
Estimated audience size707,616

Audience persona

The typical Heated clothing fan in United States is balanced, around 33.5 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Shawl.

Top regions in United States

Top regions ranked by reach for Heated clothing in United States
RegionReachAffinity
California49,4260.64×
New York35,9840.91×
Texas35,8260.59×
Florida31,7940.66×
Pennsylvania30,4381.28×
Ohio24,6341.13×
Illinois20,6680.88×
North Carolina20,5080.96×
Michigan20,2711.1×
Virginia18,7901.09×
Georgia17,8140.82×
Tennessee17,4801.23×
Wisconsin14,4641.36×
Massachusetts13,9281×
New Jersey13,7780.77×
Washington13,3320.94×
Indiana13,2331.02×
Missouri13,2041.16×
Minnesota11,7181.16×
Alabama11,2411.14×
Kentucky10,8641.22×
Maryland10,3300.85×
Colorado9,7070.87×
South Carolina9,3980.88×
Oregon8,8561.09×
Oklahoma7,9941.02×
Louisiana7,9470.87×
Connecticut7,5181.06×
Arizona7,1410.49×
Iowa6,8511.18×
Arkansas6,4611.11×
Mississippi5,7830.99×
West Virginia5,2081.58×
Kansas5,1450.92×
Nevada4,9190.72×
Utah4,8840.77×
Idaho3,9411.11×
Maine3,5091.38×
New Hampshire3,4571.24×
Nebraska3,2680.92×
New Mexico2,6710.75×
Montana2,5171.28×
Rhode Island1,9570.87×
North Dakota1,8751.29×
Vermont1,7551.41×
South Dakota1,6771.03×
Alaska1,6601.1×
Washington, District of Columbia1,6000.75×
Delaware1,4950.77×
Wyoming1,4041.34×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Heated clothing audience
BrandAffinityCategory
Shawl34.59×Fashion & Accessoires
Riding boot68.35×Fashion & Accessoires
Coach10.99×Fashion & Accessoires
Headscarf39.09×Fashion & Accessoires
Macy's5.27×Shopping
Headgear10.62×Fashion & Accessoires
Trench coat44.44×Fashion & Accessoires
Texas Roadhouse4.85×Food & Beverages
Burlington6.49×Fashion & Accessoires
2010s in fashion7.55×Fashion & Accessoires
Creative Commons6.55×Technology & Electronics
Punk fashion9.11×Fashion & Accessoires
LongHorn Steakhouse6.67×Food & Beverages
Marshalls4.3×Fashion & Accessoires
Google Maps3.79×Internet & Social Media
HomeSense16.66×Home & Garden
Cap17.91×Fashion & Accessoires
1990s in fashion5.74×Fashion & Accessoires
Ugg boots12.33×Fashion & Accessoires
NBA playoffs4.45×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Heated clothing audience
TraitClusterScore
LGBTQ+ IdentityOPEN2.02
Family OrientationCONSERVATISM1.91
Convenience OrientationPREMIUM1.48
Early Adopter MentalityPOWER1.43
Price SensitivityPREMIUM1.43
DIY MentalityTHRILL1.42

Worldwide distribution

Worldwide audience distribution share by country for Heated clothing
CountryShare
Germany18.9%
United States15.5%
Japan10.8%

See Heated clothing audiences in other countries

More Fashion & Accessoires audiences in United States

Frequently asked questions

How many fans does Heated clothing have in United States?

Heated clothing has an estimated audience of 707,616 people in United States, concentrated in California and New York.

What is the gender split and age of Heated clothing fans?

54.0% of Heated clothing fans are female, 46.0% are male, with an average age of 33.5 years.

Which brands do Heated clothing fans like most?

Heated clothing fans show strongest brand affinity for Shawl (34.59×), Riding boot (68.35×), and Coach (10.99×) over the country average.

Where do Heated clothing fans live in United States?

Heated clothing fans in United States are most concentrated in California (reach 49,426), New York (reach 35,984), and Texas (reach 35,826). These three regions account for the largest share of the active audience.

What other brands do Heated clothing fans also like?

Beyond Heated clothing itself, the audience over-indexes on Riding boot (68.35×), Coach (10.99×), Headscarf (39.09×), and Macy's (5.27×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Heated clothing. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.