Home theater PC Audience in United States

Home theater PC logo

Home theater PC has an estimated audience of 1,537,419 people in United States. 43.2% are female, 56.8% are male, average age 34.3. Top regions: California, Texas, New York. Top brand affinities: Elie Tahari, Atkins diet, Home construction, Stucco, Monogram.

The average Home theater PC fan in United States is 34.3 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Elie Tahari, Atkins diet, Home construction, with strongest over-indexing on Elie Tahari (14.83× the country average). Demographically, the Home theater PC audience skews more male with an average age of 34.3, and over-indexes on personality traits such as Early Adopter Mentality, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Technology & Electronics · Type: Topic

Demographics of Home theater PC fans

Demographic split for Home theater PC audience in United States
MetricValue
Female43.2%
Male56.8%
Average age34.3
Estimated audience size1,537,419

Audience persona

The typical Home theater PC fan in United States is more male, around 34.3 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Elie Tahari.

Top regions in United States

Top regions ranked by reach for Home theater PC in United States
RegionReachAffinity
California80,4670.48×
Texas59,7210.45×
New York50,8320.59×
Florida32,6070.31×
Illinois23,5620.46×
Ohio20,6720.44×
Michigan19,7550.49×
North Carolina19,0950.41×
Washington18,3760.6×
Georgia18,1170.38×
Pennsylvania18,0560.35×
Arizona17,3470.55×
Virginia16,5840.44×
Tennessee15,6910.51×
Colorado14,0960.58×
Mississippi14,0471.11×
Massachusetts13,7560.45×
Indiana13,3930.48×
Louisiana12,4900.63×
Arkansas12,4800.99×
Oregon12,2120.69×
Oklahoma12,2040.71×
Missouri12,1060.49×
Kentucky12,0110.62×
New Jersey11,9720.31×
Alabama11,6260.54×
West Virginia11,5971.62×
Alaska11,5733.52×
Maryland11,2500.43×
South Carolina10,9970.48×
Kansas10,7120.88×
Idaho10,7091.39×
Wisconsin10,6440.46×
Minnesota10,2410.46×
Hawaii10,2301.55×
Iowa10,1690.8×
Montana10,0882.37×
South Dakota9,9582.8×
Utah9,8630.72×
North Dakota9,6953.07×
New Hampshire9,5551.58×
Nebraska9,3571.21×
Connecticut9,3430.61×
New Mexico9,3081.21×
Nevada9,2780.62×
Rhode Island9,2271.89×
Maine9,2211.67×
Vermont9,0753.36×
Delaware8,2631.95×
Washington, District of Columbia5,9661.29×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Home theater PC audience
BrandAffinityCategory
Elie Tahari14.83×Fashion & Accessoires
Atkins diet5.93×Health
Home construction1.5×Home & Garden
Stucco3.87×Home & Garden
Monogram2.36×Home & Garden
UK garage3.24×Music & Radio
N1 road (South Africa)2.4×Travel & Leisure
Justice1.59×Politics & Society
Zach Ertz4.23×Sports
Panama1.92×Travel & Leisure
Bridget Jones: The Edge of Reason10.57×Movies & TV
Winemaking2.24×Food & Beverages
Pro-Ject1.86×Music & Radio
Acoustic music1.89×Music & Radio
Northrop Grumman2.6×Business & Career
nbc chicago2.15×Movies & TV
Notre Dame Fighting Irish football1.93×Sports
Sears1.54×Shopping
Grand Prairie, Texas2.85×Travel & Leisure
Hypertext2.19×Technology & Electronics

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Home theater PC audience
TraitClusterScore
Early Adopter MentalityPOWER2.65
LGBTQ+ IdentityOPEN1.78
Convenience OrientationPREMIUM1.51
Design AffinityPREMIUM1.43
Luxury OrientationPREMIUM1.39
Family OrientationCONSERVATISM1.36

Worldwide distribution

Worldwide audience distribution share by country for Home theater PC
CountryShare
United States23.8%
Japan15.9%
United Kingdom5.8%

See Home theater PC audiences in other countries

More Technology & Electronics audiences in United States

Frequently asked questions

How many fans does Home theater PC have in United States?

Home theater PC has an estimated audience of 1,537,419 people in United States, concentrated in California and Texas.

What is the gender split and age of Home theater PC fans?

43.2% of Home theater PC fans are female, 56.8% are male, with an average age of 34.3 years.

Which brands do Home theater PC fans like most?

Home theater PC fans show strongest brand affinity for Elie Tahari (14.83×), Atkins diet (5.93×), and Home construction (1.5×) over the country average.

Where do Home theater PC fans live in United States?

Home theater PC fans in United States are most concentrated in California (reach 80,467), Texas (reach 59,721), and New York (reach 50,832). These three regions account for the largest share of the active audience.

What other brands do Home theater PC fans also like?

Beyond Home theater PC itself, the audience over-indexes on Atkins diet (5.93×), Home construction (1.5×), Stucco (3.87×), and Monogram (2.36×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Home theater PC. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.