Ice climbing Audience in United States

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Ice climbing has an estimated audience of 3,347,570 people in United States. 39.0% are female, 61.0% are male, average age 41.9. Top regions: California, Texas, New York. Top brand affinities: Voter registration, Electrolyte, Pro-Ject, Product design, Israel.

The average Ice climbing fan in United States is 41.9 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Voter registration, Electrolyte, Pro-Ject, with strongest over-indexing on Voter registration (15.85× the country average). Demographically, the Ice climbing audience skews more male with an average age of 41.9, and over-indexes on personality traits such as Risk Appetite, Sustainability. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Sports · Type: Topic · Subtype: Sport

Demographics of Ice climbing fans

Demographic split for Ice climbing audience in United States
MetricValue
Female39.0%
Male61.0%
Average age41.9
Estimated audience size3,347,570

Audience persona

The typical Ice climbing fan in United States is more male, around 41.9 years old, with strong Risk Appetite tendencies and a notable affinity for Voter registration.

Top regions in United States

Top regions ranked by reach for Ice climbing in United States
RegionReachAffinity
California511,2541.39×
Texas252,3660.88×
New York248,8321.33×
Florida181,3970.8×
Illinois112,9391.01×
Pennsylvania101,1770.9×
Washington101,0611.5×
New Jersey94,0901.11×
Colorado94,0871.78×
Georgia91,8340.89×
Massachusetts90,5591.37×
Michigan88,7321.01×
Ohio86,5800.84×
Virginia85,5981.05×
North Carolina78,1840.78×
Missouri61,0881.13×
Maryland60,6601.05×
Arizona60,3710.88×
Tennessee48,4250.72×
Minnesota47,9321×
Indiana46,6200.76×
Kentucky45,5361.08×
Oregon45,0781.17×
Utah44,3261.48×
Wisconsin42,2620.84×
Connecticut36,8041.1×
Louisiana34,4990.8×
Nevada31,1610.96×
Alabama29,7220.64×
South Carolina28,2290.56×
Oklahoma26,9370.72×
Arkansas21,6200.78×
Iowa19,8680.72×
Kansas17,7590.67×
New Hampshire17,3841.32×
Mississippi17,3330.63×
Alaska17,1152.39×
Idaho15,3820.92×
Montana13,6411.47×
New Mexico13,2740.79×
Maine13,2651.11×
Washington, District of Columbia12,8581.28×
Rhode Island12,7281.19×
Nebraska12,2790.73×
Hawaii11,3440.79×
West Virginia10,5910.68×
Vermont8,0731.37×
Delaware6,4650.7×
Wyoming4,8850.98×
North Dakota3,6910.54×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Ice climbing audience
BrandAffinityCategory
Voter registration15.85×Politics & Society
Electrolyte10.54×Health
Pro-Ject6.48×Music & Radio
Product design2.89×Business & Career
Israel2.89×Travel & Leisure
Sailor6.51×Travel & Leisure
Elsword21.25×Games
Natural rubber2.52×Cars & Mobility
Home construction1.57×Home & Garden
Alaska1.86×Travel & Leisure
Minnesota1.81×Travel & Leisure
3D printing2.25×Technology & Electronics
Jennifer Fisher Jewelry20.54×Fashion & Accessoires
N1 road (South Africa)3.4×Travel & Leisure
UK garage4.38×Music & Radio
Isometric exercise6.4×Sports
Information technology consulting4.65×Technology & Electronics
Jennifer Meyer9.53×Fashion & Accessoires
Bruklinas10.84×Travel & Leisure
Hypertext3.69×Technology & Electronics

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Ice climbing audience
TraitClusterScore
Risk AppetiteTHRILL3.66
SustainabilityBALANCE3.47
Price SensitivityPREMIUM3.4
Sports ActivityPOWER2.94
Pet OwnershipJOY1.84
LGBTQ+ IdentityOPEN1.67

Worldwide distribution

Worldwide audience distribution share by country for Ice climbing
CountryShare
United States35.9%
United Kingdom6.3%
Germany4.7%

See Ice climbing audiences in other countries

More Sport audiences in United States

Frequently asked questions

How many fans does Ice climbing have in United States?

Ice climbing has an estimated audience of 3,347,570 people in United States, concentrated in California and Texas.

What is the gender split and age of Ice climbing fans?

39.0% of Ice climbing fans are female, 61.0% are male, with an average age of 41.9 years.

Which brands do Ice climbing fans like most?

Ice climbing fans show strongest brand affinity for Voter registration (15.85×), Electrolyte (10.54×), and Pro-Ject (6.48×) over the country average.

Where do Ice climbing fans live in United States?

Ice climbing fans in United States are most concentrated in California (reach 511,254), Texas (reach 252,366), and New York (reach 248,832). These three regions account for the largest share of the active audience.

What other brands do Ice climbing fans also like?

Beyond Ice climbing itself, the audience over-indexes on Electrolyte (10.54×), Pro-Ject (6.48×), Product design (2.89×), and Israel (2.89×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Ice climbing. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.