Ice cream sandwich Audience in United States

Ice cream sandwich logo

Ice cream sandwich has an estimated audience of 428,892 people in United States. 68.2% are female, 31.8% are male, average age 35.4. Top regions: California, Texas, Florida. Top brand affinities: Elsword, Peace and conflict studies, Sinister (band), Combat sport, Bank account.

The average Ice cream sandwich fan in United States is 35.4 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Elsword, Peace and conflict studies, Sinister (band), with strongest over-indexing on Elsword (42.41× the country average). Demographically, the Ice cream sandwich audience skews more female with an average age of 35.4, and over-indexes on personality traits such as Indulgence, Sustainability. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Food & Beverages · Type: Topic · Subtype: Sweet

Demographics of Ice cream sandwich fans

Demographic split for Ice cream sandwich audience in United States
MetricValue
Female68.2%
Male31.8%
Average age35.4
Estimated audience size428,892

Audience persona

The typical Ice cream sandwich fan in United States is more female, around 35.4 years old, with strong Indulgence tendencies and a notable affinity for Elsword.

Top regions in United States

Top regions ranked by reach for Ice cream sandwich in United States
RegionReachAffinity
California59,7151.27×
Texas39,3401.07×
Florida27,4170.94×
New York25,7251.07×
Illinois15,0381.05×
Pennsylvania14,4631×
Georgia13,7851.04×
North Carolina12,7610.99×
New Jersey12,0911.11×
Ohio11,4910.87×
Virginia11,1901.07×
Michigan10,8320.97×
Washington9,6361.12×
Massachusetts9,5281.13×
Arizona8,7581×
Maryland8,6861.18×
Wisconsin8,5771.33×
Minnesota7,5471.23×
Indiana7,5200.96×
Tennessee7,3270.85×
Louisiana6,5961.19×
Colorado6,4480.95×
Missouri6,1810.89×
South Carolina5,8800.91×
Oregon5,5041.12×
Alabama5,4820.92×
Iowa4,9201.39×
Oklahoma4,6090.97×
Utah4,5691.19×
Kentucky4,3780.81×
Connecticut4,0040.93×
Nevada3,9720.96×
Mississippi3,6791.04×
Arkansas3,3060.94×
Kansas3,1250.92×
Idaho2,3161.08×
Hawaii2,1901.19×
Nebraska1,9950.93×
New Mexico1,8410.86×
Washington, District of Columbia1,7191.33×
West Virginia1,5010.75×
New Hampshire1,4000.83×
Rhode Island1,2870.94×
Maine1,2340.8×
Montana1,0440.88×
Alaska8880.97×
Delaware8660.73×
North Dakota8460.96×
South Dakota7250.73×
Vermont6570.87×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Ice cream sandwich audience
BrandAffinityCategory
Elsword42.41×Games
Peace and conflict studies33.33×Politics & Society
Sinister (band)30.24×Music & Radio
Combat sport1.72×Sports
Bank account1.9×Business & Career
Eden Lake5.58×Movies & TV
Ichiro Suzuki6.85×Sports
Racing1.63×Cars & Mobility
Mothercare1.95×Kids & Family
Stamp collecting1.97×Home & Garden
Arnold Palmer2.36×Sports
The Haunted4.43×Music & Radio
Mortgage insurance1.66×Business & Career
Assetto Corsa4.48×Games
Cachorro1.94×Pets & Animals
Waterford3.1×Travel & Leisure
Superintendent (education)3.34×Business & Career
Consequence (rapper)2.04×Music & Radio
Obscura Antiques & Oddities13.27×Home & Garden
Cockpit2.83×Travel & Leisure

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Ice cream sandwich audience
TraitClusterScore
IndulgenceJOY1.71
SustainabilityBALANCE1.3
Convenience OrientationPREMIUM1.28
Healthy LifestyleBALANCE1.22
Sports ActivityPOWER1.19
Early Adopter MentalityPOWER1.18

Worldwide distribution

Worldwide audience distribution share by country for Ice cream sandwich
CountryShare
United States28.5%
Japan19.4%
Netherlands15.8%

See Ice cream sandwich audiences in other countries

More Sweet audiences in United States

Frequently asked questions

How many fans does Ice cream sandwich have in United States?

Ice cream sandwich has an estimated audience of 428,892 people in United States, concentrated in California and Texas.

What is the gender split and age of Ice cream sandwich fans?

68.2% of Ice cream sandwich fans are female, 31.8% are male, with an average age of 35.4 years.

Which brands do Ice cream sandwich fans like most?

Ice cream sandwich fans show strongest brand affinity for Elsword (42.41×), Peace and conflict studies (33.33×), and Sinister (band) (30.24×) over the country average.

Where do Ice cream sandwich fans live in United States?

Ice cream sandwich fans in United States are most concentrated in California (reach 59,715), Texas (reach 39,340), and Florida (reach 27,417). These three regions account for the largest share of the active audience.

What other brands do Ice cream sandwich fans also like?

Beyond Ice cream sandwich itself, the audience over-indexes on Peace and conflict studies (33.33×), Sinister (band) (30.24×), Combat sport (1.72×), and Bank account (1.9×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Ice cream sandwich. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.