Independent school Audience in United States
Independent school has an estimated audience of 1,602,813 people in United States. 70.0% are female, 30.0% are male, average age 41.5. Top brand affinities: Seagram's Escapes, Mysłowice, Solo climbing, Emporium Melbourne, Software widget.
Top brand affinities include Seagram's Escapes, Mysłowice, Solo climbing, with strongest over-indexing on Seagram's Escapes (6.14× the country average). Demographically, the Independent school audience skews more female with an average age of 41.5, and over-indexes on personality traits such as Need for Security, Family Orientation.
Category: Kids & Family · Type: Topic · Subtype: Education
Demographics of Independent school fans
| Metric | Value |
|---|---|
| Female | 70.0% |
| Male | 30.0% |
| Average age | 41.5 |
| Estimated audience size | 1,602,813 |
Audience persona
The typical Independent school fan in United States is more female, around 41.5 years old, with strong Need for Security tendencies and a notable affinity for Seagram's Escapes.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Seagram's Escapes | 6.14× | Food & Beverages |
| Mysłowice | 5.33× | Travel & Leisure |
| Solo climbing | 4.51× | Sports |
| Emporium Melbourne | 3.91× | Shopping |
| Software widget | 3.88× | Technology & Electronics |
| enfemenino | 3.8× | Health |
| Tasha Alexander | 3.39× | Literature |
| edureka | 3.34× | Business & Career |
| Enzkreis | 3.28× | Travel & Leisure |
| Eschwege | 3.19× | Travel & Leisure |
| Province of Teruel | 3.14× | Travel & Leisure |
| Fatherly | 3.11× | Kids & Family |
| Social emotional learning | 3.01× | Business & Career |
| American University of Armenia | 2.98× | Business & Career |
| Mojinos Escozíos | 2.98× | Music & Radio |
| St. Paul Pioneer Press | 2.91× | News |
| L'Escala | 2.85× | Travel & Leisure |
| Hà Tiên | 2.74× | Travel & Leisure |
| New Era Europe | 2.73× | Fashion & Accessoires |
| Hatley | 2.71× | Fashion & Accessoires |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Need for Security | CONSERVATISM | 1.48 |
| Family Orientation | CONSERVATISM | 1.46 |
| Career Orientation | POWER | 1.4 |
| Community Orientation | OPEN | 1.37 |
| Spirituality | BALANCE | 1.34 |
| Price Sensitivity | PREMIUM | 1.32 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 50.4% |
| United Kingdom | 15.6% |
| India | 11.4% |
See Independent school audiences in other countries
More Education audiences in United States
- School (73,803,198)
- Kindergarten (20,742,140)
- Pre-kindergarten (13,124,316)
- Secondary education (12,667,525)
- Scholarship (11,634,315)
How to read this data
Audience size is the estimated number of people in United States who actively search for Independent school. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.