Inflatable Audience in United States

Inflatable has an estimated audience of 4,880,866 people in United States. 43.8% are female, 56.2% are male, average age 40.6. Top regions: California, Texas, Florida. Top brand affinities: ABC 7 Chicago, WESH, Diane Sawyer, edureka, Better Off Dead (film).
The average Inflatable fan in United States is 40.6 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include ABC 7 Chicago, WESH, Diane Sawyer, with strongest over-indexing on ABC 7 Chicago (1.89× the country average). Demographically, the Inflatable audience skews more male with an average age of 40.6, and over-indexes on personality traits such as Quality Awareness, DIY Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Type: Topic
Demographics of Inflatable fans
| Metric | Value |
|---|---|
| Female | 43.8% |
| Male | 56.2% |
| Average age | 40.6 |
| Estimated audience size | 4,880,866 |
Audience persona
The typical Inflatable fan in United States is more male, around 40.6 years old, with strong Quality Awareness tendencies and a notable affinity for ABC 7 Chicago.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 541,235 | 1.01× |
| Texas | 455,094 | 1.08× |
| Florida | 347,868 | 1.05× |
| Georgia | 197,878 | 1.32× |
| New York | 184,501 | 0.68× |
| Illinois | 180,067 | 1.11× |
| North Carolina | 157,389 | 1.07× |
| Ohio | 155,936 | 1.04× |
| Tennessee | 134,223 | 1.37× |
| Alabama | 133,576 | 1.96× |
| Kentucky | 131,919 | 2.16× |
| Pennsylvania | 125,626 | 0.76× |
| Michigan | 119,566 | 0.94× |
| New Jersey | 107,210 | 0.86× |
| Virginia | 106,280 | 0.89× |
| Louisiana | 105,746 | 1.68× |
| South Carolina | 95,961 | 1.31× |
| Indiana | 95,110 | 1.07× |
| Arizona | 93,955 | 0.94× |
| Oklahoma | 83,965 | 1.55× |
| Missouri | 82,460 | 1.05× |
| Washington | 75,633 | 0.77× |
| Massachusetts | 72,964 | 0.76× |
| Minnesota | 66,997 | 0.96× |
| Wisconsin | 64,504 | 0.88× |
| Maryland | 61,060 | 0.73× |
| Mississippi | 55,912 | 1.39× |
| Colorado | 53,328 | 0.69× |
| Arkansas | 49,842 | 1.24× |
| Oregon | 43,472 | 0.78× |
| Iowa | 39,779 | 0.99× |
| Kansas | 38,825 | 1.01× |
| Connecticut | 38,207 | 0.78× |
| Nevada | 37,689 | 0.8× |
| Utah | 33,001 | 0.76× |
| West Virginia | 31,723 | 1.4× |
| Nebraska | 29,051 | 1.19× |
| Idaho | 20,067 | 0.82× |
| New Mexico | 18,715 | 0.76× |
| Hawaii | 16,791 | 0.8× |
| Rhode Island | 16,154 | 1.04× |
| South Dakota | 16,071 | 1.42× |
| New Hampshire | 12,677 | 0.66× |
| Delaware | 12,432 | 0.92× |
| Maine | 12,234 | 0.7× |
| Montana | 10,487 | 0.77× |
| North Dakota | 10,078 | 1.01× |
| Washington, District of Columbia | 6,773 | 0.46× |
| Alaska | 6,015 | 0.58× |
| Wyoming | 4,234 | 0.59× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| ABC 7 Chicago | 1.89× | Movies & TV |
| WESH | 2.15× | Movies & TV |
| Diane Sawyer | 3.92× | Movies & TV |
| edureka | 15.2× | Business & Career |
| Better Off Dead (film) | 3.97× | Movies & TV |
| Ezekiel Elliott | 2.56× | Sports |
| Eli Lilly | 2.43× | Health |
| Software widget | 4.62× | Technology & Electronics |
| WFTV | 1.63× | Movies & TV |
| Buying a House | 1.88× | Home & Garden |
| Totally Spies! | 3.24× | Movies & TV |
| Life of Pi | 2.38× | Movies & TV |
| Graham Greene | 1.52× | Literature |
| Leverage (TV series) | 1.58× | Movies & TV |
| Roger Federer | 1.61× | Sports |
| WSVN | 1.66× | Movies & TV |
| Certified diabetes educator | 2.91× | Business & Career |
| Caesarea | 5.14× | Travel & Leisure |
| Israeli cuisine | 1.88× | Food & Beverages |
| Title Nine | 2.09× | Fashion & Accessoires |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Quality Awareness | PREMIUM | 2.81 |
| DIY Mentality | THRILL | 1.5 |
| Family Orientation | CONSERVATISM | 1.43 |
| Individualism | JOY | 1.33 |
| Extroversion | THRILL | 1.3 |
| Career Orientation | POWER | 1.27 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 50.0% |
| United Kingdom | 11.5% |
| Italy | 9.8% |
See Inflatable audiences in other countries
More audiences in United States
- Food and drink (182,612,063)
- Music (181,108,961)
- Shopping and fashion (177,150,005)
- Sports and outdoors (173,827,889)
- Sports (173,190,295)
Frequently asked questions
How many fans does Inflatable have in United States?
Inflatable has an estimated audience of 4,880,866 people in United States, concentrated in California and Texas.
What is the gender split and age of Inflatable fans?
43.8% of Inflatable fans are female, 56.2% are male, with an average age of 40.6 years.
Which brands do Inflatable fans like most?
Inflatable fans show strongest brand affinity for ABC 7 Chicago (1.89×), WESH (2.15×), and Diane Sawyer (3.92×) over the country average.
Where do Inflatable fans live in United States?
Inflatable fans in United States are most concentrated in California (reach 541,235), Texas (reach 455,094), and Florida (reach 347,868). These three regions account for the largest share of the active audience.
What other brands do Inflatable fans also like?
Beyond Inflatable itself, the audience over-indexes on WESH (2.15×), Diane Sawyer (3.92×), edureka (15.2×), and Better Off Dead (film) (3.97×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Inflatable. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.