Rascasse Audience Intelligence

Inflatable Audience in United States

A data profile of the people who buy, follow and care about Inflatable in United States — modelled from more than twelve digital signal sources. Inflatable has an estimated audience of 4,880,866 people in United States.

The average Inflatable fan in United States is 40.6 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include NASDAQ, Rim (wheel), Discount Tire, with strongest over-indexing on NASDAQ (5.01× the country average).

Demographically, the Inflatable audience skews more male with an average age of 40.6, and over-indexes on personality traits such as Quality Awareness, Career Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Inflatable fan in United States is more male, around 40.6 years old, with strong Quality Awareness tendencies and a notable affinity for NASDAQ.

Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Inflatable profile in United States.

Audience size
4.9M
in United States
Gender
43.8%
56.2% male
Age
40.6
average years
Country rank
#6851
Topic in United States
Fig. 01

Search interest · 12-month trend

+4%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Inflatable fans

43.8% are female, 56.2% are male, average age 40.6.

Fig. 02

Gender split

43.8%
Female
56.2%
Male
Demographic split for Inflatable audience in United States
MetricValue
Female43.8%
Male56.2%
Average age40.6
Estimated audience size4,880,866
Fig. 03

Age distribution

Ø 40.6
average years
Age distribution of the Inflatable audience in United States
Age bracketShare%
16-1916%
20-2919%
30-3921%
40-4922%
50+23%
Fig. 04

Worldwide distribution

50.0%

of the worldwide Inflatable audience comes from United States.

Worldwide audience distribution share by country for Inflatable
CountryShare
United States50.0%
United Kingdom11.5%
Italy9.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Inflatable audience in United States is strongest.

Fig. 05

Top regions by affinity

Inflatable fans by region: top regions in United States
#RegionReachAffinity×
01Kentucky~100K1.97×
02Alabama~100K1.81×
03Louisiana~100K1.60×
04Oklahoma~80K1.43×
05South Dakota~20K1.42×
06Tennessee~100K1.34×
07Mississippi~50K1.32×
08West Virginia~30K1.29×
09South Carolina~90K1.25×
10Georgia~200K1.24×
11Arkansas~50K1.22×
12Arizona~100K1.20×
13Hawaii~20K1.13×
14Texas~500K1.11×
15Illinois~200K1.11×
16California~600K1.05×
17Rhode Island~20K1.05×
18North Carolina~200K1.04×
19Indiana~90K1.04×
20Nebraska~30K1.04×
21Iowa~40K1.01×
22Florida~300K1.00×
23North Dakota~10K1.00×
24Missouri~80K0.99×
25Kansas~40K0.99×
26Ohio~100K0.98×
27Delaware~10K0.95×
28Minnesota~70K0.94×
29Michigan~100K0.90×
30Wisconsin~70K0.89×
31Idaho~20K0.89×
32Montana~10K0.87×
33New Mexico~20K0.86×
34New Jersey~100K0.85×
35Oregon~50K0.85×
36Alaska~9K0.85×
37Virginia~100K0.84×
38Connecticut~40K0.83×
39Nevada~40K0.83×
40Maine~10K0.82×
41Vermont~7K0.82×
42Washington~80K0.81×
43Utah~40K0.80×
44New Hampshire~20K0.80×
45Pennsylvania~100K0.76×
46Massachusetts~70K0.75×
47Maryland~60K0.74×
48Colorado~60K0.72×
49New York~200K0.67×
50Washington, District of Columbia~10K0.67×
Fig. 06

Affinity by region

Affinity by region — Inflatable, United States
0.67×1.00×1.97×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Inflatable audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Inflatable audience
#·InterestCategoryAffinity×
01Rim (wheel)Cars & Mobility12.22×
02NASDAQBusiness & Career5.01×
03Discount TireShopping4.34×
04Motorcycle accessoriesCars & Mobility3.58×
05Automobile repair shopCars & Mobility3.56×
06GasolineCars & Mobility3.45×
07Advance Auto PartsCars & Mobility3.12×
08O'Reilly Auto PartsCars & Mobility2.84×
09Real propertyHome & Garden2.79×
10AutoZoneCars & Mobility2.69×
11Air pollutionHealth2.69×
12Rail transportTravel & Leisure2.33×
13Financial servicesBusiness & Career2.19×
14Hardware storeHome & Garden2.02×
15CarMaxCars & Mobility1.97×
16AuctionShopping1.83×
17MenardsHome & Garden1.72×
18GamblingGames1.63×
19Used carCars & Mobility1.63×
20The UPS StoreShopping1.59×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Inflatable audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Inflatable audience · What stands out
TraitClusterDeviationScore
Quality AwarenessPREMIUM2.88×
Career OrientationPOWER1.56×
DIY MentalityTHRILL1.49×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Inflatable audience · Rather not
TraitClusterDeviationScore
SustainabilityBALANCE0.20×
Design AffinityPREMIUM0.53×
Social Media UsageJOY0.61×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Inflatable have in United States?

Inflatable has an estimated audience of 4,880,866 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Inflatable fans?

43.8% of Inflatable fans are female, 56.2% are male, with an average age of 40.6 years.

03

Which brands do Inflatable fans like most?

Inflatable fans show strongest brand affinity for NASDAQ (5.01×), Rim (wheel) (12.22×), and Discount Tire (4.34×) over the country average.

04

Where do Inflatable fans live in United States?

Inflatable fans in United States are most concentrated in California (reach ~600K), Texas (reach ~500K), and Florida (reach ~300K). These three regions account for the largest share of the active audience.

05

What other brands do Inflatable fans also like?

Beyond Inflatable itself, the audience over-indexes on Rim (wheel) (12.22×), Discount Tire (4.34×), AutoZone (2.69×), and Real property (2.79×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Inflatable. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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