Intelligentsia Coffee & Tea Audience in United States
Intelligentsia Coffee & Tea has an estimated audience of 545,311 people in United States. 69.2% are female, 30.8% are male, average age 42.8. Top brand affinities: Regional styles of Mexican music, Delaware County, Pennsylvania, Combat sport, JDSU, Violet Chachki.
Top brand affinities include Regional styles of Mexican music, Delaware County, Pennsylvania, Combat sport, with strongest over-indexing on Regional styles of Mexican music (20× the country average). Demographically, the Intelligentsia Coffee & Tea audience skews more female with an average age of 42.8, and over-indexes on personality traits such as Design Affinity, Indulgence.
Category: Food & Beverages · Type: Brand
Demographics of Intelligentsia Coffee & Tea fans
| Metric | Value |
|---|---|
| Female | 69.2% |
| Male | 30.8% |
| Average age | 42.8 |
| Estimated audience size | 545,311 |
Audience persona
The typical Intelligentsia Coffee & Tea fan in United States is more female, around 42.8 years old, with strong Design Affinity tendencies and a notable affinity for Regional styles of Mexican music.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Regional styles of Mexican music | 20× | Music & Radio |
| Delaware County, Pennsylvania | 35.88× | Travel & Leisure |
| Combat sport | 1.54× | Sports |
| JDSU | 2.86× | Business & Career |
| Violet Chachki | 18.32× | Movies & TV |
| Home equity | 1.53× | Home & Garden |
| UK garage | 4.22× | Music & Radio |
| Bank account | 1.66× | Business & Career |
| edureka | 24.43× | Business & Career |
| Home staging | 3.44× | Home & Garden |
| Iowa Lottery | 6.63× | Games |
| Cam Ward | 2.42× | Sports |
| Jesse Plemons | 2.16× | Movies & TV |
| Elsword | 9.57× | Games |
| Urban horticulture | 2.1× | Home & Garden |
| Kendra Scott | 1.68× | Fashion & Accessoires |
| Nebraska Cornhuskers football | 1.92× | Sports |
| Business English | 2.98× | Business & Career |
| Atkins diet | 2.44× | Health |
| Stamp collecting | 2.19× | Home & Garden |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Design Affinity | PREMIUM | 3.25 |
| Indulgence | JOY | 2.49 |
| Early Adopter Mentality | POWER | 1.9 |
| Luxury Orientation | PREMIUM | 1.73 |
| Sustainability | BALANCE | 1.53 |
| DIY Mentality | THRILL | 1.45 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 91.9% |
| Canada | 3.6% |
| South Korea | 3.0% |
See Intelligentsia Coffee & Tea audiences in other countries
- Intelligentsia Coffee & Tea — Germany
- Intelligentsia Coffee & Tea — United Kingdom
- Intelligentsia Coffee & Tea — France
- Intelligentsia Coffee & Tea — Italy
- Intelligentsia Coffee & Tea — Spain
- Intelligentsia Coffee & Tea — Brazil
- Intelligentsia Coffee & Tea — Japan
- Intelligentsia Coffee & Tea — South Korea
- Intelligentsia Coffee & Tea — India
More Food & Beverages audiences in United States
- Walmart (94,971,264)
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- Macy's (79,019,110)
- Lowe's (75,832,553)
- EBay (75,427,823)
How to read this data
Audience size is the estimated number of people in United States who actively search for Intelligentsia Coffee & Tea. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.